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Based on Chapter 2 of Entrepreneurship and Innovation Toolkit, find one area of interest to explore in greater depth. Try to pick something that would address a problem or issue you see with your client (for example, lack of innovation). Write a 600-word essay on this topic that includes at least three resources not used in this class. Please cite all resources at the end of your essay (not included in the word count). You may use the citation style of your choice.