business writing

ENG202 Default Written Assignment Grading Rubric 2019

Criteria F F D C B A A

Possible points 15 0 4 10 11 13 14 15 Analysis of

Audience, Purpose, Context, and

Situation: The work

demonstrates understanding of

assignment audience, purpose, context, and situation; and applies that understanding to

effectively select appropriate

document content, structure, and style.

No submission

The work does not address the understanding of

assignment audience,

purpose, context, and situation;

choices of content, structure,

and style are inappropriate for the assignment and the topic.

The understanding of assignment

audience, purpose, context, and situation is

inaccurate or not demonstrated;

choices of content, structure, and style

are generally inappropriate for

the assignment and the topic.

The understanding of assignment

audience, purpose, context, and

situation is limited or only partially demonstrated;

choices of content, structure, and style

are sometimes appropriate.

The understanding of assignment audience, purpose, context, and situation is generally

accurate and thorough; choices of

content, structure, and style are appropriate in many instances.

The understanding of assignment audience, purpose, context, and situation is accurate

and thorough; choices of content, structure,

and style are frequently appropriate for the assignment and the

topic.

The work demonstrates an

accurate and thorough

understanding of assignment

audience, purpose, context, and

situation; choices of content, structure,

and style are consistently

appropriate for the assignment and the

topic. Possible points 15 0 4 10 11 13 14 15

Content-Focus: The work contains an

appropriate and coherent focus, theme, or thesis

that is reinforced throughout the text and based on the audience, purpose, context, and

situation.

No submission

The work has no focus, theme, or

thesis.

The work lacks an appropriate focus, theme, or thesis

based on the audience, purpose,

context, and situation; there is some attempt to

create coherence.

The work’s focus, theme, or thesis is only marginally

based on the audience, purpose,

context, and situation; there is partial coherence

built upon the focus.

The work’s focus, theme, or thesis is partially developed

and articulated, although it does not

consistently and coherently unite the

content.

The work’s focus, theme, or thesis is mostly developed,

clearly articulated, and coherent in uniting the content, based on the audience, purpose,

context, and situation.

The work’s focus, theme, or thesis is completely

developed, clearly articulated, and coherent in uniting the content; the

overall focus is appropriate for the audience, purpose,

context, and situation.

Possible points 15 0 4 10 11 13 14 15

Content Reflects Critical Thinking and Analysis: The work demonstrates

effective analysis, argumentation,

evaluation, and critical thinking, as applicable to the assignment audience,

purpose, context, and situation.

No submission

The work lacks any substantial

analysis, argument,

evaluation, and critical thinking, as applicable to the assignment.

The work demonstrates a basic, uncritical

attempt at analysis, argument,

evaluation, and critical thinking, as

applicable to the assignment.

The work inconsistently

demonstrates some effort at

appropriate analysis, argument,

evaluation, and critical thinking, as

applicable to the assignment.

The work demonstrates at an acceptable level the

consistent use of analysis, argument,

evaluation, and critical thinking, as

applicable to the assignment.

The work demonstrates, in a thorough and well- reasoned manner,

analysis, argument, evaluation, and critical thinking, as applicable

to the assignment.

The work is built around well-constructed analysis,

argument, evaluation, and critical thinking, as

applicable to the assignment.

Possible points 15 0 4 10 11 13 14 15 Content Supported

by Sources/Evidence: The work effectively applies an appropriate quantity and quality of sources, evidence, and information to support content, claims, and

conclusions, as appropriate to the topic

and assignment

No submission

The work contains no

sources/evidence, or

sources/evidence do not meet the quality and/or

quantity requirements for the assignment.

The work exhibits limited success in

selecting supporting evidence. It

struggles to meet the assignment

specifications in quantity and/or

quality, as appropriate for the

The work uses an inadequate selection of supporting

evidence that meets some

expectations for quantity and/or

quality, as appropriate for the focus and for the

The work uses a partial selection of

evidence from sources that fully

support the assignment in both

quantity and quality, as

appropriate for the focus and for

audience, purpose,

The work uses a thorough selection of evidence from sources that fully

support the assignment in both

quantity and quality, as appropriate for the

focus and for the audience, purpose,

context, and situation.

The work uses a comprehensive selection

of evidence from sources that fully

support the assignment in both quantity and

quality, as appropriate for the focus and for the

audience, purpose, context, and situation.

ENG202 Default Written Assignment Grading Rubric 2019

audience, purpose, context, and situation.

focus and for the audience, purpose,

context, and situation.

audience, purpose, context, and

situation.

context, and situation.

