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LEADERSHIP VALUES AND VALUES BASED LEADERSHIP:

WHAT IS THE MAIN FOCUS?

ŽYDŽIŪNAITĖ Vilma St. Ignatius of Loyola College, Kaunas, Lithuania

Abstract The article is based on descriptive theoretical research and focused on two notions such as ‘leadership

values’ and ‘values based leadership’. These two concepts are not compared, but every of them is

described separately by highlighting general characteristics and showing their broad complexity. Both

notions are not related to ethics and / or morality, as the aim the literature review was to provide

insights on leadership values and values based leadership. The research question was the following:

What aspects include two concepts such as ‘leadership values’ and ‘values based leadership’? Fourteen

leadership values are provided and in the summary the three unifying aspects are presented and

discussed – personality, interaction(s) and relationship(s), and action(s) / work. The common and flexible leadership values are presented. Values based leadership is discussed generally and four

principles of this leadership are distinguished – self-reflection, balance, true self-confidence, and

genuine humility. Also positive and limiting values based leadership shortly is discussed. The

conclusion is focused on the idea that the leader needs to regain and maintain trust. Positive values

based leadership goes beyond leveraging strengths and making meaning. Values based leaders who

engage their employees and help them flourish in life. And for their organisations they boost

productivity, creativity and financial returns. Leading and evaluating success based on values is the

best way to build a high-performance culture in organisation. Keywords: Core leadership values; Flexible leadership values; Limiting leadership values; Positive

leadership values; Values based leader; Values based leadership.

Background ‘Leadership chaos’ might be used to describe the political, social, economic, religious, and

environmental conditions for much of the first decade of the 21st Century. The difficulties faced

in all of these various domains are so drastic that it is difficult to refrain from being sarcastic

about the effectiveness and utility of what is referred to as “leadership development.” In the

continuing, increasingly complex, and changing challenges, many of which have potentially

disastrous implications, the need for effective leadership is greater now than perhaps at any

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time in recorded history. And at the same time, what is being called for in terms of leadership

sounds as confusing as the issues and conditions facing us. We often hear of the need for strong

leaders, results driven leaders, servant leaders, charismatic leaders, heroic leaders,

collaborative leaders, innovative leaders, tribal leaders, and more. But what we observe in those

calls for leadership is that each arises out of an ideologically driven world, and implies that

every other type of leader, except the type it is calling for, is ineffective, inappropriate, or just

outright wrong (Hyatt & de Ciantis, 2012). Here values play the important role.

Values are a shorthand method of describing what is important to us individually or collectively

(as an organisation, community or nation) (Turkkahraman, 2014). They are “shorthand”

because the concepts that values represent can usually be captured in one word or a short

phrase. For example, honesty, openness, compassion, long-term perspective and human rights

can all be considered as values. Behaviours, which are the outward manifestation of our values,

are context dependent (Cubukcu, 2014). Values can be positive or potentially limiting. Positive

values such as friendship, trust and creativity, help us to connect with others and make a

positive contribution to society (James, 2014). Potentially limiting values such as blame,

bureaucracy and status-seeking, do just the opposite. They may enable us to meet our

immediate needs, but in the long-term they are counterproductive, often divisive, and

frequently result in a breakdown of connection, thereby affecting our relationships and

undermining any positive contributions we may have been able to make. The frequent

utilisation of potentially limiting values as a basis for conscious or subconscious decision-

making leads to isolation, separation and failure. Potentially limiting values are sourced from

the fears of the ego and support the ego’s self-interest (Barrett, 2013).

The role of leadership is to add value to other people and the true measure of leadership is

influence, thus a great leader must have the ability to change the attitude or behavior of others

(Reese, 2017). In organizations where leaders lead, the leadership values must be

communicated by actions, mostly in the ways in which activities / actions are conducted on a

day-to-day basis, and not so much in words directly spoken or written. Actions speak louder,

but written values that reinforce and support specific actions, and specific actions that reinforce

and support written values, make a powerful combination (Healthfield, 2018).

