design thinking process

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MGMT201402018T2Assessment2-Presentationcontent.pdf

Assessment 2: Group presentation content

This is a GUIDE, not a prescribed order of contents or table of

contents! It is YOUR responsibility to choose an appropriate

order of materials to get your points across.

The presentation looks to the past in that it should report on the Design Thinking activities

your team has carried out to get to the innovative solution for a Design Thinking problem -

there is no maximum of activities you should carry out as this depends upon how you

progress your solution and whether you repeat some activities multiple times. However, as

an absolute minimum, you are expected to have carried out 10 activities as per the

prescribed textbook). You should ensure that you go beyond purely describing the activities

and instead include some critical evaluation of the tools' merit to your particular Design

Thinking process. The description of activities, tools and techniques requires references to

relevant literature but in order to show your team’s experience of applying these, you are

encouraged to make use of creative approaches (e.g. by including photographs of your

activities that you should be compiling for your blog in assessment 3 anyway), but please

remember that this group report deals with your ACTIVITIES and their OUTCOMES, not with

the REFLECTIONS on your personal learning - the latter is the content of assessment 3. An

absolute minimum of 8 academic references is required.

Your presentation must address the following:

1. What you have done (describe and critically assess the Design Thinking tools,

techniques and activities you have carried out, e.g. analyses the team carried out;

solution-seeking activities the team engaged with; stakeholder engagement carried

out; prototyping done; etc.);

2. What the outcomes of the activities were (describe what you learnt about your

innovation after each activity);

3. What outcome(s) you chose and why (describe the innovation you ultimately chose

and what ideas you discarded on the way);

4. Where you are at the point of submitting the report (You need to state where, within

the Design Thinking process, your team is at the moment, i.e. how close are you to

being able to launch the innovation?)

Here is an EXAMPLE (please do NOT copy this – it is just to show you how you can achieve

the task); we will discuss this during our assessment preparation in class, so you will see

these slides again at some point during the term: