MBA
8/31/22, 9:10 PM MBA 699 Project Guidelines and Rubric - MBA-699-Q1994 Strategic Opportunity Mgmt 22TW1
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Acquisi�on Road Map
Exit Strategy Recommenda�ons and Plan
Suppor�ng Materials
The following resources support your work on the project:
Resource: HR Employee A�ri�on Survey
This spreadsheet contains employee details such as a�ri�on, demographics, and so on.
Resource: Employee Personas
Use these personas to recommend individuals for your guiding coali�on.
Resource: Organiza�onal Chart
Use this chart as a reference in order to see where in the organiza�on each of the persons sits rela�ve to other leaders of the
organiza�on. The chart will also provide you with a visual of their sphere of direct influence. (There is also a text-only version.)
Resource: Alterna�ve Buyer Op�ons
Use this list of global biomedical companies to select one company to research as a poten�al alterna�ve buyer.
Resource: Gan� Chart Template
Use this template to create a Gan� chart to support your acquisi�on road map.
Resource: Footnotes and Appendices
Use the Appendices sec�on of this resource for help with adding an appendix to your report.
Criteria Exemplary (100%) Proficient (90%) Needs Improvement
(70%) Not Evident (0%) Value
Guiding Coali�on:
Recommenda�on
Exceeds proficiency
in an excep�onally
clear, insigh�ul,
sophis�cated, or
crea�ve manner
Iden�fies individuals
who should be part
of the guiding
coali�on; iden�fies
the individuals who
have the influence
and commitment to
make a posi�ve
impact while
providing guidance
for the change
ini�a�ve
Shows progress
toward proficiency,
but with errors or
omissions; areas for
improvement may
include iden�fying
appropriate
individuals who will
have the most
influence and
commitment to make
a posi�ve impact
while providing
guidance for the
change ini�a�ve
Does not a�empt
criterion.
5
Guiding Coali�on:
Ra�onale
Exceeds proficiency
in an excep�onally
clear, insigh�ul,
sophis�cated, or
crea�ve manner
Jus�fies choice of
guiding coali�on
team members using
details about each
individual in the
guiding coali�on
including their �tle,
experience in the
organiza�on, their
area of influence, the
ra�onale for
choosing them, and
the role the person
Shows progress
toward proficiency,
but with errors or
omissions; areas for
improvement may
include providing
sufficient and
accurate details
about each chosen
individual, such as
their persona details,
a logical and well-
thought-out
Does not a�empt
criterion
5
Project Rubric
8/31/22, 9:10 PM MBA 699 Project Guidelines and Rubric - MBA-699-Q1994 Strategic Opportunity Mgmt 22TW1
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the role the person
will perform in the
guiding coali�on
thought out
ra�onale for
choosing them, or
the roles and
responsibili�es they
will perform in the
guiding coali�on
Guiding Coali�on:
Team-Building
Strategies
Exceeds proficiency
in an excep�onally
clear, insigh�ul,
sophis�cated, or
crea�ve manner
Describes ac�vi�es
and strategies that
help build a well-
func�oning team,
including strategies
to help members
align with the
change ini�a�ve of
the organiza�on in
the scenario and
steps or ac�ons to
establish a sense of
urgency within the
team; explaining how
these ac�vi�es and
strategies will help
build trust in the
team
Shows progress
toward proficiency,
but with errors or
omissions; areas for
improvement may
include describing
appropriate
strategies to ensure
alignment of the
team to the change
ini�a�ve in the
course scenario,
describing how to
establish a sense of
urgency, and
explaining how these
strategies can build
trust in the team
selected for the
guiding coali�on
Does not a�empt
criterion
5
Employee A�ri�on
Analysis Report:
Current Employee
Demographics
Exceeds proficiency
in an excep�onally
clear, insigh�ul,
sophis�cated, or
crea�ve manner
Summarizes the
current employee
demographics for
the organiza�on
from the course
scenario; includes
visualiza�on of the
demographic data
such as age, sex,
marital status, and
experience from
Tableau; chooses
two graph and chart
types that best suit
the data; explains
the choice
Shows progress
toward proficiency,
but with errors or
omissions; areas for
improvement may
include summarizing
the demographics of
the current
employees correctly;
including all relevant
and accurate visuals
from Tableau;
choosing and
explaining at least
two different graph
