Fundamentals of Entrepreneurship

Assessment Information

COMMONWEALTH OF AUSTRALIA Copyright Regulations 1969 This material has been reproduced and communicated to you by or on behalf of Kaplan Business School pursuant to Part VB of the Copyright Act 1968 (‘Act’). The material in this communication may be subject to copyright under the Act. Any

further reproduction or communication of this material by you may be the subject of copyright protection under the Act. Kaplan Business School is a part of Kaplan Inc., a leading global provider of educational services. Kaplan Business School

Pty Ltd ABN 86 098 181 947 is a registered higher education provider CRICOS Provider Code 02426B.

Assessment 1 Information

Subject Code: MBA601

Subject Name: Fundamentals of Entrepreneurship

Assessment Title: Individual Video Project

Assessment Type: Length:

Entrepreneurial Start-up analysis Video Recording 10 minutes (no more)

Weighting: 30%

Total Marks: Submission:

100 Online

Due Date: Week 5

Your task

You are to prepare a 10-minute video about an entrepreneurial start-up venture.

Assessment Description. In this individual assessment, students will be given an opportunity to analyse the entrepreneurial start- up process and demonstrate its real-world application by evaluating the internal and external environment for a proposed business venture or service.

Assessment Instructions Your first task is to choose a start-up venture based on the last digit of your student ID:

• If your last digit ends with 0 or 1 or 2 - the start-up venture is - Life Whisperer • If your last digit ends with 3 or 4 or 5 - the start-up venture is - Shippit • If your last digit ends with 6 or 7 - the start-up venture is - Judo Bank • If your last digit ends with 8 or 9 - the start-up venture is - Thank You

Your next task is to analyse the journey of the entrepreneur and how the venture was developed. You should present a brief discussion about market validation and show an initial assessment of risk, cost, opportunity and environmental factors. Based on this analysis, your final task is to record a 10-minute video, that is complemented with a set of Powerpoint slides (10-12) with important points to assist your presentation and display your research/references. In preparing this assessment, you will need to utilise theories/concepts taught in weeks 1 to 4. You are required to use at least 10 sources of information and reference these in accordance with the Kaplan Harvard Referencing Style. These may include websites, government publications, industry reports, census data, journal articles, and newspaper articles. These references should be presented as in-text citations and a reference list at the end of your PowerPoint slides used to support your video.

Assessment Information

COMMONWEALTH OF AUSTRALIA Copyright Regulations 1969 This material has been reproduced and communicated to you by or on behalf of Kaplan Business School pursuant to Part VB of the Copyright Act 1968 (‘Act’). The material in this communication may be subject to copyright under the Act. Any

further reproduction or communication of this material by you may be the subject of copyright protection under the Act. Kaplan Business School is a part of Kaplan Inc., a leading global provider of educational services. Kaplan Business School

Pty Ltd ABN 86 098 181 947 is a registered higher education provider CRICOS Provider Code 02426B.

Assessment Submission Students are encouraged to submit their work well in advance of the deadline to avoid any possible technical difficulties. For those students who have limited experience in video making techniques, it is recommended to read video FAQs document that is available to you under the assessments tab in MyKBS.

Late assignment submission penalties Penalties will be imposed on late assignment submissions in accordance with Kaplan Business School

“late assignment submission penalties” Policy.

Number of days

Penalty

1* - 9 days 5% per day for each calendar day late deducted from the total marks available

10 - 14 days 50% deducted from the total marks available.

After 14 days Assignments that are submitted more than 14 calendar days after the due date will not be accepted, and the student will receive a mark of zero for the assignment(s).

Note Notwithstanding the above penalty rules, assignments will also be given a mark of zero if they are submitted after assignments have been returned to students

*Assignments submitted at any stage within the first 24 hours after the deadline will be considered to be one day late and therefore subject to the associated penalty

For more information, please read the KBS’s Assessment Policy via

https://www.kbs.edu.au/about-us/school-policies

Assessment Information

COMMONWEALTH OF AUSTRALIA Copyright Regulations 1969 This material has been reproduced and communicated to you by or on behalf of Kaplan Business School pursuant to Part VB of the Copyright Act 1968 (‘Act’). The material in this communication may be subject to copyright under the Act. Any

further reproduction or communication of this material by you may be the subject of copyright protection under the Act. Kaplan Business School is a part of Kaplan Inc., a leading global provider of educational services. Kaplan Business School

Pty Ltd ABN 86 098 181 947 is a registered higher education provider CRICOS Provider Code 02426B.

Important Study Information

Academic Integrity Policy

KBS values academic integrity. All students must understand the meaning and consequences of cheating, plagiarism and other academic offences under the Academic Integrity and Conduct Policy.

