strategic project managment
Assessment Information
COMMONWEALTH OF AUSTRALIA Copyright Regulations 1969 This material has been reproduced and communicated to you by or on behalf of Kaplan Business School pursuant to Part VB of the Copyright Act 1968 (‘Act’). The material
in this communication may be subject to copyright under the Act. Any further reproduction or communication of this material by you may be the subject of copyright protection
under the Act. Kaplan Business School is a part of Kaplan Inc., a leading global provider of educational services. Kaplan Business School Pty Ltd ABN 86 098 181 947 is a
registered higher education provider CRICOS Provider Code 02426B.
Assessment Information 3
Subject Code: MBA641
Subject Name: Strategic Project Management
Assessment Title: Assessment 3 – Performance Evaluation and Video Presentation
Weighting: 30%
Total Marks: Time Limit: Submission:
30 15 minutes Upload video to Vimeo
Due Date: Tuesday of Week 13, 11.55pm AEST
.
Your task
Prepare a 15 minute video recording during which you evaluate the three case studies included below:
• Project A – DeGrandis Running Shoes
• Project B – Australian Olympic Committee (AOC) Partnership
• Project C – Ladybird Sporting Apparel
Assessment Description
In your Performance Evaluation Video Presentation, you must evaluate the performance of each of the three projects and provide the following:
a) Commentary on project alignment with strategic goals and ethical standards b) A Project Performance Scorecard (PPS) Snapshot c) Conclusions d) Recommendations
A PowerPoint template is provided for you to use in your video presentation if you wish. There is no requirement to use this template.
Assessment Instructions
Assessment 3 Case Study – DeGrandis Sporting Goods
1. Project A – DeGrandis Running Shoes
Project A introduced the DeGrandis private label running shoe to the company’s product range. Although the project ran over budget, the project team successfully developed a new sole cushioning technology and delivered a brand-new shoe within the project timeframe. Customers love the new shoes - they are outselling rival international brands - and sales have increased company revenues by over $5 million. The editor of online running shoe reviewer Shoe News has given the running shoes a 5 out of 5-star rating.
Assessment Information
COMMONWEALTH OF AUSTRALIA Copyright Regulations 1969 This material has been reproduced and communicated to you by or on behalf of Kaplan Business School pursuant to Part VB of the Copyright Act 1968 (‘Act’). The material
in this communication may be subject to copyright under the Act. Any further reproduction or communication of this material by you may be the subject of copyright protection
under the Act. Kaplan Business School is a part of Kaplan Inc., a leading global provider of educational services. Kaplan Business School Pty Ltd ABN 86 098 181 947 is a
registered higher education provider CRICOS Provider Code 02426B.
But not everybody is so thrilled with the project’s outcomes. The board of directors is unhappy that the project team did not consult them about the Chinese organisation selected to manufacture and supply the shoes. Had the directors known that the Chinese supplier uses child labour in their factory they would not have approved the supply agreement because engaging partners that rely on child labour is prohibited under the company’s Code of Conduct. The consultants are managed by regional managers in each city. 2. Project B - Australian Olympic Committee (AOC) Partnership
The primary objective of Project B was for DeGrandis Sporting Goods to become an official supplier of sporting equipment to the Australian Olympic Team. At the outset all key stakeholders were identified and consulted and a comprehensive list of project requirements was developed based on stakeholder needs. Apart from the project running six months over the scheduled project timeframe, every other project requirement was successfully met. The new partnership was established and sales are estimated to have increased by over $3 million.
The project was considered a resounding success until it emerged that the project sponsor, a member of the DeGrandis senior executive team, had paid a high-ranking AOC official an incentive payment to approve the partnership. The press learned of the bribe and the incident became a public scandal. DeGrandis Sporting Goods suffered reputational damage as the company’s Code of Conduct expressly prohibits the payment of bribes to generate business. An extensive marketing campaign originally developed to promote the partnership has been cancelled because it would only draw more attention to the bribery scandal.
