300-400 words

profileA112233A
Keypointsfromthereading.doc

Please take time to read the module text and reading(s) to introduce the concepts and topics that we will explore together in this module.

Read the following from the book, On Innovation:

Six Myths of Product Development, pages 83-100

Innovation: The Classic Traps, pages 101-124

Write a 300 to 400-word essay identifying and explaining at least three key points from this week's readings. Why did you find these points important?