Week 4 - Assignment: Assess Distributive Policy Administration at the Agency Level and Week 5 - Assignment: Evaluate the Political Backlash of Failed Policies

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JusticeperceivedthreatandvaccinationintentionintheUSA.pdf

Justice, perceived threat and vaccination

intention in the USA

Todd Lucas* and Jennifer Pierce

Wayne State University, Detroit, MI, USA

*Corresponding author. E-mail: [email protected]

Submitted 22 September 2015; revised 1 March 2016; accepted 14 April 2016

Summary

Guided by the Extended Parallel Process Model, this experiment demonstrates how perceived fair-

ness in health resource policy decisions can influence both the protective action and denial-oriented

health threat responses of policy affected individuals. Students from a large urban university in the

Midwestern USA (n¼127) read about a purported illness and were told about a vaccination that would soon be available to them through their university. The out-of-pocket cost of vaccination was

manipulated (distributive justice), as was the fairness of procedures used to determine this cost (pro-

cedural justice). When vaccination was low cost, procedural justice resulted in greater intention to be

vaccinated and also diminished reporting of compensatory health behaviors that could purportedly

supplant the need for vaccination. Ironically however, procedural justice resulted in lower vaccination

intention and exaggerated compensatory health behavior reporting when vaccination was high cost.

Crucially, this experiment demonstrates that perceived fairness may encourage both action-oriented

and fear control health threat response, and that health promotion behaviors such as vaccination may

be affected through interactive relationships of distributive and procedural justice that stem from

health policy decisions.

Key words: distributive justice, procedural justice, fair process effect, belief in a just world, extended parallel process

model, health communication; health locus of control vaccination, health behavior

Threats to health can create feelings of uncertainty that

motivate individuals to take protective action.

Alternatively, health threats may trigger use of fear con-

trol strategies that diminish feelings of vulnerability

without reducing risk of illness (Witte, 1992). Whether

and why individuals opt to engage in protective action

versus fear control response to threat comprises a long-

standing area of interest to health promotion scholars

and practitioners (e.g. Janis, 1958; Rosentock, 1966).

Accompanying theory and research highlight that cogni-

tive appraisals of risk are prominent in guiding threat re-

sponse (Kahneman, 2003), and that motivational and

social determinants of perceived illness risk can pro-

foundly influence health behavior decision-making

(Ditto and Croyle, 2003). Guided by the Extended

Parallel Process Model (EPPM; Witte, 1992), this ex-

perimental study extends consideration of the ways in

which social factors guide cognitive and behavioral re-

sponses to health threat. Specifically, we demonstrate

how the perceived fairness of health resource policies

can influence subsequent threat responses of affected in-

dividuals through EPPM-suggested pathways, and that

information about policy fairness may be communicated

to individuals both by the costs of associated health

VC The Author 2016. Published by Oxford University Press. All rights reserved. For permissions, please e-mail: [email protected]

Health Promotion International, 2018;33:27–37

doi: 10.1093/heapro/daw045

Advance Access Publication Date: 18 June 2016

Article

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resources (distributive justice), as well as by the decision

processes used to determine these costs (procedural

justice).

THE EPPM AND PERCEIVED FAIRNESS

According to the EPPM, two response pathways connect

health threat to subsequent health behavior. Action-

oriented or ‘danger control’ responses encompass behav-

iors intended to objectively reduce a threat. Examples

include vaccinations, cancer screenings, and also pre-

ventative health behaviors such as sunscreen use.

Action-oriented responses typically occur when there is

both a high level of perceived threat and a high level of

threat response efficacy, as when a protective action

seems to be an effective and attainable means to reduc-

ing threat (Witte, 1992; Maloney et al., 2011).

Alternatively, individuals may engage in fear control

that merely reduces the negative emotional states accom-

panying a health threat. Fear control responses often

produce denial-oriented cognitions, as when individuals

profess to believe that a looming health threat is unlikely

or inconsequential, or that a suggested action-oriented

response will be ineffective at reducing threat (for re-

view, McQueen et al., 2013). Fear control responses can

also include compensatory threat perceptions and be-

haviors (e.g. Knauper et al., 2004; Heikkinen et al.,

2010). For example, individuals who forgo a suggested

vaccination may exaggerate protection afforded by

other preventative measures, such as hand-washing or

general healthy living. In contrast to action-oriented re-

sponse, fear control responses typically arise when there

is a high level of perceived threat but low action-

oriented efficacy (Maloney et al., 2011).