3. Project C – Ladybird Sporting Apparel
Project C successfully introduced the environmentally friendly and internationally known Ladybird brand of sporting apparel to the DeGrandis Sporting Goods product range. Although fundamental project requirements such as project timeframe and budget were met, the new line of clothing was not properly market tested prior to the product line launch. It turns out that customers consider the Ladybird clothing range to be inferior in quality and customer complaints have increased as a result.
DeGrandis Sporting Goods have ceased ordering new stock from Ladybird due to poor sales and increasing customer dissatisfaction.
You are required to use at least 15 sources of information and use Kaplan Harvard Referencing Style. Wikipedia and other ‘popular’ sites are not to be used.
Assessment Submission
This file must be submitted as a ‘Word’ or ‘PDF’ document to avoid any technical issues that may occur from incorrect file format upload. Uploaded files with a virus will not be considered as a legitimate submission. Turnitin will notify you if there is an issue with the submitted file. In this case, you must contact your lecturer via email and provide a brief description of the issue and a screenshot of the Turnitin error message.
You are also encouraged to submit your work well in advance of the deadline to avoid any possible
Assessment Information
COMMONWEALTH OF AUSTRALIA Copyright Regulations 1969 This material has been reproduced and communicated to you by or on behalf of Kaplan Business School pursuant to Part VB of the Copyright Act 1968 (‘Act’). The material
in this communication may be subject to copyright under the Act. Any further reproduction or communication of this material by you may be the subject of copyright protection
under the Act. Kaplan Business School is a part of Kaplan Inc., a leading global provider of educational services. Kaplan Business School Pty Ltd ABN 86 098 181 947 is a
registered higher education provider CRICOS Provider Code 02426B.
delay with the Turnitin similarity report or any other technical difficulties.
Late assignment submission penalties
Penalties will be imposed on late assignment submissions in accordance with Kaplan Business School
“late assignment submission penalties” policy.
Number of days
Penalty
1* - 9 days 5% per day for each calendar day late deducted from the total marks available
10 - 14 days 50% deducted from the total marks available.
After 14 days Assignments that are submitted more than 14 calendar days after the due date will not be accepted, and the student will receive a mark of zero for the assignment(s).
Note Notwithstanding the above penalty rules, assignments will also be given a mark of zero if they are submitted after assignments have been returned to students
*Assignments submitted at any stage within the first 24 hours after the deadline will be considered to be one day late and therefore subject to the associated penalty
For more information, please read the full policy via https://www.kbs.edu.au/wp- content/uploads/2016/07/KBS_FORM_Assessment-Policy_MAR2018_FA.pdf
Important Study Information
Academic Integrity Policy KBS values academic integrity. All students must understand the meaning and consequences of cheating, plagiarism and other academic offences under the Academic Integrity and Conduct Policy. What is academic integrity and misconduct? What are the penalties for academic misconduct? What are the late penalties? How can I appeal my grade? Click here for answers to these questions: http://www.kbs.edu.au/current-students/student-policies/.
Study Assistance Students may seek study assistance from their local Academic Learning Advisor or refer to the resources on the MyKBS Academic Success Centre page. Click here for this information.
COMMONWEALTH OF AUSTRALIA Copyright Regulations 1969 This material has been reproduced and communicated to you by or on behalf of Kaplan Business School pursuant to Part VB of the Copyright Act 1968 (‘Act’). The material in this communication may be subject to copyright under the Act. Any further
reproduction or communication of this material by you may be the subject of copyright protection under the Act. Kaplan Business School is a part of Kaplan Inc., a leading global provider of educational services. Kaplan Business School Pty Ltd ABN 86
098 181 947 is a registered higher education provider CRICOS Provider Code 02426B.
MBA641 Strategic Project Management – Assessment 3 Marking Rubric – 30% Criteria F (Fail)
0%-49%
P (Pass)
50%-64%
CR (Credit) 65%-
74%
D (Distinction)
75% - 84%
HD (High Distinction)
85%-100%
Mark
Performance Evaluation Video Presentation Strategy & Ethics
Brief and inaccurate analysis
indicating poor understanding
strategic project management
concepts.