Possible points 15 0 4 10 11 13 14 15 Structure and

Cohesion: The work has a well- crafted and logical structure,

including an introduction, body,

discussion/conclusion, and subsections as

appropriate to the topic and assignment audience,

purpose, context, and situation. The work contains effective

transitions and/or topic sentences that build upon

the central focus.

No submission

The work shows no obvious

organization linked to a focus,

lacking a clear introduction,

body, conclusion, and subsections.

The work shows a basic attempt to

organize the material, struggling to differentiate the introduction, body,

conclusion, and subsections.

Transitions often show little or no

relationship to the focus.

The work shows an acceptable

structure, with an identifiable

introduction, body, conclusion, and

subsections. Transitions are

somewhat related to the focus.

The work is well structured, with an

adequate introduction, body,

conclusion, and subsections.

Transitions often link to the focus.

The work follows an easily identifiable structure, with a

clearly articulated introduction, body,

conclusion, and subsections.

Transitions are appropriate and link to

the focus.

The work is built around a clearly identifiable and

appropriate structure, with a fully articulated

and logical introduction, body, conclusion, and

subsections. Transitions fully support the focus.

Possible points 10 0 5 6 7 8 9 10 Formatting

Conventions and Organizational Design: Length

meets requirements.

Formatting follows genre conventions

and assignment instructions.

Organizational design facilitates easy reading and

reinforces audience understanding of meaning through

use of typographical cues

such as bold, italics, font size, heads, bullets,

numbering, etc. Sources and

references are cited correctly.

No submission

Length does not meet

requirements. Formatting does not follow genre conventions and

assignment instructions.

Organizational design not

evident. Sources and references are not cited per style specifications in the assignment.

Length does not meet requirements. Formatting follows

some genre conventions and

assignment instructions.

Organizational design not evident

or does not contribute to

audience understanding of meaning. Sources and references are

rarely cited per style

specifications.

Length does not meet requirements.

Formatting inconsistently follows genre

conventions and assignment instructions.

Organizational design not

prevalent or does not contribute to

audience understanding of meaning. Sources and references are sometimes cited

per style specifications.

Length generally meets requirements. Formatting generally

follows genre conventions and

assignment instructions.

Organizational design contributes to

audience understanding of meaning. Sources and references are typically cited per

style specifications.

Length meets requirements.

Formatting often follows genre

conventions and assignment instructions.

Organizational design consistently reinforces

audience understanding of

meaning. Sources and references are cited per

style specifications.

Length meets requirements. Formatting follows genre conventions and assignment instructions. Organizational design consistently reinforces audience understanding of meaning. Sources and references are completely cited per style specifications.

Possible points 10 0 5 6 7 8 9 10

ENG202 Default Written Assignment Grading Rubric 2019

Style, Word Choice, and Sentence

Construction: Work addresses audience and

situational needs through message strategies, such

as direct or indirect approach, formal and informal tone, word

selection, and sentence construction.

No submission

Work lacks appropriate

strategies and uses an

ineffective style.

Work rarely achieves

appropriate strategies and uses

an ineffective style.

Work is inconsistent in

matching strategies such as direct or

indirect approaches, formal

or informal diction, word

choice, and clear sentences, based on the focus and on the writer’s

relationship with the reader.

Work attempts to match strategies such as direct or

indirect approaches, formal or informal diction, word choice, and clear sentences,

based on the focus and on the writer’s relationship with

the reader.

Work routinely uses direct or indirect

approaches, formal or informal diction, word choice, and clear sentences,

based on the focus and on the writer’s

relationship with the reader.

Work effectively uses direct or indirect

approaches, formal or informal diction, word

choice, and clear sentences, based on the

focus and on the writer’s relationship

with the reader.

Possible points 5 0 1 1 2 3 4 5 Writing Mechanics

and Professional Image: Grammar,

spelling, and punctuation are correct; and the

document has been thoroughly proofread.

No submission

Significant number of errors

in grammar, spelling, and punctuation. Typos occur.

Many errors in grammar,

spelling, and punctuation. Typos occur.

Some errors in grammar, spelling, and punctuation.

Typos occur.

No major errors in grammar, spelling,

and punctuation. An occasional typo

occurs.

Essentially, no errors in grammar, spelling, and punctuation. No

typos occur.

No errors in grammar, spelling, and

punctuation. No typos occur.

COLUMN TOTALS 0 31 63 71 84 92 100