Of considerable value, the EPPM suggests precise

cognitive and behavioral response pathways for explor-

ing how psychological and social variables might affect

a range of health behaviors and related outcomes. In this

study, we consider whether justice might act as an ante-

cedent psychosocial factor that affects the selection of

action-oriented versus fear control health threat re-

sponse. In the psychological literature, justice describes

perceptions of outcomes and allocations, as well as rules

and norms that govern such decisions, as fair or unfair

(for review, Jost and Kay, 2010). Available literature

supports that perceptions of justice have important im-

plications for individual health and well-being (for re-

view, Lucas and Wendorf, 2012). For example,

perceptions of fairness are linked to cardiovascular ill-

ness (Kivim€aki et al., 2005), stress (Tomaka and

Blascovich, 1994; Vermunt et al., 2007), health behavior

(Lucas et al., 2008) and mental well-being (e.g. Dzuka

and Dalbert, 2002; Lucas et al., 2011), as well as reac-

tions to persuasive health messages (Lucas et al., 2009).

However, many domains encompassing the justice–

health relationship have yet to be explored (e.g. Lawson

et al., 2009). Of current interest, it is yet unknown how

perceptions of justice guide illness risk appraisal and

ensuing health threat response. This includes reactions

to health resource policy decisions, where there is a con-

siderable potential for justice evaluations to direct the

use of both action-oriented and fear control threat

response.

JUSTICE AND HEALTH THREAT RESPONSE

In linking justice evaluations to health threat response,

one important issue encompasses the kinds of fairness

that are implicated in policy evaluations. In turn,

emerging literature suggests that perceptions of dis-

tributive and procedural justice may be especially im-

portant to individuals when evaluating health policies

(e.g. Thrasher et al., 2010). Distributive justice refers to

the perceived fairness of outcomes or resource alloca-

tions (Adams, 1965), whereas procedural justice refers

to the perceived fairness of decision processes used to

determine outcomes (Thibaut and Walker, 1975). A

core tenet of justice literature is that individuals make

unique judgments about the fairness of outcomes versus

procedures, and that both judgments can predict im-

portant cognitions and behaviors (e.g. Alexander and

Ruderman, 1987; for review, Jost and Kay, 2010).

Distributive and procedural justice have also been

shown to affect individual well-being in unique ways,

for example, through differential associations with

positive and negative affective tendencies (e.g. Lucas,

2009).

Of current interest, distributive justice provides one

useful criteria for understanding how individuals evalu-

ate health policies. Specifically, individuals may perceive

a vaccination policy to be high in distributive justice if

the policy ensures that a vaccination will be personally

attainable. Along these lines, recent research suggests

that difficult access to health resources by way of high

prices may be interpreted as a form of distributive injust-

ice (Rondan-Catalu~na and Martin-Ruiz, 2011), and that

fear control responses may be more prevalent when indi-

viduals perceive health resources to be unattainable

(Samper and Schwartz, 2013). Thus, one hypothesis

derived from emerging literature is that individuals will

view policies that specify costly health resources as dis-

tributively unjust, and this in turn will promote fear con-

trol threat response.

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Procedural justice suggests that individuals are likely

to also evaluate the fairness of a health policy based on

the deliberative procedures used to allocate health re-

sources. For example, and irrespective of determined re-

source allotments, a vaccination policy may be viewed

as procedurally unjust if an individual perceives that a

representative voice was not present during the policy-

setting decision process (Thibaut and Walker, 1975).

One important insight from justice literature is that fair

procedures often moderate reactions to distributive just-

ice. Of current relevance, this includes the potential for

procedural justice to alter associations between distribu-

tive justice and individual well-being (e.g. Tepper,

2001). In turn, a second and general hypothesis is that

the effect of perceived distributive justice on health

threat response will depend on simultaneously occurring

evaluations of procedural justice.