Values based leadership evolved as a bi-product of the time and culture. The emergence of the

twenty-first century was plagued with extensive, evasive and disheartening ethical leadership

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failures. Neither the public nor private sectors was immune as many leaders were exposed for

immoral or unethical behaviors (Copeland, 2014).

Values based leaders are people who have clear principles, they are honest and congruent in

their deeds, they truly inspire those around them, and they feel a greater sense of gratitude

towards others than they expect to receive in return. Values based leadership can fall short of

expectations, whether shortcomings are perceived or genuine (Clarke, 2018).

The research question, which is the main focus of the manuscript is the following: what aspects

include two concepts such as ‘leadership values’ and ‘values based leadership’?

The aim of the theoretical description-based literature review is to provide insights on

leadership values and values based leadership.

Leadership values Leaders should influence the values of organization (Barnard, 1938). Organizations can be

mature only when leaders infuse them with values (Selznick, 1957). He promoted the concept

“responsible leadership” which is described as “a blend of commitment, understanding, and

determination”.

Values are the guiding principles in our lives. Leaders guide and facilitate others to make a

positive difference in their own lives and to contribute to a larger good (Sen et al.,

2013). Values inform the application of leadership qualities as the competencies of leadership

are activated – learned, developed, and practiced – within the set of core values (Keyser,

2011). By focusing on what people believe and value, and then positively building on this

understanding, we have the potential for impact far more wide reaching than if we approached

leadership development as a problem-solving activity.

The leader must choose the values that are most important to her / him, the values that s/he

believes in and that define her / his character. Then must live them visibly every day at work.

Living her / his values is one of the most powerful tools available to the leader to help her /

him lead and influence others (Heathfield, 2018).

Leadership values are related to personal and organizational purpose(s) and it is important to

understand how these two aspects of purpose fit together for each person. It's about hiring

people that demonstrate care for the purpose the organization is pursuing (Clarke, 2011).

Organizations that are effective, customer-centric, and employee-oriented, develop a clear,

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concise and shared meaning of values / beliefs, priorities, and direction within their

organization. They want every employee to understand the values, contribute to the values, and

live the values. Once defined, the values should impact every aspect of the organization. The

leader must support and nurture this impact (Heathfield, 2018).

Leadership values are discussed by authors, who make research studies, discuss, train, coach

(see Table 1). Table 1

Leadership values

Name of a leadership

value

Description

Respect Self-respect and respecting others regardless of differences; treating others

with dignity, empathy and compassion; and the ability to earn the respect of

others. Three differing types of respect are appraisal, recognition and

identification (Clarke, 2011).

Making difference Making a positive impact on individuals, systems, and/or organizations or

positively affecting outcomes (Kase, 2010).

Integrity Moral courage, ethical strength, and trustworthiness; keeping promises and

fulfilling expectations (Bauman, 2013; Williams, 2018).

Authenticity Consistency, congruency, and transparency in values, beliefs, and actions;

integrating values and principles to create a purposeful life and to contribute

to the growth of others (Bishop, 2013).

Courage Possessing a strength of self to act with intention on behalf of the common

good; taking a stand in the face of adversity; acting boldly in the service of

inclusion and justice (Sen et al., 2013).

Service Commitment that extends beyond one’s own self-interest; personal humility

for the sake of a greater cause (Bourne, 2016).

Humility A sense of humbleness, dignity and an awareness of one’s own limitations;

open to perspectives differ-rent from one’s own (Cable, 2018;

Higginbottom, 2018).

Wisdom A broad understanding of human dynamics and an ability to balance the

interests of multiple stakeholders when making decisions; can take a long

term perspective in decision-making (Yang, 2011; Clayton, 2013).

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Self-discipline Focusing your attention consistently on your most important goals re-quires

self-discipline (Jabbour, 2017; Gulledge, 2018).

Personal development An increase in quantity, quality, and / or development over time. We can

grow individually, increasing our skills, understanding, etc., as well as grow

as a team and an organization, increasing our ambition, our sites, ability to

serve clients, etc. Growth can be characterized by a breakthrough change, a

transformation as a significant development, which is great. More often,

though, growth takes the form of incremental improvements over time. Self-

awareness and self-reflection help enable us to know our areas of potential

growth. (Keyser, 2011)

Respect of teamwork Respect is at the core of high functioning teams – and the lack of respect

between team members is often times the cause of poorly performing

teams. It’s about respecting the person, their abilities, their ideas, and their

contributions to the team. Self-respect and respect for others is learnable.

It is not learnt or encouraged by putting a group of “values” on a wall

plaque or on a sheet of paper. It is learnt and encouraged by the team

getting to know each other and themselves well. Self-respect is also

encouraged by managers who mentor and coach. Respecting others is

implemented through showing support, encouraging participation, giving

positive feedback, being honest, listening before speaking (Arnold, 2018).

Belief in human

potential

The possibilities human beings are capable of accomplishing. The idea that

with hard work, every person — regardless of age, background or religion

— has the opportunity to succeed and achieve. Fundamental to this dream

is that leader(s) remains small and limited, giving maximum freedom to the

individual. The great potential of leadership lies in people (Millar, 2012;

Browback, 2016).

The power of positive

psychology

Strengths are underlying personal qualities that energise us, contribute to

our growth and lead to peak performance. When we tap into these sources

of energy, we can reach full immersion in our task at hand. Meaning is

what gives purpose to our existence and to what we do. We gain happiness

from our actions when they are based on choices that make sense to us.

Many definitions of employee engagement include energy and meaning.

Accordingly, employees are engaged when they are energised by work and

show a genuine willingness to go the extra mile. What does this mean for

leadership? To boost their employees’ engagement, leaders have to help

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their people play to their strengths and find purpose at work. Positive

leaders drill for strengths and make meaning (Cameron, 2008).

Acceptance of

complexity

Leadership as a complex interactive dynamic from which adaptive

outcomes (e.g., learning, innovation, and adaptability) emerge. A

leadership paradigm that focuses on enabling the learning, creative, and

adaptive capacity of complex adaptive systems (CAS) within a context of

knowledge-producing organizations. This conceptual framework includes

three entangled leadership roles (i.e., adaptive leadership, administrative

leadership, and enabling leadership) that reflect a dynamic relationship

between the bureaucratic, administrative functions of the organization and

the emergent, informal dynamics of complex adaptive systems (Uhl-Bien

et al., 2007).

All of these descriptions in Table 1 are united by three concepts – personality, interaction(s)

and relationship(s), and action(s) / work:

• Personality of a leader and employees as personalities. The organization's culture is the

result of the purpose it aspires to, the values it's guided by, and the habits that bring its

purpose and values to life in a tangible way, every day (Yang, 2011). These all depend

leaders to make them happen. That's why it's important that leaders know how the

organization's purpose aligns with that of its people. Leaders need to know what drives

their people (Uhl-Bien et al., 2007). Leaders care about more than skills, knowledge and

professional experience (Bishop, 2013). They are curious about the people they work

with. They want to understand what makes their followers tick (Browback, 2016).

Where employees have a passion is where they have the largest potential to perform,

learn and grow (Clarke, 2011). Workplaces that subtly require employees to

compromise their basic moral standards destroy their identification with work and

employer (Clayton, 2013). Such organisations have a dysfunctional culture that can open

the door to misconduct. Leaders who evince clear values in their words and actions help

employees connect with their work and experience a sense of purpose (Higginbottom,

2018). Leaders remember that at work, people want to uphold their values (Millar,

2012).

• Interaction(s) and relationship(s). Leaders do not merely fill “gaps” revealed by a

competency model and help their followers maximise the advantages of their strengths

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(Sen et al., 2013). They challenge employees in two ways: first, to use their strengths to

tackle problems they have not tackled before; and second, to achieve true mastery in

their areas of strengths (Uhl-Bien et al., 2007). Being part of a group makes sense.