Demonstrated understanding of
strategic project management
concepts. Mostly accurate
analysis based upon appropriately identified strategic goals and
ethical standards.
Meaningful analysis based upon
accurately identified strategic goals
and ethical standards indicating
strong understanding of strategic
project management concepts.
Comprehensive understanding of
strategic project management
concepts evident from highly
accurate analysis incorporating all
relevant strategic goals and ethical
standards.
Demonstrated advanced level
understanding of strategic project
management concepts. Analysis is
penetrating and insightful with
findings that go beyond
fundamental strategic goals and
ethical standards outlined in the
case study.
/6
Performance Evaluation Video Presentation Project Performance Scorecard (PPS)
Project Performance Scorecard
(PPS) either unclear or not used at
all indicating poor understanding
of project performance evaluation
model.
Demonstrated understanding of
project performance evaluation
model. Project Performance
Scorecard (PPS) is reasonably
clear and incorporates the
essential features of the basic
model.
Project Performance Scorecard
(PPS) correctly used to accurately
score and explain PPS Dimensions
indicating strong understanding of
project performance evaluation
model.
Comprehensive understanding of
project performance evaluation model evident from highly
accurate scoring and explanation
of PPS Dimensions in Project Performance Scorecard (PPS)
Demonstrated advanced level
understanding of project
performance evaluation model.
Project Performance Scorecard
(PPS) is clear, easy to interpret and
incorporates features that go
beyond the basic model.
/6
Performance Evaluation Video Presentation Conclusions
Conclusions demonstrate poor
understanding of strategic
project management concepts.
Explanations for conclusions not
provided or unclear or illogical.
Conclusions demonstrate
reasonable understanding of
strategic project management
concepts. Meaningful
explanations for appropriate
conclusions provided in mostly
comprehensible language.
Conclusions demonstrate solid
understanding of strategic project
management concepts. Relevant
explanations for logical conclusions
provided in comprehensible
language.
Conclusions demonstrate
comprehensive understanding of
strategic project management
concepts. Proficient explanations for effective
conclusions provided in clear
language.
Conclusions demonstrate advance
level understanding of strategic
project management concepts.
Detailed explanations for insightful
conclusions provided in clear and
concise language.
/6
Performance Evaluation Video Presentation Recommendations
Recommendations demonstrate
poor understanding of strategic
project management concepts.
Explanations for commendations
not provided or unclear or illogical.
Recommendations demonstrate
reasonable understanding of
strategic project management
concepts. Meaningful
explanations for appropriate
recommendations provided in
mostly comprehensible language.
Recommendations demonstrate
solid understanding of strategic
project management concepts.
Relevant explanations for logical
recommendations provided in
comprehensible language.
Recommendations demonstrate
comprehensive understanding of
strategic project management
concepts. Proficient explanations
for effective recommendations
provided in clear language.
Recommendations demonstrate
advanced level understanding of
strategic project management
concepts. Detailed explanations for
innovative recommendations
provided in clear and concise
language.
/6
COMMONWEALTH OF AUSTRALIA Copyright Regulations 1969 This material has been reproduced and communicated to you by or on behalf of Kaplan Business School pursuant to Part VB of the Copyright Act 1968 (‘Act’). The material in this communication may be subject to copyright under the Act. Any further
reproduction or communication of this material by you may be the subject of copyright protection under the Act. Kaplan Business School is a part of Kaplan Inc., a leading global provider of educational services. Kaplan Business School Pty Ltd ABN 86
098 181 947 is a registered higher education provider CRICOS Provider Code 02426B.
Criteria F (Fail)
0%-49%
P (Pass)
50%-64%
CR (Credit) 65%-
74%
D (Distinction)
75% - 84%
HD (High Distinction)
85%-100%
Mark
Answer clearly and logically
presented Serious lack of organization.