Presently, we consider two distinct procedural justice

moderator hypotheses. First, available literature high-

lights that procedural justice often bolsters satisfaction

with outcomes (Folger et al., 1979). In turn, one possi-

bility is that fair processes could enhance action-

oriented health threat responses when health policies

are high in distributive justice (i.e. specify low-cost

health resources). A concurrent possibility is that fair

processes might counter-intuitively discourage action-

oriented response. This somewhat ironic potential is

supported by theory and research that suggests unfair

procedures may better promote active coping responses

when outcomes are perceived to be unfair (e.g. Van den

Bos et al., 1999; Desai et al., 2011). Psychologically, a

fair decision process could communicate to individuals

that a health policy is legitimate, and that there may be

little recourse for correcting an unfair health resource

allocation. Thus, arriving at an unfair health resource

outcome by means of a fair decision process could en-

courage fear control.

The present study

This research examined the potential for fairness evalu-

ations of health resource policies to direct the action and

denial-oriented health threat responses of policy affected

individuals. Students from the USA read about a ficti-

tious illness and were told about a health policy that

would soon make a vaccination available to them

through their university. Consistent with recent health

policy literature (Rondan-Catalu~na and Martin-Ruiz,

2011), distributive justice was manipulated by varying

the reported out-of-pocket cost students could expect to

pay if they wished to be vaccinated. Consistent with

justice literature (Thibaut and Walker, 1975),

procedural justice was manipulated by varying the ex-

tent to which student participation (i.e. voice) was re-

ported to exist in the vaccination pricing decision. We

measured perceived threat of illness and perceived cap-

acity to engage in other kinds of personally protective

health behaviors (compensatory behavior response effi-

cacy) as cognitive reactions to justice manipulations. In

addition, we measured distributive and procedural just-

ice beliefs in order to assess how justice attitudes were

affected. Finally, we measured intention to be vacci-

nated, as well as self-reports of two compensatory health

behaviors (diet and exercise) that students were told

could potentially supplant the need for vaccination.

Three specific hypotheses were evaluated. First, we

expected that students would perceive greater threat, be

more receptive to vaccination, and would report lower

compensatory response efficacy and health behavior

when the vaccination was low cost (i.e. high distributive

justice). Second, we anticipated a moderating effect of

procedural justice, such that a fair decision procedure

would increase perceived threat and vaccination inten-

tion when the vaccination was low cost, while also

decreasing reports of compensatory response efficacy

and behavior. Alternatively, we expected that a fair pro-

cedure would decrease perceived threat and vaccination

intention when the vaccination was high cost, while also

increasing compensatory response efficacy and behavior.

Third, with an eye towards literature that suggests

endorsing justice can comprise a compensatory threat

response (Lerner, 1980), we expected that a fair proced-

ure would increase justice beliefs when the vaccination

was high cost, relative to an unfair procedure.

METHODS

Participants and design

One hundred twenty-seven undergraduate students (91

women, 36 men) were recruited from a large, urban uni-

versity in the Midwestern USA to participate in this

study. Students ranged in age from 18 to 47 (M¼21.27, SD¼4.95). All participants were recruited from two large introductory psychology courses. Participation

occurred during a weekly small group session of the

course and all students received course credit in ex-

change for participation. The study received human sub-

jects approval from the university prior to commencing.

The study was conducted as a pencil and paper survey

using an experimentally manipulated 2 (fair versus un-

fair distributive justice) � 2 (fair versus unfair proced- ural justice) between-participants design, in which

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students were randomly assigned to one of four experi-

mental conditions.

Procedure

This study utilized a modified version of the thioamine

acetylase deficiency (TAA enzyme) paradigm (Ditto and

Croyle, 2003). In its original form, this paradigm de-

scribes and purports to test individuals for the presence

of a fictitious enzyme deficiency. For current purposes,

students were not subjected to illness detection screen-

ing, but rather were told that TAA Enzyme Deficiency

was an illness caused by a virus for which a vaccination

would soon be available. Students were also told that

susceptibility to this virus appears to be related to a sed-

entary lifestyle and consumption of a high fat diet, such

that TAA Deficiency might also be prevented through

good health behavior. Students then read a short report

explaining that their university was considering adopt-

ing a vaccination program.

The distributive and procedural justice manipula-

tions were embedded in the program description. To

manipulate distributive justice, participants were either

led to believe that if the vaccination program were to be

adopted, the university would (low cost) or would not

(high cost) cover the 500$ out-of-pocket cost.

Procedural justice was manipulated by altering the ex-

tent to which representative voice was said to be present

in the cost setting decision (Thibaut and Walker, 1975).

Namely, students were led to believe that student senate

representation was (voice) or was not (no voice) con-

sulted prior to determining the cost of the vaccine.