Leaders emphasize the team over individuals, reducing internal competition for the

benefit of mutual support and collaboration (Clayton, 2013). Leaders recognize that

beyond leveraging individuals’ strengths, they need to leverage team strengths. Team

strengths depend on how each team member’s strengths interact with other team

members’ strengths (Millar, 2012). This interaction influences how well the team

performs as a group. Leaders leverage the full diversity in their teams (Kase, 2010). The

members of a cohesive community have each other’s backs; they are there when an

individual needs help. The good of the group takes priority over selfish motives because

it promises future benefits to the individual (Cameron, 2008). For employees, workplace

relationships - and especially relationships with managers and leaders - are a significant

motivating factor in how they feel about the work they do, and the organizations where

they do that work (Clayton, 2013). If leaders underestimate the importance of these

relationships as a leadership value, they often do not succeed in their growth as leaders

(Kase, 2010). Only through open communication can both sides come to understand the

position of the other, which may initially be quite the challenge to undertake, but

inevitably it will prove to the betterment of the well-being of all concerned, as well as

the overall performance of the organization (Clarke, 2018).

• Action(s) / work. Employees may perceive their work as “meaningless”. Opaque

decision making, political agendas, a fragmented value chain, bureaucracy – all these

devalue what employees perceive as the actual, often-invigorating purpose of work

(Bishop, 2013). Leaders need to offer meaning to their followers. Leaders work with

this powerful source of meaning (Bourne, 2016). They enable their followers to feel

helpful to others, be it clients, colleagues or the general public (Browback, 2016).

Meaningful acting or working is about having an impact on the world that transcends

the individual’s existence. Leaders want to be part of something that still influences the

world when they are no longer here (Bauman, 2013). Leaders help their followers to feel

significant. They stress the importance of the shared mission and the criticality of every

team members’ or employee’s contribution (Arnold, 2018). Leaders must take a more

hands-on approach to developing their people and helping them find meaning in the

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work they do. All people want to feel valued - not just for their work, but as individuals.

The presence or absence of that feeling of being valued impacts how they feel about the

organization, and their role in it (Sen et al., 2013). On the part of the employee, it

is perhaps wise to consider that leadership is a complex matter and, like all humans,

leaders don’t always get it right, and sometimes need time to figure out the right course

of action and support in implementing that action (Clarke, 2018).

Leaders must know what they value and exhibit their core values in their leadership style(s)

and actions. Leadership values practiced by the leader should be visible because s/he lives them

in her / his actions. If leaders never identified their values in their workplaces, the mistrust is

understandable. People don't know what they can expect. If leaders have identified and shared

their values, living the values every day visibly will create trust (Healthfield, 2018).

Leaders come from all eras, all levels of society, and all cultures; but there are certain beliefs

leaders share. These core beliefs are the foundation of the particular leader’s leadership, the

things that will help her / him become successful (Daskal, 2016). Values as a basic for

leadership could be divided into types. For example, Reese (2017) divides leadership values

into common and flexible (see Table 2). Table 2

Common and flexible leadership values

Name of common

leadership values

Description of common

leadership values

Description of flexible

leadership values

Name of flexible

leadership values

Leadership People want to be led, not

managed. Instead, leaders

must manage their actions

and possess the ability to

lead by example.

To oversee the progress of

a project or assignment

when necessary. Provide

specific instructions and

closely supervise specific

situations.

Controlling

Vision People want to know how

and why their efforts

matter. A leader must

actively provide this vision

to his/her people to

maintain purpose in their

work.

To demonstrate to your

team the desire and

capacity that you have to

share information or

knowledge in the

workplace.

Teaching

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Pride People want the leader to

feel that they count for

something. A leader should

give appropriate praise

often. Using a good

positive measurement

system will also help

individuals know how they

are contributing.

