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MGMT600_Unit_5_Sample_Data_0.docx

Variable A

Variable B

Correlation:

positive, negative, minimal?

Number of indoor basketball leagues in demographic area

Three college basketball teams and one NBA team in region to spark interest.

 

High demographic of younger target market.

Lack of any indoor sporting facilities.

 

High number of indoor sporting facilities.

Extremely warm geographic area.

 

Rural geographic setting.

High-income geographic area.