MBA 670 summer Class & Assignment Schedule
MBA 670 Capsim
Strategic Decision Making
Summer 2021
Jul 14 – Sep 28
Professor Livingston
Project 3
Road Map
| MBA 670 Road Map | |
| Week | Activity |
| Project 1: Leading Strategically | |
| 1 | Preliminary Skills Gap Analysis. Download Microsoft Project. Form teams. Expand Your Knowledge of Strategic Leadership |
| 2 | Discuss Conference Materials. Team Agreement + Work Plan for Project 2. Receive your Capsim Industry ID. Go to https://www.capsim.com and register with the Industry ID. Enter the Participant Dashboard, click Training to commence three training levels: beginner, intermediate, and advanced. Submit Your Work |
| Team Project 2: Project Management in an International Environment | |
| 3 | Project Charter. Stakeholder Management Plan. Work Breakdown Structure and Gantt Chart |
| 4 | Risk Register. Project Cost. Complete the Project Management Plan. Complete all three levels of training. Post your Training Completion Confirmation. In discussion area. Submit Your Work |
| Project 3: Simulation as a Tool for Strategic Decision Making—Part 1 | |
| 5 | Prepare for Group Work: Team work Plan. Discuss your Industry Analysis. Simulation: Research Client Needs and Project Scope. Decide on a Local Strategy. Make Your Decisions. Save Your Decisions |
| 6 | Evaluate Your Contribution to the Team. Analyze Your Team’s Decisions and Results. Submit Your Work |
| Project 4: Simulation as a Tool for Strategic Decision Making—Part 2 | |
| 7 | Discuss Entry Strategy. Decide on a Global Strategy. Make Your Decisions. Save Your Decisions. Submit your post and responses in the Entry Strategy discussion area. |
| 8 | Evaluate Your Contribution to the Team. Analyze Your Team’s Decisions and Results. Submit Your Work. |
| Project 5: Creating an International Business Plan | |
| 9 | Assess the Characteristics of Potential Customers in the Selected Country. Develop a Marketing Strategy. Submit Your Work |
| 10 | Make Financial Projections and Evaluate Accounting Standards in the Selected Country. Prepare Strategy Implementation Plan. Complete Skills Gap Analysis. Complete Leadership Development Plan. Submit Your work. |
| 11 | Reflection. Review faculty feedback, revise and resubmit, if necessary. |
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Week 3 (Jul 28-Aug 3)
Week 4 (Aug 4-10)
Simulation as a Tool for Strategic Decision Making—Part 1
Step 1: Prepare for Your New Client
Step 2: Prepare for Group Work
Step 3: Discuss Your Industry Analysis
Step 4: Research Client Needs and Project Scope
Step 5: Decide on a Local Strategy
Step 6: Make Your Decisions
Step 7: Save Your Decisions
Step 8: Evaluate Your Contribution to the Team
Step 9: Analyze Your Team’s Decisions and Results
Step 10: Submit Your Work
Project 3
Project 3 – Capsim Simulation
Read answers to the frequently asked questions under Capsim Training
in the class Discussion area.
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Project 3 Step 2 – Discussion: Industry Analysis
Based on your reading, research, and analysis, respond to the two discussion questions below:
Discussion Topic 2:
Select any company from the Standard & Poor's 500. Select one or more activities in the company’s value chain that would be candidates for relocation to another country. Provide a brief justification and examine the challenges you see in coordinating the global value chain after the proposed value-chain activities of your chosen company are set up in the new country.
Discussion Topic 1:
What industry sectors tend to be better performers? Why? Even among the best performing industry sectors, some companies don’t perform well. Why? On the contrary, some companies in poorly performing industries still do well. Why? For companies in the same industry sector, what factors could explain differences in company performance over the long term?
Review the MBA Discussion Guidelines for instructions on
participation in discussions.
Complete your two main postings, one in each discussion topic, by deadline
Respond to a minimum of two postings from your classmates, at least one in each topic, by 11:59 PM ET by deadline
lock date
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Project 3 Step 3 – Research Client Needs and Project Scope
3
Read the Market Conditions Report to understand MediCorp’s customers from a few angles:
Positioning
segment sizes and growth rates
pricing analysis
customer buying criteria
regional operating costs
currency exchange rates
1
Familiarize yourself with some critical background information on our client by reading the MediCorp, Inc. client brief.