Students then completed a series of outcome assessments

and were fully debriefed on the use of deception about

the fictitious illness and the corresponding vaccination

program. Each participant was required to acknowledge

in writing that they understood that deception was used.

Measures

Manipulation checks

To ensure the fidelity of manipulations, all participants

completed distributive and procedural justice manipula-

tion checks. Items were answered using a nine-point

Likert-type scale that ranged from 1 (definitely not true)

to 9 (definitely true). The distributive justice manipula-

tion was assessed with two items that included ‘Students

will see the out of pocket expense of the TAA vaccin-

ation as fair’ and ‘The out of pocket cost of the TAA

vaccination to students is fair’. The procedural justice

manipulation was assessed with two items that included

‘Student concerns were sufficiently considered by the

university board of health in deciding how much to

charge students for vaccination’ and ‘Students were

given sufficient voice by the university board of health in

the process of deciding how much to charge for vaccin-

ation’. Manipulation check items were averaged for

both distributive justice ( r¼0.77, p < 0.001) and pro- cedural justice (r¼0.50, p < 0.001).

Distributive and procedural justice beliefs

To assess the effects of manipulations on general justice

attitudes, all students completed an eight-item measure

of distributive and procedural justice beliefs as an out-

come (Lucas et al., 2007). This measure assessed dis-

tributive justice beliefs, comprised of the general belief

that outcomes and allocations are fair (e.g. ‘People usu-

ally receive outcomes that they deserve’), as well as pro-

cedural justice beliefs, encompassing general beliefs

about the deservedness of rules and treatment (e.g.

‘People are generally subjected to processes that are

fair’). Each subscale is indicated by four items that are

rated using a Likert-type scale ranging from 1 (strongly

disagree) to 7 (strongly agree). Separate scores were

computed by averaging items for distributive justice be-

liefs (a ¼ .87) and well as procedural justice beliefs (a ¼ 0.86), with higher scores indicating a stronger belief in

justice for both subscales.

Perceived threat

Threat cognitions included three-item measures of per-

ceived severity (e.g. ‘How serious would a diagnosis of

TAA Deficiency be to you?’) and perceived susceptibility

(e.g. ‘How worried are you about developing TAA

Deficiency?’). All items were answered using a nine-

point Likert-type response scale that ranged from 1 (not

at all) to 9 (very), with higher scores indicating

greater perceived severity and susceptibility. Scales were

created by averaging the three items, and both scales dis-

played strong internal consistency (a¼0.88; 0.85, respectively).

Compensatory response efficacy

Compensatory response efficacy—individuals’ beliefs

about their capacity to control their own health and

avoid illness on their own—was assessed using the

multidimensional health locus of control scale (Wallston

et al., 1978). This 18-item health attribution measure

contains three 6-item subscales. ‘Internal’ measures

one’s belief that internal (personal) factors are respon-

sible for well-being (e.g. ‘I am in control of my health’).

‘Powerful others’ measures one’s belief that health is

determined by important others such as doctors (‘Health

professionals control my health’). ‘Chance’ measures

30 T. Lucas and J. Pierce

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one’s belief that health and illness are matters of luck

(e.g. ‘If it’s meant to be I will stay healthy’). Chance and

powerful others subscales were reverse coded for the

current research, such that higher scores on all three sub-

scales indicated a stronger personal health locus. All

items were rated using a Likert-type scale ranging from

1 (strongly disagree) to 6 (strongly agree). Subscale

scores were created by averaging the appropriate items,

and all three scales displayed moderate to strong internal

consistency (a ¼ 0.79; 0.59; 0.63, respectively).

Compensatory health behavior

Compensatory health behaviors included two-item

measures of diet (e.g. ‘Do you always maintain a healthy

diet?’) and exercise (e.g. ‘Overall, would you say that

you live an active lifestyle?’). These items were answered

using a nine-point Likert-type response scale that ranged

from 1 (not at all) to 9 (very). Scale scores were created

by averaging two-item measures for both diet ( r¼0.80, p < 0.001) and exercise (r¼0.67, p < 0.001).

Vaccination intention

Vaccination intention was assessed as a single item that

asked ‘If available, how likely is it that you would want

to receive a vaccination for TAA Deficiency from the

university?’ This item was answered using a nine-point

Likert-type response scale that ranged from 1 (not at all)

to 9 (very).

