M2 Assignment 2: SWOT Analysis POWER POINT

Criteria

Maximum Points

GR1 Clearly stated the strengths and weaknesses, including a complete representation of the market and future competition. Provided specific examples to support your ideas.

20 points

GR2 Clearly stated the opportunities and threats, including a complete representation of the market and future competition. Provided specific examples to support your ideas.

28 points

GR3 Provided insightful recommendations with clear and concrete ideas on benchmarking the company’s products and creating a competitive advantage.

32 points

GR4 Wrote in a clear, concise, and organized manner; demonstrated ethical scholarship in accurate representation and attribution of sources; displayed accurate spelling, grammar, and punctuation.

20 points