mkt352.pptx

what is it?

The smart watch is a feature that combines all the smart watch on the market today, in addition to a new feature.Because many people are not temperate in diet, many adults now have many health problems. We can use smart watches to control the daily absorption of sugar, calories, etc. If it exceeds the normal dosage, the watch will make a huge sound to remind you.

Features

Customers need to eat a tiny candy that can be dissolved. This candy is a small sensor.

The candy will dissolve automatically within half a year and will not cause any bad effects on the body.

You can see the amount of your day's intake on your mobile app and see what traces are missing from your body.

For example, people who like to eat high sugar are very likely to have diabetes and obesity. When your intake exceeds today, the watch will give off a huge noise warning.

Product review

Smart watches can make our life more healthy

It can help detect the calories and sugars we consume every day, and it will alert us by vibration or alarm

You can record the type and time of food intake.

Competition

Smart watch manufacturer

App about recording diet

Dietary meal plan services

A Determinant Gap Map

smart watch market description

Adult smart watch

Old man smart watch

Children's positioning smart watch

smart watch market description

Function: Bluetooth synchronization mobile phone calls, send and receive text messages, monitor sleep, monitor heart rate, sedentary reminder, running step, remote shooting, music playback, recording, compass and other functions, designed for fashion trends

Features: ultra-precise GPS positioning, family calls, emergency calls, heart rate monitoring, sedentary reminders, medication reminders and many other features tailored for the elderly, providing an umbrella for the elderly to travel, bring this watch, refuse the old man again Lost

Features: multiple positioning, two-way calling, SOS help, remote monitoring, intelligent anti-lost, historical track, electronic fence, pedometer, love rewards and other multi-function, to protect children's safety, give children a healthy and safe growth environment!

SWTO

Strengths:

This is a new type of watch, the new feature is not available in other smart watches.

This watch contains all the features of the watches of all brands on the market so far.

The price of this watch is also affordable.

Weaknesses:

Since the new feature of this watch is the first launch, we can't guarantee that everyone can accept it and buy it.

And our watch positioning is not the cheapest of all smart watches.

SWTO

Opportunities:

If we can accept our smart watches, this is an opportunity to open the visibility of our company.

Can also endure people's healthy life and convey the concept of healthy life to people.

Threats:

More people want to believe in big brands, even though their prices are higher. Such as Apple's Apple Watch

There are many brands whose prices are lower than the price of our smart watches, which is also a big threat.

Not too much branding

marketing strategy

Use social media to increase awareness

Create an official social media account

Collaborate with hospitals to increase visibility and increase sales

Launch your own software and advertise in the software store to let more people see this software

marketing strategy

Cooperate with a major mobile phone operator to launch a cooperative watch. Can provide loans, special models.

Social Media

Get your smart watch with social media Apps

Using smart watch with social media

Smart watch with social media

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