2 Read the User Guide, which will help orient you to several areas of working in Capsim:
market segments
region outlines
business environment
strategy implementation
decision making
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Project 3 Step 4 – Decide on a Local Strategy
Strategies in Capsim
The description in the projects differentiate local strategies from global strategies.
Project 3 focuses on LOCAL strategy
Below are the four local strategies selected by the teams:
use the same local strategy for four rounds in this project.
| Local Strategy Choices | ||
| Niche | Broad | |
| Differentiator | Team Digby | Team Chester |
| Cost Leader | Team Andrews | Team Baldwin |
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Project 3 Step 5 – Make Your Decisions - 1
Your team is now ready to help MediCorp compete in the genetic testing device industry by making strategic decisions through the Capsim platform.
Your decisions will direct four calendar years of your client’s operations.
On December 31 of each year in your simulation, Capsim will produce a report that reflects the results of your decisions.
Your team will use these reports to make further decisions for the following calendar year.
Consult your Round 0 Report to understand the starting position of MediCorp’s business.
Use How to Find Reports in Capsim to locate the Round 0 Report and reports for all subsequent rounds.
Begin making decisions for your client, consulting Capsim: A Systematic Approach to Making Strategic Decisions for direction.
Research and Development
Marketing
Production
Finance
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Project 3 Step 5 – Make Your Decisions - 2
Finance
Teams should make their decisions in the following order: In this simulation, your team is unlikely to be successful if it makes decisions in a different sequence.
However, coordination between the four areas during all decisions is also critical, and you may have to revisit decisions based on input from other departments.
Taking decisions in the right order
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R&D
Marketing
Production
Project 3 Step 5 – Make Your Decisions - 3
How to Find Reports in Capsim - 1
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10
Project 3 Step 5 – Make Your Decisions - 4
How to Find Reports in Capsim - 2
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Project 3 Step 6 – Make Your Decisions - 5
How to Find Reports in Capsim - 3
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Project 3 Step 5 – Make Your Decisions - 6
Reviewing your decisions
Capsim Decision Record is intended to help you record your thoughts as you apply your team’s chosen strategy through the rounds in Capsim.
Explain your decisions for each action item in your department.
Be sure to update this form after each round and evaluate your prior decisions.
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R&D
Marketing
Production
Finance
Project 3 Step 5 – Make Your Decisions - 7
Capsim Decision Record
This document is intended to help you:
Record your thoughts as you apply your team’s chosen strategy through the rounds in Capsim.
Explain your decisions for each action item in your department.
Be sure to update this form after each round and evaluate your prior decisions.
The notes you take here will be useful for your final analysis.
Production
Plant Location
Order
Capacity
Automation
Finance
Borrow
Issue (Borrow)
Retire
Issue
Buy Back
Issue Dividend
Research and Development
Speed
Accuracy
Service Life
Marketing
Regions Selected for Sales
For each region selected:
Price
Promotional Budget
Sales Budget
Forecast
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Project 3 Step 6 – Save Your Decisions – 1
When you are done, be sure to select File, then Save Decisions from the dropdown menu when you are done, or else your team members will not be able to see your decisions.
The team coordinator will ensure that the final decisions have been saved for all four functional areas. Your Round 1–4 results will be available immediately after the round is processed as per the deadline in the table below.
After Round 4, your team role ends, and you will begin your individual analysis of the decision-making process spanning the past four rounds and the outcome of those decisions.
| Project 3 – Local strategy Week 5: & Week 6: | |
| Round | Round Deadline |
| 1 | Round 1 8:00 p.m. ET on Thursday of Week 5 |
| 2 | 8:00 p.m. ET on Saturday of Week 5 |
| 3 | 8:00 p.m. ET on Monday of Week 5 |
| 4 | 8:00 p.m. ET on Wednesday of Week 6 |
| (Debrief tool and results for Project 3 will be erased before start of Project 4. Reports can be downloaded before they are erased) |
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Project 3 Step 6 – Save Your Decisions – 2 Capsim Saving Best Practices
The "Decision Summary" (accessible from your dashboard) shows a snapshot of all saved decisions made within each round. Check this to ensure none of your decisions accidentally got over-written by another team member
Check your decision summary before the round has been processed
As soon as you open the simulation spreadsheet, select File > Load Last Official Decision File
If you've been saving, then none of your work will disappear when choosing this option. This will “refresh” the spreadsheet and allow you to see what other team members have uploaded
Always save decisions
Keep in mind that you can save decisions as many times as you want before a round is processed. Make sure to save the work based on what you completed. Either per department or all.
