knowledge management

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Mid-TermAssignmentBrief6.docx

Team Presentation on Case Study - Midterm

Individual Report

Activity brief

BBA212 – Knowledge Management

Online campus

Professor: Antonia Koumproglou

Description

Please select a company that has a successful Knowledge Management program and answer the following questions:

1. How does the organization define “Knowledge Management”? To what extent is this a ‘sufficient’ definition of the term?

2. Describe and analyse the knowledge management system and processes that the organisation implemented – what challenges emerged and what benefits did the organization obtain? This should include analysis of the Knowledge Management model that best applies to the organization.

3. Based on your research, what additional measures could the organization take to improve the use / acceptance of the KM system and processes in the organization?

Format

This activity must meet the following requirements:

· 1,500 words

· Harvard Referencing System

Due date

Monday, June 21st at 2.00pm CEST

Goal(s)

Analysis of a Knowledge Management case study

Weight towards final grade

This activity has a weight of 40% towards the final grade.

Learning outcomes

· Analyze the key theoretical concepts of knowledge management and the reasons why businesses invest in knowledge-management systems

· Identify the most appropriate knowledge management systems for an organization, a strategic business unit or a department

· Evaluate the importance of data analysis in the transformation process of data to knowledge

· Evaluate the strategic approach to protecting the innovation produced by the knowledge management cycle

Assessment criteria

See rubrics below

Rubrics:

Exceptional

90-100

Good

80-89

Fair

70-79

Marginal Fail

60-69

Fail

<60

Theory, concepts, models ..

(40%)

· Team demonstrates excellent understanding of key concepts and

· uses vocabulary in an entirely appropriate manner

· Team demonstrates good understanding of the task and

· mentions some relevant concepts and

· demonstrates use of the relevant vocabulary

· Team understands the task and

· provides minimum theory and/or

· some use of vocabulary

· Team understands the task and

· attempts to answer the question but

· does not mention key concepts or

· uses minimum amount of relevant vocabulary.

· Team does not understand the task, or does not attempt the question, but

· fails to mention key concepts

· fails to use any relevant vocabulary

Critical Analysis & supporting example(s)

(40%)

· Team provides excellent analysis and

· provides good examples from the case study

· Team provides thoughtful / appropriate analysis and

· provides relevant supporting example(s)

· Team describes some (dis)advantages and

· makes comparisons but

· provides some analysis and

· provides some supporting evidence

· Team provides minimal analysis and/or

· provides minimal supporting evidence but

· does not provide supporting examples

· Team does not analyse a situation and/or

· does not identify possible implications of a selected course of action and/or

· Does not provide supporting example(s)

Communication

(20%)

· Team communicates their ideas very clearly in a structured manner

· Team communicates their ideas clearly and

· there is some structure

· Team communicates their ideas with some clarity but

· there is a lack of structure

· Team makes an attempt to communicate ideas but

· with little or no structure

· Team fails to communicate their ideas clearly and/or

· provides few / minimum number of words