Real World Ready - Business Capstone (Mia: 11/10/2021)
Perfect
IssueTree1.pptx
Financial Uncertainty due to change in consumer trends
Lack of brand awareness
Poor Customer
Satisfaction
Reduced Cash Flow
Majority of current stock "last season"
Inability to sell stock
Border closures
No change of mind refunds
Shippit takes percentage of profits
Unable to keep staff during current climate
Customers servicing their old gear unaware of stock
No travelling customers
$1 million worth of stock sitting on shelves in 2022
Uncertainty in economic and consumer trends
Border closures
Inability to sell stock
No travelling customers
Unsatisfied customers
due to refund policy
Unable to keep staff during current climate
$1 million worth of stock sitting on shelves in 2022
Reduced Cash flow
Lack of goods and
services awareness
Lack of awareness of
multi-purpose products
Customer disinterest
Cancellation of domestic ski holidays
Majority of current
stock "last season"
Dependence on
distributors
Further reliance on online sales
Distributors take percentage of profit
Less customer engagement with sales channels
Less impromptu purchases when servicing gear
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