W3 D2
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Motivation
Concepts
7
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Learning Objectives
Describe the three key elements of motivation.
Compare the early theories of motivation.
Contrast the elements of self-determination
theory and goal-setting theory.
Demonstrate the differences among self-efficacy
theory, reinforcement theory, equity theory, and
expectancy theory.
Identify the implications of employee job
engagement for managers.
Describe how the contemporary theories of
motivation complement one another. 7-3
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Describe the Three
Key Elements of Motivation
Motivation is the processes that account for an
individual’s intensity, direction, and persistence
of effort toward attaining a goal.
The level of motivation varies both between
individuals and within individuals at different
times.
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LO 1
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Describe the Three
Key Elements of Motivation
The three key elements of motivation are:
1. Intensity: concerned with how hard a
person tries.
2. Direction: the orientation that benefits the
organization.
3. Persistence: a measure of how long a
person can maintain his/her effort.
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LO 1
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Compare the Early
Theories of Motivation
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Compare the Early
Theories of Motivation Maslow’s need theory has received wide
recognition, particularly among practicing
managers.
It is intuitively logical and easy to understand
and some research has validated it.
However, most research does, especially
when the theory is applied to diverse
cultures.
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LO 2
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Compare the Early
Theories of Motivation
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LO 1
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Compare the Early
Theories of Motivation
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LO 2
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Compare the Early
Theories of Motivation
Criticisms of Herzberg’s theory:
Limited because it relies on self-reports.
Reliability of methodology is questioned.
No overall measure of satisfaction was
utilized.
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LO 2
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Compare the Early
Theories of Motivation McClelland’s Theory of Needs
The theory focuses on three needs:
Need for achievement (nAch): drive to excel, to achieve in relation to a set of standards, to strive to succeed.
Need for power (nPow): need to make others behave in a way that they would not have behaved otherwise.
Need for affiliation (nAfl): desire for friendly and close interpersonal relationships.
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LO 2
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Compare the Early
Theories of Motivation
McClelland’s theory has had the best support.
It has less practical effect than the others.
Because McClelland argued that the three
needs are subconscious—we may rank high
on them but not know it—measuring them is
not easy.
It is more common to find situations in which
managers aware of these motivational
drivers label employees based on
observations made over time.
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LO 2
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Self-Determination Theory
vs. Goal-Setting Theory
Self-Determination Theory
People prefer to feel they have control over
their actions.
People paid for work feel less like they
want to do it and more like they have to it.
Proposes that in addition to being driven by
a need for autonomy, people seek ways to
achieve competence and positive
connections to others.
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LO 3
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Self-Determination Theory
vs. Goal-Setting Theory
When extrinsic rewards are used as payoffs for
performance, employees feel they are doing a
good job.
Eliminating extrinsic rewards can also shift an
individual’s perception of why he or she works
on a task from an external to an internal
explanation.
Self-determination theory acknowledges that
extrinsic rewards can improve even intrinsic
motivation under specific circumstances.
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LO 3
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Self-Determination Theory
vs. Goal-Setting Theory
What does self-determination theory suggest
for providing rewards?
Self-concordance: considers how strongly
people’s reasons for pursuing goals are
consistent with their interests and core values.
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LO 3
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Self-Determination Theory
vs. Goal-Setting Theory
What does all of this mean?
For individuals:
Choose your job for reasons other than extrinsic rewards.
For organizations:
Provide intrinsic as well as extrinsic incentives.
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LO 3
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Self-Determination Theory
vs. Goal-Setting Theory Goal-Setting Theory
Goals tell an employee what needs to be
done and how much effort is needed.
Evidence suggests:
Specific goals increase performance.
Difficult goals, when accepted, result in
higher performance than do easy goals.
Feedback leads to higher performance than
does non-feedback.
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LO 3
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Self-Determination Theory
vs. Goal-Setting Theory
Three other factors influencing the goals-
performance relationship:
Goal commitment
Task characteristics
National culture
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LO 3
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Self-Determination Theory
vs. Goal-Setting Theory People differ in the way they regulate their
thoughts and behaviors.
Those with a promotion focus strive for
advancement and accomplishment and
approach conditions that move them closer
toward desired goals.
Those with a prevention focus strive to fulfill
duties and obligations and avoid conditions
that pull them away from desired goals.
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LO 3
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Self-Determination Theory
vs. Goal-Setting Theory
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LO 3
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Self-Determination Theory
vs. Goal-Setting Theory
Goal Setting and Ethics
The relationship between goal setting and
ethics is quite complex: if we emphasize
the attainment of goals, what is the cost?
