|
| KPI and Triple Bottom Line Balanced Scorecard (Marketing and Sales) |
|
| Bottom Line |
Areas of Impact
(Key Performance Indicators) |
SMART Objective |
Measurement Criterion |
|
| People |
To be a global contributor to the communities we operate in. |
|
|
| Example: Community contributions based on points achieved |
$50,000 by EOY 2021 |
Charitable contributions from program |
|
|
| Identify one additional people-focused KPI, a related SMART objective, and its measurement criterion in this row. |
|
| Planet |
To promote and use a platform of reuse, recycling, and sustainable energy use. |
|
|
| Example: Reduction in packaging costs from recycled materials |
3% Reduction by EOY 2021 |
Cost of packaging |
|
|
| Identify one additional planet-focused KPI, a related SMART objective, and its measurement criterion in this row. |
|
| Profit |
To reach a global audience with healthy and sustainable products. |
|
|
| Example: Grow market share |
1% increase by EOY 2021 |
Market share performance tracking |
|
|
| Identify one additional profit-focused KPI, a related SMART objective, and its measurement criterion in this row. |
polite2020
KPIandTripleBottomLineBalancedScorecard.xlsx