Content of slides or notes pages
does not refer back to or relate to
main arguments. Writing is
formulaic, i.e. “in conclusion,”
“another example is….”
Writing style could be more
effective. Organization is hard to
follow; there is little progression
of ideas. Little or no transitions
between slides. Need to more
effectively weave main arguments
throughout.
Slides are generally well organized.
Better transitions needed. The
progression of ideas could be more
thoughtful. Slides and note relate
back to main arguments to prove
argument.
Ideas & arguments are well
structured. Thoughtful progression
of ideas and details. Sound
transitions between slides and notes
pages. Major arguments are
effectively made.
Ideas & arguments are effectively
structured. Thoughtful progression
of ideas and details. Excellent
transitions between slides and
notes. Concluding comments leave
the reader thinking. Major
arguments are effectively woven
throughout everybody slides, with
ideas always related back to main
arguments.
/1
Appropriate theory and
research used to answer
question posed
The critique does not have
appropriate structure and lacks direction. No significant
observations made from appropriate
theory and research. Poor writing
and expression of arguments.
Reasonable critique which
examines the relevant issues and
makes reasonable observations
made from appropriate theory and
research. Reasonable writing and
expression of arguments.
Good critique examines the relevant
issues and makes good observations
from appropriate theory and
research. Good writing and
expression of arguments.
A very good critique -considers all
the relevant issues and makes
important observations from
appropriate theory and research.
Very good writing and expression
of arguments.
Fully considers all the relevant
issues and makes significant
observations from appropriate
theory and research. Excellent
writing and expression of
arguments.
/1
Correct academic writing
style used, including correct
spelling, grammar and
punctuation
Needs more sentence variety. Little
or no thought given to diction. Tone
or language is conversational.
Contains much informal language.
Uses “I” or “you.” Contains many examples of
unclear or awkward phrasing.
Needs more sentence variety.
Attention needed with diction.
Contains informal language or
conversational tone or uses “I” or
“you.” Unclear or awkward sentence
phrasing.
Sentence variety is adequate. Tone
is appropriate. Diction is clear but
could be more effective. Language
is academic, and writing is clear and
effective. Very little or no unclear or
awkward phrasing.
Sentence variety is effective and
good. Tone is appropriate and
consistent. Diction/ vocabulary is
appropriate and effective. Language
is academic. Writing is clear and
concise.
Sentence variety is effective and
sophisticated. Tone is appropriate and consistent. Diction/
vocabulary is sophisticated and
effective. Language is
academically sound. Writing is
clear, concise, and strong.
/1
Format of answer consistent
with question requirements
and KBS guidelines
No efforts made to follow
submission and editing, spacing, etc
requirements.
Meets most editing, spacing, fonts, and other editing
requirements. Some
requirements not met.
Meets editing, spacing, fonts, and
other editing requirements. Meets almost all editing,
spacing, fonts, and other
editing requirements.
Meets all editing, spacing, fonts, and
other editing requirements. /1
In-text referencing and
reference list follows
Harvard style and consistent
with KBS guidelines
Inappropriate referencing. Not
in-line with requirements of
Harvard style and consistent with
KBS guidelines.
Reasonably appropriate referencing,
generally in-line with requirements
of Harvard style and consistent with
KBS guidelines.
Good referencing, largely in line
with requirements of Harvard
style and consistent with KBS
guidelines.
Very good referencing, 100%
in-line with requirements of
Harvard style and consistent
with KBS guidelines.
Excellent/appropriate referencing,
100% in-line with requirements of
Harvard style and consistent with
KBS guidelines.
/1
Video presentation is within +
/ - 10% of time requirement Video presentation is within + /
- more than 15% of time
requirement
Video presentation is within +
/ - 15% of time requirement Video presentation is within + / -
10% of time requirement Video presentation is within + / - 5%
of time requirement Video presentation is
within + / - 0% of
time requirement
/1
Comments:
/24
/6
/30