Fundamentals of Entrepreneurship

MBA601_T2_2020_Assessment_b03_v05_FundamentalsofEntrepreneurship.pdf

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Assessment Information

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Assessment 3 Information

Subject Code: MBA601

Subject Name: Fundamentals of Entrepreneurship

Assessment Title: Business Plan

Assessment Type: Length:

Individual Written Proposal 2000 words (+/- 10% allowable range)

Weighting: 40%

Total Marks: Submission:

100 Online

Due Date: Week 13

Your task Individually, you are required to prepare a 2000 word new venture business plan that incorporates various aspects of a start-up to be presented to a venture capitalist.

Assessment Description.

The purpose of this individual assessment is to provide students with an opportunity to create a plan for the proposed venture that incorporates financial, operational, marketing and ethical considerations and evaluate the risks and benefits of entrepreneurialism with a focus on how these can be mitigated.

Assessment Instructions

Presume that the start-up venture that you have been allocated in the first assessment is now seeking capital from prospective venture capitalists as they have plans to expand its business to other countries. In the context of this assessment, you are to focus on New Zealand as the first choice for the planned expansion.

Based on this, you are to prepare a new venture business plan that addresses the following:

• The overview of the market potential for the planned expansion in New Zealand;

• A comprehensive outline of the suitable business model.

• A critical analysis of the financial considerations, including investment requirements, potential risks and returns, and opportunities for crowdfunding.

• A critical analysis of potential issues associated with human resources and operations.

• A critical analysis of the ethical considerations, including legal and regulatory risks and challenges.

To illustrate examples of financial, marketing, operational and ethical considerations that should be taken into account in the business plan of the venture, please watch the following videos:

https://www.youtube.com/watch?v=YD7zcJAPR-8

https://www.youtube.com/watch?v=S6mareHxoMY

https://www.youtube.com/watch?v=eASIE1WmqwU

https://www.youtube.com/watch?v=zg-81QRLOcA

https://www.youtube.com/watch?v=YD7zcJAPR-8

https://www.youtube.com/watch?v=S6mareHxoMY

https://www.youtube.com/watch?v=eASIE1WmqwU

https://www.youtube.com/watch?v=zg-81QRLOcA

Assessment Information

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The structure of your new venture business plan must adhere to the week 7 content coverage. In preparing this business plan, you must also incorporate theories and concepts discussed in the topics from weeks 5 to 12.

The findings presented in this report must be based on scholarly, peer-reviewed and commercial sources of information that were published no longer than 5 years ago. You are required to use at least 10 sources of information and reference these in accordance with the Kaplan Harvard Referencing Style. These must be presented in the business plan as in-text citations and a reference list at the end of your document. Wikipedia and other ‘popular’ sites are not to be used.

Assessment Information

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Assessment Submission This file must be submitted as a ‘Word’ document to avoid any technical issues that may occur from incorrect file format upload. Uploaded files with a virus will not be considered as a legitimate submission. Turnitin will notify you if there is an issue with the submitted file. In this case, you must contact your workshop facilitator via email and provide a brief description of the issue and a screenshot of the Turnitin error message. You are also encouraged to submit your work well in advance of the deadline to avoid any possible delay with the Turnitin similarity report or any other technical difficulties.

Late assignment submission penalties Penalties will be imposed on late assignment submissions in accordance with Kaplan Business School

“late assignment submission penalties” Policy.

Number of days

Penalty

1* - 9 days 5% per day for each calendar day late deducted from the total marks available

10 - 14 days 50% deducted from the total marks available.

After 14 days Assignments that are submitted more than 14 calendar days after the due date will not be accepted, and the student will receive a mark of zero for the assignment(s).

Note Notwithstanding the above penalty rules, assignments will also be given a mark of zero if they are submitted after assignments have been returned to students

*Assignments submitted at any stage within the first 24 hours after the deadline will be considered to be one day late and therefore subject to the associated penalty

For more information, please read the full policy via https://www.kbs.edu.au/about-us/school-policies

https://www.kbs.edu.au/about-us/school-policies

Assessment Information

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Important Study Information

Academic Integrity Policy

KBS values academic integrity. All students must understand the meaning and consequences of cheating, plagiarism and other academic offences under the Academic Integrity and Conduct Policy.

What is academic integrity and misconduct? What are the penalties for academic misconduct? What are the late penalties? How can I appeal my grade?

Click here for answers to these questions: https://www.kbs.edu.au/about-us/school-policies

Word Limits for Written Assessments

Submissions that exceed the word limit by more than 10% will cease to be marked from the point at which that limit is exceeded.

Study Assistance

Students may seek study assistance from their local Academic Learning Advisor or refer to the resources on the MyKBS Academic Success Centre page. Click here for this information.

https://www.kbs.edu.au/about-us/school-policies

https://elearning.kbs.edu.au/course/view.php?id=1481

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MBA601 Assessment 3 Marking Rubric – Business Plan 40%

Marking

Criteria (__/100)

F (Fail)

0 – 49%

P (Pass)

50 – 64%

C (Credit)

65 – 74%

D (Distinction)

75 – 84%

HD (High Distinction)

85 – 100% Overview of the market potential for the planned expansion into New Zealand

__/10 marks

You have written an overview that is unclear and/or vague. It does not cover limited or no aspects of the market potential in New Zealand.

