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Managing Technological Innovation in Digital Business Environments

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The topic of my choice is managing technological innovation in digital business environments. I have chosen this topic because I intend to get an employment in one of the busy organizations where I can manage technological innovation. The genre style for my writing will be descriptive copywriting. One way to do this is by describing, succinctly and briefly. It creates a vivid picture more powerful than bare facts, and assists the make important led- buying decision.

Innovation play a critical role in assisting businesses to sustain and grow their market shares. It takes place in dissimilar functions and parts of the business and it is significant to understand the best way to create and manage it effectively. Digital technologies have been regularly used in business and this has led to digitized workplace that demand the need to invent to remain at the top in market (Kay & Willman, 2018). Digitizing places of work has played key role in changing the way business is usually managed and this has similarly affected how innovation must be managed and embraced in such a novel business atmosphere. Therefore, the best way to understand technological innovation in digital business atmosphere I need to understand how technology has been shaping business world.

The reason for choosing technological innovation in digital business environments is that business owners play a critical role in the identification and application of new technologies. By investing in initiatives that permit them to deliver efficient and effective services and products, they discover innovative solutions to complex challenges. Successful innovation using the technology needs collaboration, expert project management, planning and execution. Worldwide competition and rigorous demand to bring commodities to market very fast affect decisions.

This research will be organized by first providing the background of the technological innovation in digital business environments. Technology innovation moves very fast and does not adhere to yearly review as well as financing schedule that many companies. This makes it hard for firms to make decisions which transformational technology to adopt, how to incorporate them and even replace the systems. Next would be to provide literature review based on the previous researches that have so far been conducted. Then literature review is followed by research methodology, and data analysis them conclusion and recommendations. According to Haddud, McAllen & DeSouza (2018), an effectual strategy that helps in managing technology and innovation normally involves using comprehensive analysis instruments. These tools help to ensure that the group can manage the risks to reduce negative impact and utilize opportunities. they similarly use decision support instruments like force field analysis and impact analysis to assess possible results and choose the best solution to the problem.

Betz (2003) states that the internet offers an opportunity for owners of the business to easily link up with other entrepreneurs and learn by sharing techniques, tricks and tips. Using social media technologies like forums and blogs, the innovators find the innovation to solve problems. Based on this, managing technology and innovation tends to be an iterative procedure that need input from talented people.

The types of sources that I intend to use would come from online and local libraries. The use of books, published theses, scholarly journals, peer reviews on the subject matter would be the greatest place to start. I also found primary resources like Apple Inc company, Unilever that makes reference practical. If I get enough resources and time, I would visit the two firms to identify current technological innovations. Lastly, this research will be used or presented as a research paper.

References

Betz, F. (2003). Managing technological innovation: competitive advantage from change. John Wiley & Sons.

Haddud, A., McAllen, D. K., & DeSouza, A. R. (2018). Managing Technological Innovation in Digital Business Environments. In Marktorientiertes Produkt-und Produktionsmanagement in digitalen Umwelten (pp. 47-60). Springer Gabler, Wiesbaden.

Kay, J., & Willman, P. (2018). Managing technological innovation: Architecture, trust and organizational relationships in the firm. In New Technologies and the Firm (pp. 19-35). Routledge.