This is ideal for when there

is some disagreement

about the ultimate target or

intent of the action.

Guiding and

mediating

Congruence People feel secure when

they see the leader doing

the right things. Once

again, a leader must lead by

example, walk the walk.

Talking alone won’t’ help.

When there is agreement

about the desired outcome

and when the leader’s

experience and knowledge

base is relatively strong.

Collaborating

Trust People need to trust their

leadership if they are to

remain dedicated to the

organization. Leaders must

be fair, consistent with all

employees.

Most beneficial when the

team needs positive

reinforcement for their

success. Key point –

frequent reinforcement of

positive behaviors and

achievements will result in

greater, long-term success.

Reinforcing

Character People ultimately find out

what kind of person their

leader is and will be

influenced to behave in the

same manner. Leaders

must consistently

demonstrate good work

ethics.

Integrity People need to trust and

respect their leaders. A

leader must be accountable

for his/her decisions and

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actions within every

responsibility.

Responsibility People feel gratified when

commitments to them are

kept. Leaders, who keep

commitments, will have

employees, who are

accountable for their

commitments.

Wisdom People learn most from

their leaders by example

and coaching. Leaders need

to temper their knowledge

with good judgement and

concern for others.

Communication People perform better when

they understand the issues.

A leader who is open and

listens to concerns and

ideas will gain more

support from his/her

employees. This

communication can be

verbal, non-verbal and even

a simple visual

measurement system.

Flexible leadership is not something you do to people, but something you do with

people. Following personal leadership beliefs and core leadership values through thinking,

reflecting, communicating, learning, and implementation of flexible leadership values through

teaching, coaching, mentoring, acting, communicating helps leaders to become successful.

Leaders driven by their core values inspire loyalty and commitment in their followers because

they help them to find purpose and meaning in what they do, and they bring out the best in the

people who work alongside them (Clarke, 2018).

Once an organization's values are clearly defined, they should also be the guiding light for how

performance is evaluated - at the team and individual level. This is especially true when

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organizations are facing change. And values based performance evaluation systems need to be

put in place Gleeson, 2017).

Values based leadership People become effective leaders when they are rooted in who they are and what matters most

to them (Clarke, 2018). Becoming the best kind of leader isn't about emulating a role model or

a historic figure. Rather, the leadership must be rooted in who the leader is and what matters

most to her / him. When the leader truly knows her / himself and what s/he stands for, it is

much easier to know what to do in any situation. It always comes down to doing the right thing

and doing the best s/he can (Jansen Kraemer, 2011).

Values based leadership has received attention as many charismatic and seemingly

transformational leaders had emerged that lacked a moral, authentic and ethical dimension

(Copeland, 2014).

Values based leadership is the only true style of leadership that separates the great from the

rest (Clarke, 2018). Leaders must lean on the values of the organization to drive performance,

especially during times of change. An organization's values should be the bedrock of why the

institution exists, how it makes decisions and its true purpose. They must be authentic and

relatively specific so they actually resonate with the team (Gleeson, 2017).

Values based leadership within the organization manifests the institutional ethos. Institutional

ethos clearly articulates values and culture. Everything employers and employees do is guided

by the institutional ethos. Because it means that leaders have come together to ensure alignment

on what the organization stands for. What the long term vision is. It guides decision-making,

recruiting and selection, how the organization trains its members and how the institution fights,

and the overall expectations (Barret Values Center, 2018).

Values based leadership means communicating organisational values that tell members how to

behave in order to fulfil the organisation’s mission. They talk about these values in a way that

connects with employees’ personal values, so that employees come to identify strongly with

both the organisation and its mission (Daskal, 2016). Such leaders focus on core values - the

enduring guiding principles that capture the organisation’s strengths and character. Because

the core values represent the soul of the organisation, they are likely to remain steadfast in the

face of changing market trends and fads (Clarke, 2011). In order for employees to believe in

the sincerity and depth of the organisation’s values, the leadership team must lead by example

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and communicate the values on an ongoing basis to the entire workforce. The values’

effectiveness lies in how well they are embodied by the organisation as a whole (Clayton,

2013).