Statistical analysis

A series of 2 (distributive justice: fair/low cost versus un-

fair/high cost) � 2 (procedural justice: fair/voice versus unfair/no voice) ANOVAs was conducted to assess the

effects of justice manipulations. LSD comparison was

used to probe the simple effects of significant distribu-

tive � procedural justice interactions. Univariate ANOVAs were performed on manipulation checks, dis-

tributive and procedural justice beliefs, and vaccination

intention, while mixed ANOVAs were performed on

perceived threat, compensatory response efficacy and

compensatory health behavior. For mixed ANOVAs, the

repeated measures factor was comprised of susceptibility

and severity ratings for perceived threat, health locus of

control subscales for compensatory response efficacy,

and diet and exercise subscales for compensatory health

behavior. Independent samples t-tests revealed no gen-

der differences for justice beliefs, perceived threat, vac-

cination intention or compensatory health behavior

(p’s > 0.23). However, compensatory response efficacy

was higher among men than women (Mmale¼3.05; SD¼0.52; Mfemale¼2.81; SD¼0.49; d¼0.48). Thus,

the subsequently reported analysis for compensatory re-

sponse efficacy was also conducted separately for men

and women.

RESULTS

Manipulation checks

For the distributive justice manipulation check, only the

main effect of the distributive justice manipulation was

significant, F (1, 123)¼124.55, p < 0.001, g2 partial

¼ 0:50. As expected, the cost of vaccination was perceived

to be fairer for students assigned to the low cost condi-

tion (Mlow cost¼6.97; SD¼2.33; Mhigh cost¼2.88; SD¼1.82; d¼1.96). Likewise, only the main effect of the procedural justice manipulation was significant for

the procedural justice manipulation check, F (1, 123)¼ 23.45, p < 0.001, g2

partial ¼ 0:16. Also as expected, the

decision process was perceived to be significantly fairer

to students assigned to the high procedural justice condi-

tion (Mvoice¼5.70; SD¼2.44; Mno voice¼3.69; SD¼ 2.29; d¼0.85).

Perceived threat and compensatory response efficacy

For perceived threat, the within-subjects effect was also

significant, F (1, 123)¼236.93, p < 0.001, g2 partial

¼ 0:66. In general, students perceived the severity of TAA

Enzyme Deficiency to be greater than susceptibility to it

(Mseverity¼6.58; SD¼1.77; Msusceptibility¼3.64; SD¼1.80, d¼1.65). Of greater interest, the hypothe- sized between-subjects effect of the distributive justice

manipulation was significant, F (1, 123)¼8.12, p¼0.005, g2

partial ¼ 0:062. Confirming the first hypoth-

esis, and consistent with motivated denial, students per-

ceived TAA Enzyme Deficiency to be more threatening

when the vaccination was low cost (Mlow cost¼5.45; SD¼1.26; Mhigh cost¼4.78; SD¼1.51, d¼0.48). However, interpretation of this main effect was qualified

by the second hypothesis, concerning a distributive x

procedural justice interaction, F (1, 123)¼7.62, p¼0.007, g2

partial ¼ 0:058. As seen in Table 1 and

Figure 1, students in the low cost condition perceived

TAA enzyme deficiency to be marginally more threaten-

ing when procedural justice was high than when

procedural justice was low (Mvoice¼5.81, SD¼0.94; Mno voice¼5.13, SD¼1.43; p¼0.053, d¼0.58). Conversely, students in the high-cost condition per-

ceived TAA enzyme deficiency to be marginally less

threatening when procedural justice was high than when

procedural justice was low (Mvoice¼4.45, SD¼1.33; Mno voice¼5.11, SD¼1.63; p¼ 0.054, d¼�0.44).

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For compensatory response efficacy, Mauchly’s test

of sphericity was significant (p < 0.001). Therefore, in-

terpretations were based on the Greenhouse-Geisser

statistic. The within-subjects effect of compensatory re-

sponse efficacy was significant, F (1.73, 213.15) ¼ 6.32, p¼0.003, g2

partial ¼ 0:049, indicating overall mean dif-

ferences between health locus of control subscales. No

main effect of distributive justice was found. However,

the second hypothesis concerning a distributive � pro- cedural interaction was notable, F (1, 123)¼3.09, p¼0.081, g2

