MGT 365 Week 5 Discussion - Post And Response 2

MGT 365 Week 5 Discussion2

In 2004 C.K. Prahalad at the University of Michigan published a book about doing business "at the bottom of the pyramid" (see below),  suggesting that businesses could make a profit and also do good by targeting the poorest sectors of the world economy.   This idea quickly was followed by KIVA.. a website where average people could invest in micro-enterprises in these parts of the world.  (  https://www.kiva.org/  ) 

What do you think of these ideas?  CAN big international businesses create social good by targeting the world's poor?

Take a stand and support your position with analysis and references.   

https://en.wikipedia.org/wiki/Bottom_of_the_pyramid

https://hbr.org/2012/06/reality-check-at-the-bottom-of-the-pyramid

https://www.strategy-business.com/article/The-New-Fortune-at-the-Bottom-of-the-Pyramid?gko=c5f11

Initial Posting by Thursday at classtime.   Follow up responses to at least 2 class mates by Sunday (11:59 pm)

Additional references - videos

· https://www.youtube.com/watch?v=CPnx6gLcfK4

· https://www.youtube.com/watch?v=apgCZqGz_ek

· https://www.youtube.com/watch?v=lx8vDbpJaHs