Individual Report
rupali
MBA600__Assessment2.pdf
Assessment Information
Subject Code: MBA600
Subject Name: Capstone: Strategy
Assessment Title: Assessment 2 – Individual Report
Weighting: 35%
Total Marks: 100
Due Date: Week 9, Monday at 11.55 pm
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Assessment Description
Using the organisation chosen for Assessment 1, students are to apply their learnings from the
capstone topics and apply them to the organisation by undertaking additional research.
Again, assuming the role of an organisational consultant, students are to write a report that clearly articulates the organisation's strategy and business model and outlines a detailed approach to Competition Strategy (Week 3), how the chosen organisation’s performance is/can be measured against their strategies (Week 4). Students will also be required to prepare a balanced scorecard for their chosen organisation (Week 7). Attention should be paid to the use of secondary research and insights (Week 8).
Findings should be presented in a report of 2,000 words (+/-10%).
Areas covered should include:
• An executive summary.
• An introduction that summarises the purpose of the report.
• A summary of the organisation’s strategy.
• A specific outline of the Organisation’s approach to competition strategy, performance
measurement and balanced scorecard.
• A summary of recommendations that identify areas of focus and opportunity to enhance
the organisation's performance in the future.
• A conclusion.
• References.
Students are encouraged to use a wide variety of information sources that include, where
possible, primary research such as interviews with staff or executive members within their
chosen organisation as well as the use of an appropriate mix of strategic and business analysis
tools and references.
Criteria F (Fail) 0%-49%
P (Pass) 50%-64% CR (Credit) 65%- 74%
D (Distinction) 75% - 84%
HD (High Distinction) 85%-100%
Mark
Assessment Content (Subject Specific) OUT OF 80 MARKS Introduction and Executive Summary
Provides poor context and does not link to the assessment in a clear and coherent way. May be missing entirely.
Provides satisfactory context but links to the assessment only partially.
Provides reasonable context and links to the assessment in a fairly clear and coherent way.
Provides solid context and links to the assessment in a clear and coherent way.
Provides excellent context and links to the assessment in an extremely clear and coherent way.
/15
Summary of the organisation’s competitive strategy
The strategy is poorly presented, not thorough and identifies an unsatisfactory amount of the pertinent issues.
The strategy is satisfactorily presented, not very thorough and only identifies a few of the pertinent issues.
The strategy is well presented, reasonably thorough and identifies some of the pertinent issues.
The strategy is very well presented, quite thorough and identifies most of the pertinent issues.
The strategy is excellently presented, extremely thorough and identifies all the pertinent issues.
/15
Outline of the organisation’s performance measurement and Balanced scorecard
Poor evaluation of the organisation’s activities that may not be substantiated by learnt concepts or research.
Satisfactory evaluation of the organisation’s activities that are somewhat substantiated by learnt concepts or research.
An adequate evaluation of the organisation’s activities that are quite substantiated by learnt concepts or research.
A distinctive evaluation of the organisation’s activities that are mostly substantiated by learnt concepts or research.
Excellent evaluation of the organisation’s activities that are thoroughly substantiated by learnt concepts or research.
/20
Recommendations Recommendations are not useful or actionable. May be poorly supported by research or theory.
Recommendations are somewhat useful or actionable. May be reasonably supported by research or theory.
Recommendations are quite useful or actionable. May be well supported by research or theory.
Recommendations are very useful or actionable. May be strongly supported by research or theory.
Recommendations are excellent and highly useful or actionable. May be thoroughly and clearly supported by research or theory.
/20
Conclusion The conclusion is not comprehensive at all. It doesn’t bring out most of the salient points of the report.
The conclusion brings out some of the salient points of the report.
The conclusion brings out many of the salient points of the report.
the brings out most of the salient points of the report.
The conclusion is excellently written and brings out all the salient points of the report.
/10
Structure Format and Presentation (Consistent across all courses) OUT OF 20 MARKS
Logical flow Most of the report is not written clearly and logically.
The report is written somewhat clearly and logically.
The report is written quite clearly and logically.
The report is written very clearly and logically.
The report is written extremely clearly and logically.
/5
Writing & Grammar Writing is of an inadequate standard with substantial errors.
Writing is of a reasonable standard with substantial errors.
Writing is of a good standard with some errors.
Writing is of a high standard with very few errors.
Writing is of an excellent standard with negligible errors.
/5
Format & Word Count Format of the report and wordcount poorly follow KBS guidelines.
Format of report and wordcount partially follow KBS guidelines.
Format of the report and wordcount mostly follow KBS guidelines.
Format of the report and wordcount substantially follow KBS guidelines.
Format of the report and wordcount thoroughly follow KBS guidelines.
/5
Referencing Frequent errors and/or inconsistent application of Harvard referencing conventions.
Some errors and/or inconsistent application of Harvard referencing conventions.
Occasional errors and/or inconsistent application of Harvard referencing conventions.
Minimal errors and/or inconsistent application of Harvard referencing conventions.
Negligible errors and/or inconsistent application of Harvard referencing conventions.
/5
Comments:
/80
/20
/100