partial ¼ 0:025. As seen in Table 1 and

Figure 1, use of procedural justice produced no differ-

ence in compensatory response efficacy when the

vaccination was low cost (Mvoice¼4.05; SD¼0.50; Mno voice¼4.12; SD¼0.43; p ¼ 0.62, d ¼ �0.15). However, compensatory response efficacy was greater

in the high procedural justice condition than in the low

procedural justice condition when the vaccination was

high cost (Mvoice¼4.28; SD¼0.59; Mno voice¼4.03; SD¼0.48; p ¼ 0.050, d ¼ 0.46). Considering men and women separately revealed that the distributive x pro-

cedural justice interaction was more evident for women,

F (1, 87)¼3.49, p¼0.065, g2 partial

¼ 0:039, than for men, F (1, 32)¼0.36, p¼0.85, g2

partial ¼ 0:001.

Justice beliefs

There were no significant effects of justice manipula-

tions on distributive justice beliefs. However, the

hypothesized distributive � procedural justice manipula- tion interaction was significant for procedural justice

beliefs, F (1, 123)¼8.41, p¼0.004, g2 partial

¼ 0:064. As seen in Table 1 and Figure 1, students in the low cost

condition reported marginally weaker procedural justice

beliefs when procedural justice was high than when

procedural justice was low (Mvoice¼3.36; SD¼1.19; Mno voice¼3.83; SD¼1.07; p ¼ 0.092, d ¼ 0.42). In contrast, students in the high-cost condition reported

stronger procedural justice beliefs when procedural just-

ice was high than when procedural justice was low

(Mvoice¼3.97; SD¼0.95; Mno voice¼3.33; SD¼1.09; p ¼ 0.017, d¼0.63). Thus, the hypothesis that a fair procedure would increase justice beliefs when the vac-

cination was high cost relative to an unfair procedure

when the vaccination was high cost was confirmed.

Compensatory health behavior and vaccination intention

The within-subjects effect of compensatory health be-

havior was significant, F (1, 123)¼82.83, p < 0.001, g2

partial ¼ 0:40. In general, students self reported higher

levels of exercise than healthy diet (Mexercise¼5.96, SD¼2.16; Mdiet¼4.30, SD¼2.17; d¼0.77). Unexpectedly, the main effect of the procedural justice

manipulation was also significant, F (1, 123)¼4.61, p¼0.034, g2

partial ¼ 0:036. Students reported better

health behavior when procedural justice was high

(Mvoice¼5.49; SD¼1.69; Mno voice¼4.79; SD¼2.04; d¼0.37). Of greater interest, the main effect of proced- ural justice was qualified by the hypothesized distribu-

tive x procedural justice interaction, F (1, 123)¼10.93, p¼0.001, g2

partial ¼ 0:082. As seen in Table 1 and

Figure 2, students in the low cost condition reported less

compensatory health behavior when procedural justice

was high than when procedural justice was low, though

this difference was not significant (Mvoice¼5.12, SD¼ 1.63; Mno voice¼5.49, SD¼1.91; p¼0.42, d¼�0.21). Conversely, students in the high-cost condition reported

greater compensatory health behavior when procedural

justice was high than when procedural justice was low

(Mvoice¼5.81; SD¼1.69; Mno voice¼4.06; SD¼1.95; p < 0.001, d¼0.96). Thus, the interaction pattern once again supported the second hypothesis.

The hypothesized main effect of distributive justice

was again significant for vaccination intention, F (1,

123)¼17.04, p < 0.001, g2 partial

¼ 0:122. In further sup- port of the first hypothesis, students expressed less inten-

tion to be vaccinated when the vaccination was high

cost (Mlow cost¼6.06; SD¼2.53; Mhigh cost¼4.17; SD¼2.79; d¼0.71). Once again, this effect was qualified by the hypothesized distributive x proced-

ural justice interaction, F (1, 123)¼5.23, p¼0.024,

Table 1: Mean outcome responses as a function of

distributive and procedural justice

Procedural justice beliefs High PJ Low PJ

High DJ 3.36(1.19) 3.83(1.07)

Low DJ 3.97(0.95) 3.33(1.09)

Perceived threat High PJ Low PJ

High DJ 5.82(0.94) 5.13(1.43)

Low DJ 4.45(1.33) 5.11(1.63)

Compensatory response efficacy High PJ Low PJ

High DJ 4.05(0.50) 4.12(0.43)

Low DJ 4.28(0.59) 4.03(0.48)

Compensatory health behavior High PJ Low PJ

High DJ 5.12(1.63) 5.49(1.91)

Low DJ 5.81(1.69) 4.06(1.95)

Vaccination intention High PJ Low PJ

High DJ 6.72(2.39) 5.48(2.54)

Low DJ 3.73(2.60) 4.63(2.94)

Notes. DJ, distributive justice (high DJ, low cost; low DJ, high cost).

