Real World Situations
Undergraduate Program Rubric—BACHELOR OF BUSINESS ADMINISTRATION Expecta�ons: Student work at the undergraduate level is expected to focus on a broad overview of the academic discipline, along with—where appropriate—basic theore�cal frameworks of professional prac�ces and familiarity with discipline-specific tools and their applica�on.
DNS = Did Not Submit N/A = Not Applicable to Assignment
Criteria Exemplary (5)) Accomplished (4) Proficient (3) Par�ally Proficient (2) Unacceptable (1)
COMMUNICATION PLO #1: Apply teambuilding and leadership skills and employ methods for improving decision-making.
Demonstrates mastery of effec�ve communica�on of the differences and similari�es of the two organiza�ons.
Demonstrates a higher level of communica�on of the differences and similari�es of the two organiza�ons.
Demonstrates effec�ve communica�on of the differences and similari�es of the two organiza�ons.
Demonstrates par�ally effec�ve communica�on of the differences and similari�es of the two organiza�ons. Some components are missing in the comparison.
Demonstrates ineffec�ve communica�on of the differences and similari�es of the two organiza�ons. Most components are missing in the comparison.
Criteria Exemplary (5)) Accomplished (4) Proficient (3) Par�ally Proficient (2) Unacceptable (1) CRITICAL THINKING
PLO #4 Apply current opera�ons and marke�ng management prac�ces and principles used in the business environment.
Demonstrates an exemplary understanding of differences and similari�es in marke�ng management principles between the two organiza�ons.
Demonstrates an advanced understanding of differences and similari�es in marke�ng management principles between the two organiza�ons.
Demonstrates proficient understanding of differences and similari�es in marke�ng management principles between the two organiza�ons.
Demonstrates par�ally proficient understanding of differences and similari�es in marke�ng management principles between the two organiza�ons. Par�al analysis of marke�ng management principles are included.
Demonstrates unacceptable understanding of differences and similari�es in marke�ng management principles between the two organiza�ons. Li�le or no analysis of marke�ng management principles are included.
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Criteria Exemplary (5)) Accomplished (4) Proficient (3) Par�ally Proficient (2) Unacceptable (1) QUANTITATIVE REASONING PLO #2 Apply quan�ta�ve tools to analyze contemporary business func�ons and prac�ces.
Demonstrates exemplary applica�on of quan�ta�ve tools to analyze the effec�veness of business prac�ces between the two organiza�ons.
Demonstrates advanced applica�on of quan�ta�ve tools to analyze the effec�veness of business prac�ces between the two organiza�ons.
Demonstrates proficient applica�on of quan�ta�ve tools to analyze the effec�veness of business prac�ces between the two organiza�ons.
Demonstrates par�ally proficient applica�on of quan�ta�ve tools to analyze the effec�veness of business prac�ces between the two organiza�ons. Par�al analysis of business func�ons.
Demonstrates unacceptable applica�on of quan�ta�ve tools to analyze the effec�veness of business prac�ces between the two organiza�ons. Li�le or no analysis of business func�ons.
Criteria Exemplary (5)) Accomplished (4) Proficient (3) Par�ally Proficient (2) Unacceptable (1) KNOWLEDGE OF CULTURE, SOCIETY, AND THE NATURAL WORLD PLO #6: Recognize and manage poten�al ethical and legal conflicts in today’s business environment.
Demonstrates exemplary understanding of culture and its rela�on to ethical and legal conflicts to assess differences and similari�es between the two organiza�ons.
Demonstrates an advanced understanding of culture and its rela�on to ethical and legal conflicts to assess differences and similari�es between the two organiza�ons.
Demonstrates proficient understanding of culture and its rela�on to ethical and legal conflicts to assess differences and similari�es between the two organiza�ons.
Demonstrates par�ally proficient understanding of culture and its rela�on to ethical and legal conflicts to assess differences and similari�es between the two organiza�ons.
Demonstrates proficient understanding of culture and its rela�on to ethical and legal conflicts to assess differences and similari�es between the two organiza�ons.
o ga a�o s. o ga a�o s. Par�al understanding of the cultural impact on ethics and legal conflicts are iden�fied.
o ga a�o s. Li�le or no understanding of the cultural impact on ethics and legal conflicts are iden�fied.
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Criteria Exemplary (5)) Accomplished (4) Proficient (3) Par�ally Proficient (2) Unacceptable (1) INFORMATION LITERACY PLO #5 Examine the implica�ons of technology and the Internet on today’s businesses.
Demonstrates an exemplary understanding of technology research on today’s businesses to analyze the effec�veness of strategic business decisions between the two organiza�ons.
Demonstrates an advanced understanding of technology research on today’s businesses to analyze the effec�veness of strategic business decisions between the two organiza�ons.
Demonstrates proficient understanding of technology research on today’s businesses to analyze the effec�veness of strategic business decisions between the two organiza�ons.
Demonstrates par�ally proficient understanding of technology research on today’s businesses to analyze the effec�veness of strategic business decisions between the two organiza�ons. Some analysis is included on technology research.
Demonstrates a lack of understanding of technology research on today’s businesses to analyze the effec�veness of strategic business decisions between the two organiza�ons. Li�le or no analysis is included on technology research.
Criteria Exemplary (5)) Accomplished (4) Proficient (3) Par�ally Proficient (2) Unacceptable (1) INQUIRY AND ANALYSIS PLO #3: Apply the concepts and principles of finance, economics, and accoun�ng to make effec�ve decisions in the global business environment.
Demonstrates mastery applica�on of the principles of finance, economics, and accoun�ng to assess differences and similari�es in effec�ve decision making between the two organiza�ons.
Demonstrates advanced applica�on of principles of finance, economics, and accoun�ng to assess differences and similari�es in effec�ve decision making between the two organiza�ons.
Demonstrates proficient applica�on of principles of finance, economics, and accoun�ng to assess differences and similari�es in effec�ve decision making between the two organiza�ons.
Demonstrates a par�ally proficient applica�on of principles of finance, economics, and accoun�ng to assess differences and similari�es in effec�ve decision making between the two organiza�ons. Some principles are missing.
Demonstrates lack of applica�on of principles of finance, economics, and accoun�ng to assess differences and similari�es in effec�ve decision making between the two organiza�ons. Li�le or no applica�on of principles are included.
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