Business Systems Analysis

IT 210

Business Systems Analysis

SNHU

Final Paper

Contents

Introduction 4 Problem Statement1 4 Two Technologies 4 Business Requirements 4 Objectives 4 Project Description 5 Technology Requirements 5 Competitors and Technology 5 Technology One: Social computing 6 Technology Two: Cloud computing 6 Technology Benefit 6 Technology Solutions 6 Technology One 6 Technology Two 6 Recommendations 7 Technology Solution 7 Overall Benefit 7 Basic Security Considerations 7 Security Features 7 Third-Party Vendors 7 Internal Safeguards 8

The business has clinched its medieval work model which was formulated in the mid-90s to enable the business to understand the market and to compete favorably against its competitors. This working model has allowed little flexibility and as a result, the business has only acquired new versions of its equipment that is constantly rendered obsolete. The business owner has realized the need to propel the business to standards that enable higher productivity and lesser operational cost and has vented out his interest in transforming the work environment to include more sophisticated technology.

Social computing and cloud computing are the latest business-oriented technological enhancements proposed to help the business and the business owner realize the goals of reduced cost and higher productivity. Social computing involves marketing the business’ products over social media platforms and enhancing the business’s customer relations whereas cloud computing involves acquiring cloud services such as software, storage, and processing power capabilities from a cloud service provider (Wang et al., 2017).

The business aims at competing favorably against its competitors, who have advanced over the years and enjoy a large customer base beyond the local competitive environment. By acquiring new technology, the business hopes to propel itself to higher standards and ratings, enabling its loyal customers to enjoy the variety of advantages to be relished. Exploring other markets is aimed at increasing productivity whereas competing favorably helps reduce associated costs in business processes.

The business requires social computing to enhance customer experience and better understand the needs of the customers. The desired outcome is that the business will experience better customer attraction by realizing the business is oriented towards customer satisfaction. Cloud computing enhances productivity by streamlining business processes and facilitating more aggressive processing and computing. The desired outcome is that the business exploits faster computing, better security, and better handling of customer information which can be used in decision making. Both social computing and cloud computing are conventions that the business aims to adopt to advance itself according to the technological curve.

The technological requirements associated with cloud computing include the capture of customer information and better organization for more elaborate analysis which can be utilized by the management in decision making. The technological requirement for social computing includes maintaining business-client relationships in a more elaborate customer relationship management platform to best identify their needs and exploit their preferences.

Lyst is one company that proposes products based on gender and trends in fashion to its customers. Its customer relations management model includes a help and information center alongside social media marketing presence as it is available on Facebook, Twitter, Instagram, and Pinterest. Its other competitor is Zappos which utilizes cloud computing to manage its customer transactions.

Lyst uses its social media presence to acquire customer feedback and maintain its interactions with its diversity of clients. The various social media platforms are also used in marketing its range of products. An example is where it posts a daily update on new merchandise that may be of interest to online clients.

Zillow utilizes the cloud computing platform to migrate the transactions conducted on its website and app to its virtual database and systems. Through cloud computing, it is able to merge these two different product and service delivery platforms into its business model.

Lyst boasts a large customer base because it has migrated a significant portion of its marketing functions to social media platforms. It is able to reach more potential clients in this way. The business is set to benefit in the form of an increase in its revenue if, through social computing, it acquires a horde of new customers.

Social computing provides better customer relationship management through a more elaborate feedback mechanism that the business uses to boost the sale of its products. Even so, it leads to higher costs because employees are dedicated to maintaining provider-consumer relationships than conducting business practices (Vannoy & Medlin, 2017).

Cloud computing streamlines business processes, reduces the frequency of cognitive errors and facilitates better computing through promoting speed, security, and accuracy. The shortfall of cloud computing is that malicious people target cloud computing platforms than any other platform, which makes it risk-ridden.

Since the business aims for higher productivity and lower cost, a combination of both cloud computing and social computing should be implemented to ensure that these business objectives are met.

Platform as a service is the cloud computing architecture that is proposed for the business. The business acquires the ability to exploit its development capabilities without accounting for the development of the cloud computing platform (Singh et al., 2016).

I. The business is spared costs associated with technological advancement and development.

II. The business is flexible enough to identify which technological advancement is requires and can build one that best matches its work model.

In the section below, you will briefly explain what the owner of your business must consider in regard to security and privacy if they choose to adopt your recommendations.

The cloud service provider should enact policies and security controls that make the PaaS cloud architecture rigid against access to the technological architecture adopted by the business.

These vendors need to adopt privacy policies that match those which the business holds dear. These policies regard information and architecture security.

References

Singh, A., Sharma, S., Kumar, S. R., & Yadav, S. A. (2016, February). Overview of PaaS and SaaS and its application in cloud computing. In 2016 International Conference on Innovation and Challenges in Cyber Security (ICICCS-INBUSH) (pp. 172-176). IEEE.

Vannoy, S. A., & Medlin, B. D. (2017). Social Computing: An Examination of Self, Social, and Use Factors. International Journal of Virtual Communities and Social Networking (IJVCSN), 9(4), 31-47.

Wang, X., Yang, L. T., Xie, X., Jin, J., & Deen, M. J. (2017). A cloud-edge computing framework for cyber-physical-social services. IEEE Communications Magazine, 55(11), 80-85.