and chart types that
best reflect the data
Does not a�empt
criterion
5
Employee A�ri�on
Analysis Report:
Analysis
Exceeds proficiency
in an excep�onally
clear, insigh�ul,
sophis�cated, or
crea�ve manner
Analyzes the given
employee data to
answer all ques�ons
about a�ri�on,
including its causes
and the rela�onship
between a�ri�on
and various
Shows progress
toward proficiency,
but with errors or
omissions; areas for
improvement may
include consistency
between narra�ve
and visuals; including
Does not a�empt
criterion
5
8/31/22, 9:10 PM MBA 699 Project Guidelines and Rubric - MBA-699-Q1994 Strategic Opportunity Mgmt 22TW1
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employment factors;
includes screenshots
of the visual
summary of a�ri�on
data from Tableau
g
all relevant visuals;
answering all
ques�ons about
employee a�ri�on
and its rela�onship
to different factors
Employee A�ri�on
Analysis Report:
Reten�on
Exceeds proficiency
in an excep�onally
clear, insigh�ul,
sophis�cated, or
crea�ve manner
Explains whether
more employees are
likely to leave the
company and why
and evaluates
employee stability in
the company;
explains how that
may affect the
organiza�on’s
evalua�on by a
poten�al buyer
Shows progress
toward proficiency,
but with errors or
omissions; areas for
improvement may
include providing a
clear reason why
employees may or
may not leave the
company or
evalua�ng employee
stability correctly;
providing a logical
explana�on of how
this can affect the
organiza�on’s
evalua�on by a
poten�al buyer
Does not a�empt
criterion
5
Employee A�ri�on
Analysis Report:
Ac�onable Steps
Exceeds proficiency
in an excep�onally
clear, insigh�ul,
sophis�cated, or
crea�ve manner
Provides three
specific ac�ons that
the organiza�on can
take to prevent
employees from
leaving and provides
ra�onale
Shows progress
toward proficiency,
but with errors or
omissions; areas for
improvement may
include providing
three specific and
relevant ac�ons that
the organiza�on can
take to prevent
employees from
leaving; providing
clear, adequate
ra�onale for each
ac�on
Does not a�empt
criterion
5
Alterna�ve Buyer
Research Report:
Current Market
Exceeds proficiency
in an excep�onally
clear, insigh�ul,
sophis�cated, or
crea�ve manner
Recommends one
poten�al buyer from
the list provided and
includes its current
market, such as its
products, customers,
and the industry in
which it competes
Shows progress
toward proficiency,
but with errors or
omissions; areas for
improvement may
include providing
accurate and
relevant informa�on
about the poten�al
buyer such as details
about its products,
customers, and
Does not a�empt
criterion
5
8/31/22, 9:10 PM MBA 699 Project Guidelines and Rubric - MBA-699-Q1994 Strategic Opportunity Mgmt 22TW1
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industry
Alterna�ve Buyer
Research Report:
Financial Situa�on
Exceeds proficiency
in an excep�onally
clear, insigh�ul,
sophis�cated, or
crea�ve manner
Analyzes the
organiza�on’s
financial situa�on,
including revenue,
expenses, and
profitability
Shows progress
toward proficiency,
but with errors or
omissions; areas for
improvement may
include correctly
analyzing and clearly
describing the
organiza�on’s
financial situa�on,
including revenue,
expenses, and
profitability
Does not a�empt
criterion
5
Alterna�ve Buyer
Research Report:
Recent
Developments
Exceeds proficiency
in an excep�onally
clear, insigh�ul,
sophis�cated, or
crea�ve manner
Iden�fies notable
recent events the
organiza�on has
experienced that
might make it more
or less a�rac�ve as a
buyer; explains
ra�onale
Shows progress
toward proficiency,
but with errors or
omissions; areas for
improvement may
include iden�fying
relevant notable
events, correctly
determining their
impact on its
assessment as a
buyer; providing
clear and logical
ra�onale
Does not a�empt
criterion
5
Alterna�ve Buyer
Research Report:
Buyer Ra�onale
Exceeds proficiency
in an excep�onally
clear, insigh�ul,
sophis�cated, or
crea�ve manner
Jus�fies why this
poten�al buyer is the
best op�on for the
life sciences
organiza�on and
uses data from
research to support
the ra�onale
Shows progress
toward proficiency,
but with errors or
omissions; areas for
improvement may
include providing
reasonable
jus�fica�on for
choosing the
alterna�ve buyer or
suppor�ng the
jus�fica�on with
relevant data from
research
Does not a�empt
criterion
5
Acquisi�on Road
Map: Acquisi�on-
Related Tasks
