markerting

Define the retail strategy for your business:

A. Market segments to be targeted: Preferences, demographics, lifestyle, geographical locations, purchasing powers, etc...

B. Highlight the below elements of your strategy by filling out the below table using bullet points

Retail strategy

In-Store

Online

1-Products and services assortments (minimum 3 bullet points each)

2-Advertising and promotions program (minimum 3 bullet points each)

3-Locations (minimum 3 bullet points each+ mention location type)

4-Store design (minimum 3 bullet points each)

5-Competitive Advantage- view sources of competitive advantage (minimum 3 bullet points each)

6-USP (In one sentence)

7-Customer service(minimum 3 bullet points each)