Demonstrates a sophisticated knowledge of management theory through the identification of what the company is doing to consider the triple bottom line.
MGT 3319: Management Theory and Practice
Module 2: Corporate Social Responsibility Analysis Guidelines and Rubric
Overview: Now that you have looked at a company (Theo Chocolate) from an ethics and corporate social responsibility (CSR) perspective, it is time for you to apply what you have learned as you investigate a company of your choice. Analyzing the ethics and CSR of a company is a skill that will prepare you for a career in management. It is a process you may find useful as you look at companies for potential career opportunities in the future, or you might be charged with developing the CSR and ethical approach to doing business for the company you work for someday. This assignment will provide an opportunity for you to practice this process. For this assignment, you will identify a company to research from an ethics and CSR perspective. You will use their company website and reliable news sources from the past decade to do a thorough analysis of the company’s state of ethics and approach to CSR. You will develop your thoughts about the research you gather to write a well-developed short paper. Directions: Be sure to address the following critical elements in your short paper:
● Identify what the company is doing to consider the triple bottom line (people, planet, profit)
● Describe any recent or current ethical situations facing the company, as referenced in reliable news sources such as the Wall Street Journal, the New York Times, Forbes, Inc., NPR, the Washington Post, etc.
● Assess how focused the company is on each of the three elements in the triple bottom line—for example, is this CSR initiative or mission very visible or is it buried within the website? Sometimes the location of the CSR mission can be an indication of how they prioritize people versus profit versus planet.
● Choose one of the approaches below and explain how you would categorize the company on the pyramid or continuum of CSR approaches. Why? Support your position with your perspective and/or indicators from your research. Approach 1: Criteria of Corporate Social Performance pyramid from Exhibit 5.5 in Chapter 5 of the textbook (economic, legal, ethical, or discretionary/philanthropic) OR
MGT 3319: Management Theory and Practice
Approach 2: Approaches to Social Responsibility continuum from Figure 5.2 in the CSR Approaches Continuum document (obstructionist, defensive, accommodative, proactive)
● Evaluate what is going well or how this company could improve their consideration and mindfulness of the triple bottom line
Guidelines for Submission: Your paper must be submitted as a two-page Microsoft Word document with double spacing, a 12-point Times New Roman font, one-inch margins, and sources cited in APA format. Instructor Feedback: This activity uses an integrated rubric in Blackboard. Students can view instructor feedback in the Grade Center.
Rubric Critical
Elements Exemplary (100%) Proficient (85%) Needs Improvement (55%) Not Evident (0%) Value
Triple Bottom Line
Demonstrates a sophisticated knowledge of management theory through the identification of what the company is doing to consider the triple bottom line.
Identifies what the company is doing to consider the triple bottom line.
Identifies what the company is doing to consider the triple bottom line, but lacks in detail or clarity or contains inaccuracies.
Does not identify what the company is doing to consider the triple bottom line.
15
Ethical Situations
Demonstrates a sophisticated knowledge of management theory through the description of any recent or current ethical situations facing the company, referencing credible sources.
Describes any recent or current ethical situations facing the company, but references credibly questionable sources.
Describes any recent or current ethical situations facing the company, but lacks in detail or clarity or does not reference sources.
Does not describe any recent or current ethical situations facing the company.
15
Focus Demonstrates a sophisticated knowledge of management theory through the assessment of how focused the company is on each
Assesses how focused the company is on each of the three elements in the triple bottom line.
Assesses how focused the company is on each of the three elements in the triple bottom line, but lacks in detail or clarity.
Does not assess how focused the company is on each of the three elements in the triple bottom line.
20
MGT 3319: Management Theory and Practice
of the three elements in the triple bottom line.
CSR Approach
Demonstrates a sophisticated knowledge of management theory through the explanation of the categorization of the company’s CSR approach, and supports the position with personal perspective and indicators from research.
Explains the categorization of the company’s CSR approach and supports the position with personal perspective and indicators from research.
Explains the categorization of the company’s CSR approach, but lacks in detail or clarity or does not support the position with personal perspective and indicators from research.
Does not explain the categorization of the company’s CSR approach or support the position with personal perspective and indicators from research.
20
Evaluation Demonstrates a sophisticated knowledge of management theory through the evaluation of what is going well or how the company could improve their consideration and mindfulness of the triple bottom line.
Evaluates what is going well or how the company could improve their consideration and mindfulness of the triple bottom line.
Evaluates what is going well or how the company could improve their consideration and mindfulness of the triple bottom line, but lacks in detail or clarity.
Does not evaluate what is going well or how the company could improve their consideration and mindfulness of the triple bottom line.
20
Articulation of Response
Submission is free of errors related to citations, grammar, spelling, syntax, and organization and is presented in a professional and easy-to-read format.
Submission has no major errors related to citations, grammar, spelling, syntax, or organization.
Submission has major errors related to citations, grammar, spelling, syntax, or organization that negatively impact readability and articulation of main ideas.
Submission has critical errors related to citations, grammar, spelling, syntax, or organization that prevent understanding of ideas.
10
Earned Total Comments:
100 %