project 3
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SM110 Communications for Sales: Project 3
Project Description:
Great salespeople must have knowledge of their competitor’s strengths and weaknesses. A good salesperson will adjust their selling strategy depending on their competitors. For Project 3, imagine you are a salesperson for Verizon Wireless and have been asked by your manager to do a competitive analysis on competitors Sprint and AT&T. Make a list of 10 parameters that can be used to compare Verizon, Sprint and AT&T. Create a competitive analysis grid comparing the three companies. For example:
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Parameter Categories |
Verizon |
Sprint |
AT&T
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1. Price |
$45/month |
$56/month |
$58/month
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Submit your competitive analysis grid to Project 3 in Moodle.
FOR INSTRUCTOR USE ONLY
Grading Rubric – Projects
Grading accepts a start value of 100. Points will be deducted for failure to fully complete or meet the stated requirements. Grading: 90-100 = Represents work of superior quality (A); 80-89 = Represents work of good to very good quality (B); 70-79 = Represents adequate command of class content (C); 69 and below = Represents work that shows a need for development or improvement (F); 0 = Represents plagiarized work (F).
SM110: Communication for Sales
Student:
Instructor:
Date:
Project 3
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Description of requirements |
Possible Points |
Your Points |
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Submitted your competitive analysis grid between Verizon, Sprint & AT&T |
10 |
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Created 10 Parameter Categories for comparison |
20 |
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Completed information for all categories for Verizon |
20 |
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Completed information for all categories for Sprint |
20 |
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Completed information for all categories for AT&T |
20 |
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Assignment was submitted by due date |
10 |
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TOTAL |
100 |
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YOUR SCORE: ________
Instructor Comments:
