iscs7

Read the case study "Tommy Hilfiger Transforms Its Wholesale Sales Process with Digital Showrooms" (attached). As you review the case consider the difference between digital showrooms designed for wholesale buying processes and what might be necessary for digital showrooms for retail customers. Answer the following:

1. Should Tommy Hilfiger pursue digital showrooms for retail customers? Why or why not? Support your position with at least 1 external reference.

2. What are the 2 biggest differences between digital showrooms for wholesale customers and retail customers? Please make a separate paragraph for each of the two differences and be sure to support your positions with at least 1 extenal reference for each position.

3. Identify 2 additional features that would create the most additional value in a customer-facing digital showroom and explain why these features would create additional value. You are not required to use external references for this question, but be sure to properly cite any that you choose to use.

Technical Requirements:

- Your post must include at least 4 paragraphs (at least 2 paragraphs for #2) and be at least 250 words in total length

- External references are required - a minimum of 3 (1 for #1, 2 for #2 as noted above), but be sure to cite all references you use (other than the textbook - it is assumed you will use it)