Measuring A Success Week 6 Assignment

4/26/22, 6:10 AM Milestone Two Guidelines and Rubric - MBA-620-X4689 Measuring Success in an Org 22TW4

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Milestone Two Guidelines and Rubric

Scenario

You have been asked to evaluate Company A and Company B and make your recommenda�on for acquiring one or both companies.

Based on your ini�al assessment, you have created balanced scorecards for both companies. You are now ready to analyze the

informa�on you have gathered so far about the two companies so that you can compare the costs, benefits, and risks associated

with acquiring each company and make a well-informed decision.

In this milestone, you will first analyze the current situa�on of TransGlobal Airlines using the given data and other sources to

understand their business environment. You will also evaluate the performance of Company A and Company B using the balanced

scorecards you created in Milestone One.

Prompt

Write a report with your performance evalua�on of the three companies involved in the acquisi�on.

Specifically, you must address the following rubric criteria:

A. Situa�on Analysis of TransGlobal Airlines (parent company). Use the provided TransGlobal Company Informa�on and

Financials to highlight the company’s current business environment.

a. Internal environment: culture, leadership, internal processes, human resources, opera�ons, and financial performance

b. External environment: compe��ve, market, regulatory, customers, suppliers, and other relevant stakeholders

B. Balanced Scorecard Analysis of Company A. Using the balanced scorecard for Company A from Milestone One, describe

your analysis of Company A’s performance. Perform a cost-benefit-risk analysis to explain whether the benefits jus�fy the

costs of acquisi�on.

a. Opportunity cost: What will it cost to move forward with this opportunity?

b. Risk: Iden�fy and explain the magnitude (low, medium, or high) of the risks this acquisi�on poses to the parent

company related to its market, financial, cultural, and opera�onal environments.

C. Balanced Scorecard Analysis of Company B. Using the balanced scorecard for Company B from Milestone One, describe

your analysis of Company B’s performance. Perform a cost-benefit-risk analysis to explain whether the benefits jus�fy the

costs of acquisi�on.

a. Opportunity cost: What will it cost to move forward with this opportunity?

b. Risk: Iden�fy and explain the magnitude (low, medium, or high) of the risks this acquisi�on poses to the parent

company related to its market, financial, cultural, and opera�onal environments.

Guidelines for Submission

Submit a 6- to 8-page Word document using double spacing, 12-point Times New Roman font, and one-inch margins. If references

are included, they should be cited in APA format. Consult the Shapiro Library APA style guide for more informa�on on cita�ons.

Milestone Two Rubric

Criteria Proficient (100%) Needs Improvement (80%) Not Evident (0%) Value

Situa�on Analysis Describes the current Shows progress toward Does not a�empt criterion 25

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MBA-620-X4689 Measuring Success in an Org 22TW4 TM

4/26/22, 6:10 AM Milestone Two Guidelines and Rubric - MBA-620-X4689 Measuring Success in an Org 22TW4

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situa�on of the parent

company; highlights the

company’s current business

environment using its

market, regulatory,

compe��ve, and cultural

environments

proficiency, but with errors

or omissions; areas for

improvement may include

describing the company’s

market, regulatory,

compe��ve, and cultural

environments adequately

and clearly

Analysis of

Company A:

Balanced

Scorecard Analysis

of Opportunity

Cost

Performs a cost-benefit-risk

analysis for Company A

based on its balanced

scorecard components to

explain whether the benefits

jus�fy the costs of

acquisi�on; measures the

correct opportunity cost

associated with this

acquisi�on

Shows progress toward

proficiency, but with errors

or omissions; areas for

improvement may include

accurately determining the

opportunity cost associated

with the acquisi�on

Does not a�empt criterion 15

Analysis of

Company A:

Balanced

Scorecard Analysis

of Risk

Analyzes the balanced

scorecard of Company A to

accurately iden�fy and

explain the magnitude (low,

medium, or high) of the risks

acquisi�on poses to the

parent company as related to

its market, financial, cultural,

and opera�onal

environments

Shows progress toward

proficiency, but with errors

or omissions; areas for

improvement may include

correctly iden�fying and

ra�onally explaining the

magnitude of the risks

acquisi�on poses to the

parent company related to

the market, financial,

cultural, and opera�onal

environments

Does not a�empt criterion 15

Analysis of

Company B:

Balanced

Scorecard Analysis

of Opportunity

Cost

Performs a cost-benefit-risk

analysis for Company B

based on its balanced

scorecard components to

explain whether the benefits

jus�fy the costs of

acquisi�on; measures the

correct opportunity cost

associated with this

acquisi�on

Shows progress toward

proficiency, but with errors

or omissions; areas for

improvement may include

determining the correct

opportunity cost associated

with the acquisi�on

Does not a�empt criterion 15

Analysis of

Company B:

Balanced

Scorecard Analysis

of Risk

Analyzes the balanced

scorecard of Company B to

accurately iden�fy and

explain the magnitude (low,

medium, or high) of the risks

this acquisi�on poses to the

parent company related to

its market, financial, cultural,

and opera�onal

environments

Shows progress toward

proficiency, but with errors

or omissions; areas for

improvement may include

correctly iden�fying and

ra�onally explaining the

magnitude of the risks

acquisi�on poses to the

parent company related to

the market, financial,

cultural, and opera�onal

i t

Does not a�empt criterion 15

4/26/22, 6:10 AM Milestone Two Guidelines and Rubric - MBA-620-X4689 Measuring Success in an Org 22TW4

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environments

Ar�cula�on of

Response

Clearly conveys meaning

with correct grammar,

sentence structure, and

spelling, demonstra�ng an

understanding of audience

and purpose

Shows progress toward

proficiency, but with errors

in grammar, sentence

structure, and spelling,

nega�vely impac�ng

readability

Submission has cri�cal errors

in grammar, sentence

structure, and spelling,

preven�ng understanding of

ideas

15

Total 100%

4/26/22, 6:10 AM Milestone Two Guidelines and Rubric - MBA-620-X4689 Measuring Success in an Org 22TW4

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