You have written a basic overview that partially covers an overview of the market potential for the planned expansion into

New Zealand.

You have written an enhanced overview that covers an overview

of the market potential for the planned expansion into New

Zealand.

You have written a detailed overview that covers detailed aspects of market potential for

the planned expansion into New Zealand.

You have written a comprehensive overview that covers all of the

significant aspects of the market potential for the planned expansion

into New Zealand.

A comprehensive outline of the suitable Business Model

__/ 5marks

Your business model is unclear and/or vague. It does not cover the rationale of how your organisation

creates, delivers, and captures value, in economic, social, cultural

or other contexts.

You have provided a basic outline of the business model that covers limited rational aspects of how your organisation creates, delivers, and captures value, in

economic, social, cultural or other contexts.

You have provided a suitable outline of the business model that

covers most of the rationale aspects of how your organisation creates, delivers, and captures

value, in economic, social, cultural and other contexts.

You have provided a detailed and suitable outline of the business model that covers all aspects of

the rationale of how your organisation creates, delivers,

and captures value, in economic, social, cultural and other

contexts.

You have provided a comprehensive and suitable outline of the business model that covers all aspects of the rationale of how

your organisation creates, delivers, and captures value, in economic, social, cultural and other contexts.

A critical analysis of the financial considerations, including investment requirements, potential risks and returns, and opportunities for crowdfunding

__/15 marks

Your analysis of financial considerations lacked depth,

and/or your risk interpretation is not relevant. There are no or limited

consideration of risk and return and opportunities for crowdfunding.

You have provided a basic analysis of financial

considerations, investment requirements, potential risks and

returns, and opportunities for crowdfunding. Further details and clarity would improve the quality

of your analysis.

You have analysed financial considerations investment

requirements, potential risks and returns, and opportunities for

crowdfunding, although further clarity would enhance the quality

of your analysis.

You have analysed financial considerations investment

requirements, potential risks and returns, and opportunities for

crowdfunding, and your interpretation is clear.

You have critically analysed financial considerations, investment

requirements, potential risks and returns, and opportunities for

crowdfunding, and your interpretation is well structured.

A critical analysis of potential issues associated with human resources considerations

__/15 marks

Your analysis of the issues related to human resources lacked depth,

and/or your interpretation is not relevant.

You have provided a basic analysis of the issues related to

human resources. Further details and clarity would improve the

quality of your analysis.

You have analysed relevant issues related to human

resources, although further clarity would enhance the quality of your

analysis.

You have analysed all of the issues related to human

resources, and your interpretation is clear.

You have critically analysed human resources issues, and your

interpretation is well structured.

A critical analysis of potential issues associated with operational considerations

__/15 marks

Your analysis of operational considerations lacked depth,

and/or your interpretation is not relevant

You have provided a basic analysis of operational

considerations. Further details and clarity would improve the

quality of your analysis.

You have analysed mostly relevant operational

considerations, although further clarity would enhance the quality

of your analysis.

You have analysed operational considerations, and your

interpretation is clear.

You have critically analysed operational considerations, and

your interpretation is well structured.

A critical analysis of the ethical considerations, including legal and regulatory risks and challenges

__/15 marks

Your analysis of ethical considerations including legal and

regulatory challenges lacked depth, and/or your interpretation is not

relevant

You have analysed some ethical considerations although further

depth and interpretation are needed including legal and

regulatory challenges

You have analysed mostly relevant ethical considerations, including legal and regulatory challenges, although further

interpretation is needed.

You have analysed ethical considerations, including legal and regulatory challenges, and

your interpretation is clear.

You have critically analysed ethical considerations, including legal and

regulatory challenges and your interpretation is well structured.

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Research

__/10 marks

Your research lacks focus and/or you have chosen unsuitable or

bogus sources, which do not link to the required assessment task.

You have demonstrated a basic level of research, which is supported by a reasonable selection of primary and/or

secondary sources.

You have demonstrated substantial research, which is

supported by a reasonable selection of primary and

secondary sources.

You have demonstrated substantial research, which is supported by an appropriate

selection and range of primary and secondary sources.

You have demonstrated extensive research, which is supported by an appropriate

selection and range of primary and secondary sources.

Grammar/Spelling

__/5 marks

Spelling and/or grammar is consistently incorrect. It impacts

on the flow and readability of your analysis.

Though there are some errors in grammar and spelling, these

do not detract from the readability and flow of your

analysis.

Mostly correct grammar and spelling but any errors do not impact on the readability and

flow of your analysis.

Errors in grammar and spelling are rare, which enhances the readability and flow of your

analysis.

Perfect grammar and spelling throughout, which enhances the

readability and flow of your analysis.

In-text Citations and Referencing

__/10 marks

Neither in-text referencing and/or reference list adheres to Kaplan

Harvard Referencing Style.

In-text referencing or the resultant reference list adheres to Kaplan Harvard Referencing

Style, with some errors.

Both, in-text referencing and the resultant reference list adhere to Kaplan Harvard

Referencing Style, with some errors.

Both, in-text referencing and the resultant reference list adhere to Kaplan Harvard

Referencing Style, with only occasional minor errors.

Both, in-text referencing and the resultant reference list adhere

strictly to Kaplan Harvard Referencing Style, with no errors.

Feedback and grades will be released via MyKBS.