Class Discussion

There are two essay questions in this test (see below).  Please write your answers outside of Canvas, then copy-paste your text into the appropriate answer boxes inside this exam.  

I expect detailed, long answers for each of them.  This is an open-book, open-note test.  Also, note that there is no time limit on this test, I will also be checking your work for proper grammar, spelling, and plagiarism.

· Question 1: Design a research program to identify target publics for a campaign to reduce teen pregnancy in the District of Columbia. Be as detailed as possible. 

· Question 2: For the campaign to reduce teen pregnancy, design a communication campaign using the ROPE process that doesn’t use any media relations programming

Please Attach each individual sources to each question