PJ, procedural justice (high PJ, voice; low PJ, no voice).

SDs given in parentheses.

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g2 partial

¼ 0:041. As seen in Table 1 and Figure 2, the interaction once again supported the second hypothesis;

students in the low cost condition expressed a margin-

ally significant greater intention to be vaccinated when

procedural justice was high than when procedural just-

ice was low (Mvoice¼6.72; SD¼2.39; Mno voice¼5.48; SD¼2.54; p¼ 0.066, d ¼ 0.50). Conversely, students in the high-cost condition expressed less intention to be

vaccinated when procedural justice was high than

when procedural justice was low, although this simple

effect was not significant (Mvoice¼3.73; SD¼2.60; Mno voice¼4.63; SD¼2.94; p¼ 0.171, d ¼ 0.32).

DISCUSSION

This experimental study extends current knowledge of

the ways in which social factors influence health behav-

ior decision-making. Namely, evaluations of distributive

and procedural justice can possibly direct both action-

oriented and fear control responses to a potential health

Fig. 1: Mean procedural justice beliefs, perceived threat and compensatory response efficacy as a function of justice conditions.

Error bars represent 61 SE.

Justice and vaccination 33

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threat. Aligned with recent research that suggests indi-

viduals may interpret difficult access to health resources

by way of high prices as a form of distributive injustice

(Rondan-Catalu~na and Martin-Ruiz, 2011), and that

fear control responses may be more prevalent when

health resources are perceived to be unattainable

(Samper andd Schwartz, 2013), students exhibited more

action-oriented threat response when the cost of vaccin-

ation was perceived to be fair (i.e. high distributive just-

ice). Of greater interest, we also observed a significant

moderating effect of procedural justice on health threat

response. Although a fair allocative procedure enhanced

action-oriented response when vaccination was low

cost, fair processes engendered fear control responses

when vaccination was high cost. Thus, the current re-

search suggests that effects of distributive justice on

health threat response may be qualified by the use of

procedural justice.

Theoretically, this research builds on prior work that

has identified both a conciliatory (e.g. Folger et al., 1997)

and an ironic (e.g. Van den Bos et al., 1999) moderating

potential of procedural justice. With an eye toward avail-

able literature, the conciliatory capacity of procedural

justice in the low cost context may be attributable to

group valuation functions of procedural justice. For ex-

ample, fair processes may have communicated to students

that they are valued and respected members of their uni-

versity, which furthered their receptivity to vaccination.

The contrasting and ironic effect of procedural justice in a

low distributive justice context suggests that fair and un-

fair processes also provide risk information to individuals

when health resources are unfairly allocated. Along these

lines, we suggest that fair processes may convey a sense of

existential threat when access to a protective health re-

source is difficult or scarce, especially to the extent that

fair processes could suggest legitimacy and little recourse

correcting an unfair policy allocation (see also Van den

Bos et al., 1999). In turn, fair processes may promote fear

control rather than action-oriented response when health

resources are unfair.

Another theoretical contribution of the current

works stems from connecting justice theory and research

to the EPPM. Specifically, this study demonstrates that

perceptions of justice derived from health policy deci-

sions may operate through health cognition channels

suggested by the EPPM to alter health threat response.

In doing so, the current results highlight that justice

evaluations resulting from health resource policy deci-

sions may act as an antecedent psychological determin-

ant of health threat response that feeds into cognitive

mechanisms suggested by the EPPM. Interestingly, we

also observed that experimental justice manipulations

altered procedural justice beliefs. Future research might

ascertain whether changes in justice beliefs could act as

a proximal mechanism within the EPPM that precedes

links to action and fear control threat responses.

Fig. 2: Mean compensatory health behavior and vaccination intention as a function of justice conditions. Error bars represent 61

SE.

