Discussion

Albertos Discussion

1. Watch "10 Reasons Why Conscious Capitalism Is Better" located in the Topic 1 Resources. Discuss which of the 10 reasons is the most important to you as a consumer. Which one is least important? Would these choices be different to you as a business professional? Explain why or why not? 

In replies to your peers, explain how and why your most and least important reasons differ. Support your statements with research or personal experiences.

2. A marketing plan is a major part of a business plan, providing organizations a roadmap to follow. Marketing plans describe the current situation for the product, service, or brand, and the plan for the future. What are the objectives of the marketing plan? 

In other words, why is one needed?  What are the possible outcomes if marketers do not have a marketing plan? Provide specific examples to support your ideas. In replies to peers, use real-world experiences or research to justify why you may agree or disagree with their statements.