What is academic integrity and misconduct? What are the penalties for academic misconduct? What are the late penalties? How can I appeal my grade?

Click here for answers to these questions: https://www.kbs.edu.au/about-us/school-policies

Time Limits for Video Assessments

Submissions that exceed the time limit by more than 10% will cease to be marked from the point at which that limit is exceeded.

Study Assistance

Students may seek study assistance from their local Academic Learning Advisor or refer to the resources on the MyKBS Academic Success Centre page. Click here for this information.

COMMONWEALTH OF AUSTRALIA Copyright Regulations 1969 This material has been reproduced and communicated to you by or on behalf of Kaplan Business School pursuant to Part VB of the Copyright Act 1968 (‘Act’). The material in this communication may be subject to copyright under the Act. Any further

reproduction or communication of this material by you may be the subject of copyright protection under the Act. Kaplan Business School is a part of Kaplan Inc., a leading global provider of educational services. Kaplan Business School Pty Ltd ABN 86

098 181 947 is a registered higher education provider CRICOS Provider Code 02426B.

MBA601 Assessment 1 Marking Rubric – Individual Video Project 30% Marking

Criteria (__/100)

F (Fail)

0 – 49%

P (Pass)

50 – 64%

C (Credit)

65 – 74%

D (Distinction)

75 – 84%

HD (High Distinction)

85 -100% Introduction and Entrepreneur Overview __/10 marks

You have provided an introduction and overview of the entrepreneur that is unclear and/or irrelevant to

the assessment task.

You have provided a basic introduction and overview of the

entrepreneur.

You have provided an enhanced introduction and overview of the

entrepreneur.

You have provided a detailed introduction and overview of the

entrepreneur.

You have provided a comprehensive introduction and

overview of the entrepreneur.

Market validation analysis

__/20 marks

You have analysed limited or none of the market validation

aspects by including irrelevant or no examples in your video.

You have analysed all of the market validation aspects by including partially relevant examples in your video.

You have analysed all of the market validation aspects by

including mostly relevant examples in your video.

You have analysed all of the market validation aspects by

including specific examples in your video.

You have critically analysed all of the market validation aspects by including specific examples in

your video.

Opportunity and environmental factors analysis

__/20 marks

Your analysis of opportunity and environmental factors lacked

depth, and/or your interpretation is not relevant.

You have analysed some opportunity and environmental factors, although further depth and interpretation are needed.

You have analysed mostly relevant opportunity and

environmental factors, although further interpretation is needed.

You have analysed opportunity and environmental factors,

although further interpretation is needed.

You have critically analysed opportunity and environmental

factors and your interpretation is well structured.

Theory/Concept Application __/20 marks

Your proposal applies minimal or none of the relevant MBA601

theories and concepts.

You have applied some of the relevant MBA601 theories and

concepts.

You have applied many of the relevant MBA601 theories and

concepts.

You have applied most of the relevant MBA601 theories and

concepts.

You have comprehensively applied all of the relevant

MBA601 theories and concepts and did so convincingly.

Use of sources/supportive evidence __/10 marks

Your research lacks focus and/or you have chosen unsuitable or

bogus sources, which do not link to the required assessment task.

You have demonstrated a basic level of research, which is supported by a reasonable selection of primary and/or

secondary sources.

You have demonstrated substantial research, which is

supported by a reasonable selection of primary and

secondary sources.

You have demonstrated substantial research, which is supported by an appropriate

selection and range of primary and secondary sources.

You have demonstrated extensive research, which is supported by an appropriate

selection and range of primary and secondary sources.

Use of visual aids __/5 marks

You have used unsuitable or no visual aids in the delivery of your

video.

You have used some visual aids in the delivery of your video.

You have used adequate visual aids in the delivery of your

video.

You have used appropriate visual aids in the delivery of your video.

You have used excellent visual aids in the delivery of your

video.

Video Format __/5 marks

Your video does not adequately communicate all or most of the

required information.

Your video adequately communicated most of the

required information.

Your video appropriately communicated most of the

required information.

Your video delivery appropriately communicated the required

information.

Your video delivery effectively communicated the required

information.

In-text citations and Referencing __/10 marks

Neither in-text referencing and/or reference list adheres to Kaplan

Harvard Referencing Style.

In-text referencing or the resultant reference list adheres to Kaplan Harvard Referencing

Style, with some errors.

Both, in-text referencing and the resultant reference list adhere to

Kaplan Harvard Referencing Style, with some errors.

Both, in-text referencing and the resultant reference list adhere to

Kaplan Harvard Referencing Style, with only occasional minor

errors.

Both, in-text referencing and the resultant reference list adhere

strictly to Kaplan Harvard Referencing Style, with no

errors.

Feedback and grades will be released via MyKBS.