ERM adoption and implementation
ITS 835
Enterprise Risk Management
Chapter 6
Strategic Risk Management at the LEGO Group
School of Computing and Information Sciences
University of the Cumberland
Spring 2019
Introduction ➢ LEGO Group history
➢ Strategy
➢ Legacy risk management
➢ Enterprise risk management at LEGO:
1. Initial ERM
2. Monte Carlo simulation
3. Active Risk Assessment of Business Projects
(AROP)
4. Preparing for Uncertainty
➢ The PAPA model
➢ Risk management ROI
LEGO Group History
✓ Headquarters in Billund, Denmark
✓ Family owned
✓ Second largest toy manufacturer (globally)
✓ Founded in 1932:
➢ Iconic bricks first introduced
➢ Bricks manufactured since 1958 fit with one
another
✓ 2400 different brick shapes
➢ Manufactured in plants across four countries
LEGO Strategy
➢ • LEGO mission
“Inspire and develop the builders of tomorrow”
➢ • LEGO vision
“Inventing the future of play”
➢ • Growth strategy
➢ • Innovation strategy
ERM at LEGO
➢ Risk management developed in 4 stages
•Step 1: Enterprise risk management
• Step 2: Monte Carlo simulations
• Step 3: Active Risk & Opportunity Planning (AROP)
•Step 4: Preparing for Uncertainty
➢ Order is by initiation sequence
• Steps 1 & 2 are damage control
• Steps 3 & 4 are proactive
ERM Step 1: Enterprise Risk Management
Enterprise Risk Management (ERM):
➢ Strategic (Added 2006)
➢ Operational
➢ Legal
➢ Financial
➢ Hazard
➢ Employee Safety
➢ IT Security
ERM Step 2: Monte Carlo Simulations
➢ Monte Carlo simulation
• Method of evaluating the effect of input variances on a model of
a complex system
• In short, it helps to see how input variances affect outcomes
➢ Helps to define risk tolerance
▪ Implemented in three areas
✓ Budget simulation
✓ Credit risk portfolio
✓ Consolidation of risk exposure
ERM Step 3: AROP
➢ Active Risk Assessment of Business Projects (AROP)
➢ Formal approach to defining and handling project risk
➢ Includes multiple steps
✓ Identification
✓ Assessment
✓ Handling
✓ Reassessment
✓ Follow-up
✓ Reporting
ERM Step 4: Preparing for Uncertainty
➢ Preparing for Uncertainty
• Defining and Testing Strategies
➢ Workshops precede strategic planning sessions
➢ Four scenarios
• Agree on two key drivers of uncertainty
• Describe each of four quadrants of 2x2 matrix
• Define strategic issues
• Actions to take
✓ “who is doing what by when?”
The PAPA Model
Prepare Act
Park Adapt
Slow
Fast
Low High
Overall Strategic Responses
Likelihood
S p e e d o
f C h a n g e
P Prepare
A Adapt
P Park
A Act
Risk Management ROI
➢ Strong support from upper management
➢ Efforts have resulted in value
➢ Many LEGO key planning processes now include risk
management
➢ More visibility of enterprise risk
✓ More opportunity to address risk
Summary
➢ Risk management is not risk aversion
➢ ERM allows LEGO to take risks when appropriate
✓ Grow
✓ Create value
➢ LEGO strategic risk management mission
✓ “Drive conscious choices”
School of Computing and Information Sciences
University of the Cumberland
Spring 2019