Health Policy Brief (one-page leave behind) Assignment. Please follow the instructions, sample and rubric.
Advocacy Toolkit
How to Create a One-Pager for Policymakers: Tips and Template iste.org/advocacy
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Tips Draft a one-pager for each of your main policy issues
Policymakers seldom have time to read all the literature related to a specific policy question. To make well-informed decisions, they rely on short, tightly written documents referred to as one-pagers. If you bring a one-pager to a meeting with a staff person or policymakerr, you will be able to make your case quickly and efficiently, and then leave behind a document for the staff member or policymaker to reference.
Keep the one-pager brief
A strong one-pager quickly and cogently makes a policy recommendation, provides brief background on the issue and includes analysis backed up by facts and data on why that policy recommendation will help solve the policy question at hand. A one- pager should not include a lengthy analysis of all available research or list all possible arguments and counter-arguments that could be made on the issue.
Template/general outline for a one-pager Recommendations/message
• Clearly state your policy recommendation(s) or message(s) up front.
Introduction
• Begin with a brief overview of the policy issue and state the problem you hope to solve or the objective you hope to achieve.
• Map where your argument will take the reader and explicitly outline your thesis/key point.
Background
• Briefly explain the history of the policy issue.
Analysis
• Persuasively outline why your policy recommendation(s) will solve the problem or achieve the objective you highlighted in your introduction.
• Use evidence from research studies, case studies, legislative experiences of other jurisdictions, reputable polling/surveys and other sources to support your perspectives and advance your
Advocacy Toolkit
How to Create a One-Pager for Policymakers: Tips and Template iste.org/advocacy
2
recommendations. It is critical to back up your recommendations with solid facts and data.
Visual
• The one-pager should be visually pleasing and easy to read. Include bullets instead of lengthy paragraphs.
Conclusion
• Conclude with a persuasive argument and summary statement; an ask such as “please vote for” or “come and visit our school.”
Advocacy Toolkit
How to Create a One-Pager for Policymakers: Tips and Template iste.org/advocacy
3
Advocacy Toolkit
How to Create a One-Pager for Policymakers: Tips and Template iste.org/advocacy
4