Final Marketing Plan

Milestone 1 Feedback

When you analyze the competition, you are looking at the features and benefits the company offers

with its products. Then, you find a feature or benefit consumers say they want but the competition is

not offering. That is the need you will satisfy or the gap you will close by creating a new

product/service or improving a current product/service and re-introducing it.

What is the product or service you plan to develop (new) for Samsung or what is the product or

service you will improve with your suggestions and re-introduce it for Samsung? Would you please

send me an email with the answers to my questions?

Notes: Make sure to re-read your typing for misstatements, typos, etc. Your references should be

updated as telecommunication is an industry that changes rapidly.

Try to avoid using contractions in your writing. Check your punctuation on page 4 and capitalization

on some of your words such as “Laptops” on page 3. The “L” does not need to be capitalized.

References: In addition to updating them for this assignment, please format them using APA

guidelines. For example, the first line of each reference is on the left margin and the remaining lines

are formatted using a hanging indent. In other words, they are indented 5 spaces.

Stay focused on product development and you will get there.