The values based leadership is related to leading the team and evaluating performance - both

leader’s own and the team's - based more so on the organization's set of values rather than

specific metrics and milestones. Leaders still have to oversee their team member's ability to

execute and be accountable for their role in mission success, but values based evaluations can't

be an afterthought (Gleeson, 2017).

Values based leadership describes behaviors that are rooted in ethical and moral foundations

including spiritual, servant, authentic, ethical and transformational leadership (Copeland,

2014). The four principles of values based leadership are distinguished by Jansen Kraemer

(2011):

• The self-reflection. The leader must have the ability to identify and reflect on what s/he

stands for, what her / his values are, and what matters most to the leader. To be a values

based leader, s/he must be willing to look within her / himself through regular self-

reflection and strive for greater self-awareness.

• The balance. It means the ability to see situations from multiple perspectives and

differing viewpoints to gain a much fuller understanding. Balance means that the leader

considers all sides and opinions with an open mind.

• The true self-confidence. It means that the leader accepts her / himself as s/he is. The

leader recognizes personal strengths and weaknesses, and strives for continuous

improvement. With true self-confidence the leader knows that there will always be

people who are more gifted, accomplished, successful and so on than s/he (the leader),

but the leader accepts the self as s/he is.

• The genuine humility. The leader should not forget who s/he is or where s/he came from.

Genuine humility keeps life in perspective, particularly as the leader experiences success

in her / his career. In addition, it helps the leader value each person s/he encounters and

treats everyone respectfully.

Prilleltensky’s (2000) model for values based leadership focuses on individual, collective, and

relationship wellness that together indicate that perceiving one’s own values and values of the

group (emloyees), and building relationships to bind the two are the foundations for operating

through a values based framework in organisation. The researcher asserts that failure to address

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these three areas of wellness leads those in an organisation to focus on individual gain, and the

concept of doing what is best for the collective becomes lost.

Values based leaders are those with an underlying moral, ethical foundation (Copeland, 2014).

Thus the successful values based leader will recognize personal and professional values;

determine how much variance from established values will be tolerated, and understand the

values of internal stakeholders. This model relies heavily on recognition of the individual’s

role in upholding personal and organisational values. After all, an organisation may have

established values, but it is up to the individuals in that organisation to embody them (Graber

& Kilpatrick, 2008).

The values based leadership is not about realizing leader's personal needs for status, fame, or

ego satisfaction. Instead, her / his actions are based on helping their followers realize their true

needs. Values based leaders consistently act on behalf of their followers, seeking to provide

the conditions and resources those constituencies couldn’t provide on their own. The

importance of this servant leadership quality is identified, but what is most unusual about these

leaders is the consistency of that behavior: unlike paternalistic leaders, they do not seek to

impose their personal agendas on their followers; unlike situational leaders, there is a complete

and predictable integrity to all their actions; unlike transformational leaders, they do not seek

to change their opponents (their every action demonstrates respect for their followers and

enemies alike). And they each display a high degree of selflessness. That does not mean they

are without ambition, but rather their ambition is of an unusual sort: they find personal

satisfaction and fulfillment by providing the opportunity for others to realize their goals and

potential (O'Toole, 2008).

Conclusion

Today there is widespread lack of confidence in leadership, in business, government, education

and elsewhere. Every leader needs to regain and maintain trust. Positive values based

leadership goes beyond leveraging strengths and making meaning. Values based leaders who

engage their employees and help them flourish in life. And for their institutions / organisations

they boost productivity, creativity and financial returns. Values based leadership may not be a

cure for everything that ails us, but it's definitely a good place to start. But leading and

evaluating success based on values is the best way to build a high-performance culture in

organisation.

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Submitted 2018-10-13 Received 2018-10-13 Accepted 2018-11-30

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