MKT/WK3 substantive post

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Kotler, P. T. & Keller, K. L. (2016). Marketing management (15th ed.). Upper Saddle River, NJ: Pearson/Prentice Hall.

Respond to the following in a minimum of 175 words:

Discussion 1

Due Thursday

Respond to the following in a minimum of 175 words:

Consider the product line offered by your local McDonald’s franchise. Discuss examples of product width, length, depth and consistency offered by this company and what the company may consider in defining its product mix.

Reply to at least 2 of your classmates. Be constructive and professional in your responses.

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