Exceeds proficiency
in an excep�onally
clear, insigh�ul,
sophis�cated, or
crea�ve manner
Describe the tasks
and steps that have
already been taken
toward an
acquisi�on and
recommends the
tasks and steps that
would need to
Shows progress
toward proficiency,
but with errors or
omissions; areas for
improvement may
include explaining
the work done so far
clearly or
Does not a�empt
criterion
5
8/31/22, 9:10 PM MBA 699 Project Guidelines and Rubric - MBA-699-Q1994 Strategic Opportunity Mgmt 22TW1
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happen over the
next one to two
years to evaluate and
complete an
acquisi�on and
provides es�mates
for how long it will
take to accomplish
them, the
responsible par�es,
and any
dependencies
recommending
specific ac�ons for
the next one to two
years or no�ng
details such as
�melines to be
achieved,
responsible par�es,
and dependencies
Acquisi�on Road
Map: Gan� Chart
Exceeds proficiency
in an excep�onally
clear, insigh�ul,
sophis�cated, or
crea�ve manner
Creates a Gan� chart
that visually
illustrates the tasks
and steps; indicates
tasks and steps that
have already been
completed and
indicates "in process"
tasks and steps that
are currently being
performed
Shows progress
toward proficiency,
but with errors or
omissions; areas for
improvement may
include crea�ng a
complete Gan� chart
or ensuring the
Gan� chart is
updated correctly
with ac�vi�es that
have been
completed or are in
progress
Does not a�empt
criterion
5
Exit Strategy
Recommenda�ons
and Plan: Change
Management
Strategy
Exceeds proficiency
in an excep�onally
clear, insigh�ul,
sophis�cated, or
crea�ve manner
Explains each step of
the change
management
strategy, including
how they will create
a sense of urgency,
how the guiding
coali�on will
con�nue to guide
the change, what the
strategic vision for
the company a�er
acquisi�on is, how to
unite other
employees to
support the common
vision, what
poten�al barriers to
change are and how
to remove them,
how to track
progress, and how to
communicate small
wins
Shows progress
toward proficiency,
but with errors or
omissions; areas for
improvement may
include explaining
each step of the
change management
process clearly with
respect to the exit
strategy
Does not a�empt
criterion
15
Exit Strategy Exceeds proficiency Describes the overall Shows progress Does not a�empt 10
8/31/22, 9:10 PM MBA 699 Project Guidelines and Rubric - MBA-699-Q1994 Strategic Opportunity Mgmt 22TW1
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Recommenda�ons
and Plan:
Summary
in an excep�onally
clear, insigh�ul,
sophis�cated, or
crea�ve manner
strategy
recommended for
the organiza�on’s
acquisi�on goals and
explains how the
strategy will fit in the
business
environment of the
oncology market
segment in the
pharmaceu�cal
industry
toward proficiency,
but with errors or
omissions; areas for
improvement may
include providing a
clear summary of the
overall strategy or
sharing the results of
the business
environment analysis
of the oncology
market segment in
the pharmaceu�cal
industry
criterion
Exit Strategy
Recommenda�ons
and Plan: Risks
Exceeds proficiency
in an excep�onally
clear, insigh�ul,
sophis�cated, or
crea�ve manner
Iden�fies three
poten�al risks that
may be associated
with the
recommenda�ons
and explains steps
the organiza�on can
take to mi�gate
those risks
Shows progress
toward proficiency,
but with errors or
omissions; areas for
improvement may
include iden�fying at
least three poten�al
risks or appropriately
explaining steps to
be taken for
mi�ga�ng these risks
Does not a�empt
criterion
5
Ar�cula�on of
Response
Exceeds proficiency
in an excep�onally
clear, insigh�ul,
sophis�cated, or
crea�ve manner
Clearly conveys
meaning with correct
grammar, sentence
structure, and
spelling,
demonstra�ng an
understanding of
audience and
purpose
Shows progress
toward proficiency,
but with errors in
grammar, sentence
structure, and
spelling, nega�vely
impac�ng readability
Submission has
cri�cal errors in
grammar, sentence
structure, and
spelling, preven�ng
understanding of
ideas
3
Cita�ons and
A�ribu�ons
Uses cita�ons for
ideas requiring
a�ribu�on, with few
or no minor errors
Uses cita�ons for
ideas requiring
a�ribu�on, with
consistent minor
errors
Uses cita�ons for
ideas requiring
a�ribu�on, with
major errors
Does not use
cita�ons for ideas
requiring a�ribu�on
2
Total: 100%
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