JWI 518 Week 2 Discussion

JWI518Week2Discussion.docx

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Hello Professor and class,

In order for an organization to succeed it needs to have a campaign plan. It is through strict adherence to this campaign plan that the activities of the organization can succeed. At the moment I work for an inventory store. When I got here everything was in a mess and nothing was being done professionally. As a result there were delays in terms of service delivery which is a big disadvantage for any organization. The same applies to my long-term dream of working in a VA office. Many patients are facing challenges when it comes to accessibility to services provided by the government because of poor organization.

I would suggest several campaigns that can boost productivity levels. To begin, with it is important to automate several functions. There are many technologies that have been discovered which can be adopted by my organization. For instance, there are tools that are used for data collection and data analysis. When incorporated in the system it will serve not only time, but it will save the organization money as well (Gospe, 2018). This technology can also enhance service delivery which is important when we consider customer satisfaction.

The main problem that we face is that there are records that cannot be traced because they have not been stored in the best way. When all these records are digitalized it becomes easy to store and retrieve them. It is also important that we develop a system where all relevant departments can access these records. It eliminates the time where someone needs to go to the records office to retrieve the file.

The main goal of the organization is to enhance service. Despite the fact that effective implementation can play a huge role in enhancing delivery, it is important to note that there are challenges that come in as well. The organization that I work for is a low budget organization and some of these technology can be too costly to acquire and maintain (Gospe, 2018). The organization will also need to recruit a person who is conversant with the technology, or decide on training its personnel which can also be expensive. It is also important to note that technology is ever changing, and what is being used at the moment might not be the same as what is used in the future. This might Force the company to change technology from time to time which can be expensive.

Reference

Gospe, M. (2018). Marketing Campaign Development: What Marketing Executives Need to Know about Architecting Global Integrated Marketing Campaigns. NY: Happy About.