Assignment 2

1 Unsatisfactory 0.00%

2 Less Than Satisfactory 73.00%

3 Satisfactory 82.00%

4 Good 91.00%

5 Excellent 100.00%

80.0 %Content

10.0 %Discussion of the Defining Characteristics of Trademarks, Copyrights, and Patents

A discussion of the defining characteristics of trademarks, copyrights, and patents is either missing or not evident to the reader.

A discussion of the defining characteristics of trademarks, copyrights, and patents is included, but is inaccurate or is missing critical elements.

A discussion of the defining characteristics of trademarks, copyrights, and patents is included and accurate, but is cursory.

A discussion of the defining characteristics of trademarks, copyrights, and patents is included and is accurate. Information presented is from scholarly though dated sources.

A discussion of the defining characteristics of trademarks, copyrights, and patents is included, is thorough, and is accurate. Information presented is from current or seminal scholarly sources.

20.0 %Discussion of How Business Leaders Can Best Manage Trademarks, Copyrights, and Patents

A discussion of how business leaders can best manage trademarks, copyrights, and patents is either missing or not evident to the reader.

A discussion of how business leaders can best manage trademarks, copyrights, and patents is included, but is inaccurate or is missing critical elements.

A discussion of how business leaders can best manage trademarks, copyrights, and patents is included and is accurate, but is cursory.

A discussion of how business leaders can best manage trademarks, copyrights, and patents is included and is accurate. Information presented is from scholarly though dated sources.

A discussion of how business leaders can best manage trademarks, copyrights, and patents is included, is thorough, and is accurate. Information presented is from current or seminal scholarly sources.

20.0 %Discussion of How to Communicate Intellectual Property Ownership Policy to Both Remote and On-Site Employees

A discussion of how to communicate intellectual property ownership policy to both remote and on-site employees is not presented.

A discussion of how to communicate intellectual property ownership policy to both remote and on-site employees is presented, but is illogical or unreasonable.

A discussion of how to communicate intellectual property ownership policy to both remote and on-site employees is presented, but is cursory and is lacking in depth.

A discussion of how to communicate intellectual property ownership policy to both remote and on-site employees is presented and is thorough.

A discussion of how to communicate intellectual property ownership policy to both remote and on-site employees is thoroughly presented with rich detail.

20.0 %Discussion of When to Engage Legal Counsel With Regard to the Management of Trademarks, Copyrights, and Patents

No discussion of when to engage legal counsel with regard to the management of trademarks, copyrights, and patents is presented.

A discussion of when to engage legal counsel with regard to the management of trademarks, copyrights, and patents is presented, but is illogical. Information presented is not based on scholarly sources.

A discussion of when to engage legal counsel with regard to the management of trademarks, copyrights, and patents is presented. Information presented is from both non-scholarly and scholarly sources.

A discussion of when to engage legal counsel with regard to the management of trademarks, copyrights, and patents is presented. Information presented is from scholarly though dated sources.

A discussion of when to engage legal counsel with regard to the management of trademarks, copyrights, and patents is presented and is logical. Information presented is from current or seminal scholarly sources.

10.0 %Synthesis and Argument

No synthesis of source information is evident. Statement of purpose is not followed to a justifiable conclusion. The conclusion does not support the claim made. Argument is incoherent and uses non-credible sources.

Synthesis of source information is attempted, but is not successful. Sufficient justification of claims is lacking. Argument lacks consistent unity. There are obvious flaws in the logic. Some sources have questionable credibility.

Synthesis of source information is present, but pedantic. Argument is orderly, but may have a few inconsistencies. The argument presents minimal justification of claims. Argument logically, but not thoroughly, supports the purpose. Sources used are credible. Introduction and conclusion bracket the thesis.

Synthesis of source information is present and meaningful. Argument shows logical progressions. Techniques of argumentation are evident. There is a smooth progression of claims from introduction to conclusion. Most sources are authoritative.

Synthesis of source information is present and scholarly. Argument is clear and convincing, presenting a persuasive claim in a distinctive and compelling manner. All sources are authoritative.

10.0 %Organization and Effectiveness

10.0 %Thesis Development and Purpose

Paper lacks any discernible overall purpose or organizing claim.

Thesis and/or main claim are insufficiently developed and/or vague; purpose is not clear.

Thesis and/or main claim are apparent and appropriate to purpose.

Thesis and/or main claim are clear and forecast the development of the paper. They are descriptive and reflective of the arguments and appropriate to the purpose.

Thesis and/or main claim are clear and comprehensive; the essence of the paper is contained within the thesis.

10.0 %Format

5.0 %Mechanics of Writing

Mechanical errors are pervasive enough that they impede communication of meaning. Inappropriate word choice and/or sentence construction are used.

Frequent and repetitive mechanical errors distract the reader. Inconsistencies in language choice (register), sentence structure, and/or word choice are present.

Some mechanical errors or typos are present, but are not overly distracting to the reader. Correct sentence structure and audience-appropriate language are used.

Prose is largely free of mechanical errors, although a few may be present. A variety of sentence structures and effective figures of speech are used.

Writer is clearly in command of standard, written, academic English.

5.0 %APA Format

Required format is rarely followed correctly. No reference page is included. No in-text citations are used.

Required format elements are missing or incorrect. A lack of control with formatting is apparent. Reference page is present. However, in-text citations are inconsistently used.

Required format is generally correct. However, errors are present (e.g. font, cover page, margins, and in-text citations). Reference page is included and lists sources used in the paper. Sources are appropriately documented though some errors are present.

Required format is used, but minor errors are present (e.g. headings and direct quotes). Reference page is present and includes all cited sources. Documentation is appropriate and citation style is usually correct.

The document is correctly formatted. In-text citations and a reference page are complete and correct. The documentation of cited sources is free of error.

100 %Total Weightage