mgt/418
helpmepass
MGT465_r2_effective_marketing_challenge_blog_grading_guide_week2.doc|
Effective Marketing Blog Challenge Grading Guide MGT/465 Version 2 |
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Effective Marketing Blog Challenge Grading Guide
MGT/465 Version 2
Small Business and Entrepreneurial Planning
Copyright
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Individual Assignment: Effective Marketing Blog Challenge
Purpose of Assignment
The purpose of this assignment is to allow students to use social media to create a usable document that describes effective marketing strategies for prospective small business owners. Students will apply research and critical thinking in developing the marketing tips that will be highlighted in the blog.
Resources Required
Marketing Blog Template
Grading Guide
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Content |
Met |
Partially Met |
Not Met |
Comments: |
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The student creates a blog which includes three major marketing tips for business start-ups.
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The student discusses why these three tips are important for new entrepreneurs. |
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The student includes specific supporting documentation to further describe why the major marketing tips were chosen.
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The student cites a minimum of three sources. |
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The blog should be 1,050-words in length. |
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Total Available |
Total Earned |
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5.5 |
#/5.5 |
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Writing Guidelines |
Met |
Partially Met |
Not Met |
Comments: |
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The paper—including tables and graphs, headings, title page, and reference page—is consistent with APA formatting guidelines and meets course-level requirements. |
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Intellectual property is recognized with in-text citations and a reference page. |
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Paragraph and sentence transitions are present, logical, and maintain the flow throughout the paper. |
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Sentences are complete, clear, and concise. |
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Rules of grammar and usage are followed, including spelling and punctuation. |
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Total Available |
Total Earned |
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2.5 |
#/2.5 |
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Assignment Total |
# |
8 |
#/8 |
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Additional comments:
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