When you are done, be sure to select File, then Save Decisions from the dropdown menu when you are done, or else your team members will not be able to see your decisions.
You must select Save Decisions and exit Capsim before your teammates can view your decisions.
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Project 3 Step 7 – Evaluate Your Contribution to the Team
When you have completed all four rounds, write a post of about 200 words in your group discussion area explaining
the decisions in which you were involved,
the logic behind those choices, and
how those decisions contributed to the team’s strategy and results.
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Project 3 Step 8 – Analyze Your Team’s Decisions and Results
Write an analysis that
describes the decisions your team made in Rounds 1–4 and the results of those rounds, and
interprets how your decisions influenced the results.
Please type your answers directly in the Project 3 Analysis Questions template and have the report ready by end of week 6.
Your report should be eight to ten pages (approximately 250 to 300 words per question).
Along with your analysis, submit your Team Decision Record.
Thus, you will submit two files to the dropbox located in the final step of this project.
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Project 3 Step 9 Deliverables
| Steps | Submission Week | Deliverable | Submission instructions and file-naming protocols |
| Step 1 | Week 5 | Training completion pledge | Post your pledge in the training completion Pledge discussion area |
| Step 2 | Week 5 | Team work plan | teamname_WorkPlan.docx Each team coordinator will post the team work plan to the group’s discussion area. |
| Step 3 | Week 5 | Industry analysis discussion | Submit your post and responses in the Industry Analysis discussion area |
| Step 8 | Week 6 | Individual contribution | Submit your post in the group discussion area |
| Step 9 | Week 6 | Project 3 analysis questions | lastname_firstname_Project3_Analysis.docx teamname_capsimdecisionrecord_project3.docx |
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Self-check competencies for Project 3
1.1: Organize document or presentation clearly in a manner that promotes understanding and meets the requirements of the assignment.
1.2: Develop coherent paragraphs or points so that each is internally unified and so that each functions as part of the whole document or presentation.
1.3: Provide sufficient, correctly cited support that substantiates the writer's ideas.
1.7: Create neat and professional looking documents appropriate for the project or presentation.
2.1: Identify and clearly explain the issue, question, or problem under critical consideration.
2.2: Locate and access sufficient information to investigate the issue or problem.
2.3: Evaluate the information in a logical and organized manner to determine its value and relevance to the problem.
2.4: Consider and analyze information in context to the issue or problem.
2.5: Develop well-reasoned ideas, conclusions or decisions, checking them against relevant criteria and benchmarks.
3.1: Identify numerical or mathematical information that is relevant in a problem or situation.
3.4: Employ software applications and analytic tools to analyze, visualize, and present data to inform decision-making.
4.1: Lead and/or participate in a diverse group to accomplish projects and assignments.
6.1: Identify the general (external) environment in which an organization operates and discuss the implications for enterprise success.
6.2: Evaluate strategic implications for domestic and international markets of an organization's industry.
6.3: Analyze an organization's internal strengths and weaknesses for strategic value.
6.4: Develop and recommend strategies for an organization's sustainable competitive advantage.
10.1: Apply relevant microeconomics principles to support strategic decisions for the organization.
10.2: Analyze financial statements to evaluate and optimize organizational performance.
10.3: Determine optimal financial decisions in pursuit of an organization's goals.
10.4: Make strategic managerial decisions for obtaining capital required for achieving organizational goals.
10.5: Develop operating forecasts and budgets and apply managerial accounting techniques to support strategic decisions.
12.1: Assess market risk and opportunity.
12.2: Analyze marketing information.
12.3: Prepare marketing plan for a new product/service.
13.1: Identify and analyze new opportunities.
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Q & A
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