How to Improve Operating Margins
Chapter 12
Financial Analysis of Alternative Health Care Firms
Learning Objectives • List the major non-hospital and non-physician sectors
of the health care industry. • Discuss the sources of revenue for the nursing-home
industry. • Discuss the major sources of revenue and expenses of
medical groups. • List and describe the major organizational types of
physician groups.
• Describe alternative HMO organizational arrangements.
Alternative (Non-Hospital) Health Care Firms
• Financial measures and concepts discussed in Chpt 11, but different sectors within the health care industry have different operating values and standards. – e.g. health plans have lower days in receivables than
hospitals, and are required to carry higher cash balances to pay claims
• Three major alternative health care sectors we will consider here: – Long-term Care Facilities & Nursing homes – Medical groups – Health plans
Long-term Care Facilities & Nursing Homes
• Have been growing in the last decade as baby boomers reach the age of 75 plus
• 2007: 15,827 nursing homes in the U.S. • 65% of nursing homes are investor owned (IO) or
for-profit • Many IO nursing homes are part of large national
chains (e.g. Kindred Healthcare, Sun Healthcare Group)
• Nursing home care is heavily financed by the government through Medicaid
Nursing Homes, cont. • Data show increase in public sources of financing and
reduction in private financing • Early 1990s: % of Medicare financing increased due
to higher hospital discharges • Federal government pays Medicaid nursing home
care, but payments are determined at the state level – Wide variation in payment methodology (retrospective,
prospective, case-mix adjustment) – Often the one of the largest state expenditures – Subject to changes based on economic condition of the
state
Supply of Nursing Homes
• Wide variation in nursing home supply by state
• Many states control nursing home care supply & expenditures through : – Licensure laws and Certificate of Need (CON)
laws – Payments rates for Medicaid patients
• Restrictive state policies may influence where IO chains operate.
Continuing Care Retirement Communities
• Many nursing homes are becoming continuing care retirement communities (CCRCs) – Provide a continuum of care from independent
living, to assisted living, to skilled care • Market themselves to HMOs that want to
cover more residents of CCRCs through Medicare risk contracts
Continuing Care Retirement Communities, cont.
• Often residents progress through three levels of care:
Nursing home care → assisted living → independent living
• Many CCRCs also have specialized units, – e.g. Alzheimer’s disease or stroke programs
• Consider the following example of financial statements of Friendly Village, church-owned CCRC
Friendly Village Revenues, cont.
Note the major sources of revenue: – Largest source – routine health care center services
($6,214,764 in 2010) – Next – fees from care and services to residents of
independent-living apartments or assisted-living center ($4,039,897 in 2010)
– Other sources – entrance fees ($1,080,635 from amortization and $287,261 from investment of fee fund)
Entrance Fees Fund
• Guarantees that a nursing home bed will be available if needed and that the rate for that nursing home bed will be less than the nursing home’s current rates
• Represents funds available to meet contractual commitment to provide future care to residents
• May be based on age at entrance and is amortized as income as the patient ages or dies
Friendly Village Expenses, cont.
• Expense structure is similar to other health care providers
• Salaries and wages constitute >50% of total expenses
• Depreciation not shown in expense section, but is separately shown as other expense – Common for non-for-profit (NFP) CCRCs, where
replacement of existing assets is not operating expense
Medical Groups
• Approximately 300,000 physicians in the U.S. – 2/3 operate in 1-2 person practices
• Physician expenditures represented $478 billion in 2007 – Physicians play an important role in controlling health care
costs – Challenge for physicians to realize cost and quality
decision making power in small practices – Trend toward physicians becoming part of larger
organization, e.g. hospitals, health plans, and physician- controlled medical groups
Physician Expenditures, cont.
• Significant trend – reduction in financing through out-of-pocket payments from patients
• Possible reasons – decline of indemnity coverage and corresponding increase in HMO and preferred provider organizations (PPO) plans: – HMO require low or no co-payment for routine visits – Traditional indemnity plans require coinsurance and
deductibles • Move toward consumer driven health plans may
reverse this trend
Physician Revenue
• Physicians receive larger % of total revenue from private insurers than other major health care sectors (e.g. 2007: 66% vs. 41%)
• Medicare covers nearly 100% of hospital service charges for the elderly with 20% coinsurance for physician services
• Utilization of physician services is also increasing
Physician Groups
• Physicians may choose to align themselves with other physicians through: – Medical groups – Hospitals – Health plans – Physician practice-management firms
• Physicians prefer to align with other physicians to maximize their control
Sources of Capital for Physician Groups
• For large-scale integration, massive amounts of financial and human capital are required
• Recently investors started proving external capital • Hospitals do possess capital to create large physician
groups, but are limit investment in this area due to: – Lack administrative experience with physician-practice
management – Different incentives
Sources of Capital, cont.
• Health plans – also have resources, but have differing incentives – Reduce fees or salaries of doctors and control
utilization • Physician practice management firms – offer
physicians some type of profit sharing and equity stake in the firm – Often acquire physician practices and provide
physicians with strong autonomy
Example: Waverly Health Clinic
• Waverly Health Clinic (WHC) is a hospital- owned physician network – 8 primary care clinics, 24 full-time physicians,
122 non-physician employees • 101,542 patient encounters in past year • WHS is a separately incorporate for-profit
subsidiary of the hospital. All physicians are employed by the hospital
WHC: Lack of Profitability
• Income statement indicates loss of $1,825,716 • Often revenues are less than expenses for
physician-owned practices • Benchmark operating norms for WHC and
national values for primary care medical group practices
• Main issue - WHC generates $78,054 less revenue per physician full-time equivalent (FTE) than the national norm
Private Insurance
• Most Americans are covered by either public, private insurance, or combination of both
• Cost of private insurance is rapidly increasing due to administration, reserve retention, and profit
• Addition of administrative costs to cost of health care have been debated by policy makers as unnecessary
Health Care Insurance Companies
• Main types: – Commercial – Blue Cross Blue Shield – Health maintenance organizations (HMOs)
• Some commercial and Blue Cross Blue Shield companies may provide an HMO option
• HMOs provide traditional indemnity programs and allow enrollees to go outside the network
Managed Care Organizations
• Managed care – system that integrates financing and delivery of health care services to enrollees
• Most common examples – HMOs and PPOs (preferred provider organizations)
• PPO – more flexible than HMO to allow more provider choice
Health Management Organizations
Main types of HMOs: staff model, group model, network model, independent practice association (IPA) mode, mixed model
• Staff model - physicians are employees of the HMO and usually paid a salary
• Group model - physicians are employees of the HMO and usually paid a salary
Health Management Organizations, cont.
• Network model – HMO contracts with two or more groups and pays them on a per-capita rate, which the groups then distribute to individual physicians
• IPA model - HMO contracts with individual physicians or with associations of independent physicians and pays them a per-capita rate or a negotiated fee-for-service rate
• Mixed model – combines two or more of previous options
HMO Financial Structure
• Small percentage of assets are invested in property, plant, and equipment; majority – in cash and investments
• Consider example - net income and expenses are influenced by member months on a per- member-per-month (PMPM) basis
• Administration expenses increased – may be due to higher rates per hospital visit or higher utilization
HMO Example
• Net income decline in this example is directly related to PMPM premiums increasing less than expenses
• Administrative expenses increased though most of this cost is fixed
• Further research revealed increased inpatient utilization and higher per diems paid to hospitals contributed to the inpatient expense increase