34 T. Lucas and J. Pierce

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An additional and important contribution stems from

examining how evaluations of distributive and proced-

ural justice affect ensuing thoughts about justice. As

hypothesized, individuals increased justice beliefs in re-

sponse to a high cost vaccination when procedural justice

was also high. This result corroborates that individuals

may be especially threatened by health policies that are

low in distributive justice but high in procedural justice.

Moreover, this result aligns with available justice litera-

ture that suggests individuals often endorse justice atti-

tudes as a compensatory response to threat (for review,

Hafer & Bègue, 2005). Interestingly, policy manipula-

tions affected procedural justice beliefs but not distribu-

tive justice beliefs. Though somewhat unexpected, this

finding aligns with recent literature that suggests health

behavior may be more robustly connected to procedural

than distributive justice measures (e.g. Lucas et al.,

2008). Future research will be needed to ascertain

whether thoughts about procedural justice are indeed

more reactive to health policy evaluations than thoughts

about fair outcomes (see also Lucas and Goold, 2008).

Several additional directions for future research are

further suggested. First, future research may reveal add-

itional nuance with expanded measurement of con-

structs suggested by existing justice frameworks. For

example, conciliatory effects of procedural justice could

be further examined by including measures of trust and

respect, while the ironic potential of procedural justice

could be examined by including measures or manipula-

tions of perceived existential threat, such as fear and

angst (e.g. Lucas et al., 2014). In similar fashion, fair-

ness heuristic theory (Lind, 2001) asserts that experienc-

ing uncertainty can fundamentally motivate evaluations

of fairness, and that individuals may scrutinize distribu-

tive and procedural justice in order to help make sense

of the ambiguous social structures and relationships af-

fecting them (Lind and Van den Bos, 2002). It could be

that the presently observed effects of distributive and

procedural justice on health threat response are effect-

ively characterized as a heuristic and sense-making use

of justice information. In addition to a broadened con-

sideration of available theoretical frameworks, measure-

ment of constructs suggested by the EPPM could also be

expanded, e.g. by including measures of action-oriented

response efficacy in addition to compensatory response

efficacy. In tandem, justice may intersect with other in-

dividual differences characteristics that similarly direct

health threat response, such as political orientation

(Mesch and Schwirian, 2015). A third future direction

concerns exploring characteristics of different illnesses

or other public health threats as they relate to justice.

For example, procedural justice may augment either

action or fear control responses, but perhaps only for

outbreaks of illnesses that seem familiar or menacing to

potentially affected individuals.

Some limitations suggest a cautious interpretation.

First, this research relied on a sample of university

undergraduates from a single country. Although helpful

in allowing us to specify a familiar institution as the

source of policy justice in our experimental design, it is

unknown whether the current pattern of results would

be observed in other populations. Future research must

consider the effects of justice on health threat response

in other nations, especially to the extent that health re-

source policies and decision processes may be character-

ized by considerable cross-national differences, as may

justice perceptions (e.g. Lucas et al., 2016). Second, al-

though hypothesized moderator relationships were gen-

erally significant, results were also characterized to

some extent by instances of marginal statistical signifi-

cance. We are somewhat reassured in that marginal sig-

nificance generally occurred when probing simple

effects, which suggests that it may be attributable to di-

minished sample sizes. Moreover, we obtained moderate

to large effect sizes in all instances of marginal signifi-

cance (Cohen, 1988). Nevertheless, future studies will

be needed to replicate the current findings to ensure that

the observed patterns of health threat response are re-

producible. This also includes assessing the potential for

gender differences in the effects of justice on health

threat response; gender was shown to alter the influence

of justice on compensatory response efficacy, though a

relatively small number of male participants precluded a

more thorough examination of gender differences. A

related limitation is that we did not include a measure to

assess the believability of our modified TAA enzyme

paradigm. Results may have been further bolstered had

it been possible to identify and exclude skeptical partici-

pants from analyses. Although a limiting feature, we can

at least point to available literature that supports the

validity and credibility of the TAA enzyme paradigm

(for review, Ditto and Croyle, 2003). Limitations not-

withstanding, this study provides an important first step

in identifying justice as a social factor that influences

perceived risk of illness and related health threat re-

sponse. Considering factors related to distributive and

procedural justice may be practically useful to health

promotion scholars and practitioners who wish to facili-

tate adaptive utilization of protective health actions.

ACKNOWLEDGEMENTS

We thank Pete Grostic, Chris Steffke and Robert Terback for

assistance with data collection.

Justice and vaccination 35

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