work 3

1.  Read the general guidelines for mini-case responses that is referenced here: Uniform Instructions for All Mini-Case Responses

2.  Read Chapters 4 and 6 in the Rothaermel text to establish an understanding of the strategy theories relevant to this mini-case.

3.  Read the text of the mini-case on Starbuck's in the Rothaermel text.

4.  Draft your response to the mini-case, following the general guidelines referenced above.  Share with the instructor for feedback, if desired.