We may forgo mastering tasks and adopt
avoidance techniques so we don’t look
bad, both of which can incline us toward
unethical choices.
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LO 3
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Self-Efficacy, Reinforcement,
Equity, and Expectancy Theory
Self-efficacy theory is an individual’s belief that he or she is capable of performing a task.
Enactive mastery
Vicarious modeling
Verbal persuasion
Arousal
Also known as social cognitive theory and social learning theory.
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Self-Efficacy, Reinforcement,
Equity, and Expectancy Theory
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Self-Efficacy, Reinforcement,
Equity, and Expectancy Theory
Implications of self-efficacy theory:
The best way for a manager to use verbal
persuasion is through the Pygmalion effect.
A form of self-fulfilling prophecy – believing
in something can make it true.
Training programs often make use of
enactive mastery by having people practice
and build their skills.
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LO 4
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Self-Efficacy, Reinforcement,
Equity, and Expectancy Theory
Reinforcement theory: behavior is a function
of its consequences.
Reinforcement conditions behavior.
Behavior is environmentally caused.
Goal setting is a cognitive approach: an
individual’s purposes direct his or her action.
Operant conditioning theory: people learn to
behave to get something they want or to avoid
something they don’t want.
B.F. Skinner’s behaviorism. 7-25
LO 4
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Self-Efficacy, Reinforcement,
Equity, and Expectancy Theory
Social-learning theory: we can learn through
both observation and direct experience.
Models are central, and four processes
determine their influence on an individual:
Attentional processes
Retention processes
Motor reproduction processes
Reinforcement processes
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LO 4
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Self-Efficacy, Reinforcement,
Equity, and Expectancy Theory
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LO 4
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Self-Efficacy, Reinforcement,
Equity, and Expectancy Theory
When employees perceive an inequity, they
can be predicted to make one of six choices:
Change their inputs.
Change their outcomes.
Distort perceptions of self.
Distort perceptions of others.
Choose a different referent.
Leave the field.
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LO 4
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Self-Efficacy, Reinforcement,
Equity, and Expectancy Theory
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LO 4
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Self-Efficacy, Reinforcement,
Equity, and Expectancy Theory
Expectancy theory: a tendency to act in a
certain way depends on an expectation that the
act will be followed by a given outcome and on
the attractiveness of that outcome to the
individual.
Three relationships:
Effort-performance relationship
Performance-reward relationship
Rewards-personal goals relationship
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LO 4
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Self-Efficacy, Reinforcement,
Equity, and Expectancy Theory
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Self-Efficacy, Reinforcement,
Equity, and Expectancy Theory
Expectancy theory helps explain why a lot of
workers aren’t motivated and do only the
minimum.
Three questions employees need to answer in the
affirmative if their motivation is to be maximized:
If I give maximum effort, will it be recognized in
my performance appraisal?
If I get a good performance appraisal, will it
lead to organizational rewards?
If I’m rewarded, are the rewards attractive to
me? 7-32
LO 4
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Implications of Job
Engagement for Management Job engagement: the investment of an
employee’s physical, cognitive, and emotional energies into job performance.
Gallup organization: more engaged employees in successful organizations than in average organizations.
Academic studies: job engagement is positively associated with performance and citizenship behaviors.
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LO 5
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Implications of Job
Engagement for Management
What makes people more engaged in their job?
The degree to which an employee believes it
is meaningful to engage in work.
A match between the individual’s values and
the organization’s.
Leadership behaviors that inspire workers to
a greater sense of mission.
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LO 5
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Implications of Job
Engagement for Management
Are highly engaged employees getting “too
much of a good thing?”
Construct is partially redundant with job
attitudes.
It may have a “dark side.”
Positive relationships between engagement
and work-family conflict.
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LO 5
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Compare Contemporary
Theories of Motivation
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LO 6
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Implications for Managers
Make sure extrinsic rewards for employees are
not viewed as coercive, but instead provide
information about competence and relatedness.
Consider goal-setting theory, as clear and
difficult goals often lead to higher levels of
employee productivity.
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Implications for Managers
Consider reinforcement theory regarding quality
and quantity of work, persistence of effort,
absenteeism, tardiness, and accident rates.
Consult equity theory to help understand
productivity, satisfaction, absence, and turnover
variables.
Expectancy theory also offers a powerful
explanation of performance variables such as
employee productivity, absenteeism, and
turnover.
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