CUSTOMER INTERVIEWS

ENES672

9-19-20

Interviewees

Kennedy Francis – a player

Joseph Smith – a coach

Linda Peterson – a member of the Athletic Footwear Association

Roy Dickson – a journalist

Elena Gibson – regional director in charge of sports

Hypothesis

Before we conducted these interviews we thought that the only people who would have benefitted from developing a technology that would suit the sports industry were mostly going to be fans who are in love with sports. We also thought that the existing technology would only be modified in a certain way to suit the needs of the consumers and that people were satisfied with the kind of technology they had

Experiment

1. Do you think technology has been incorporated to the fullest in the sports industry?

2. Are you fully satisfied with the kind of technological services you get from the existing networks?

3. What kind of recommendation can you make to ensure every player has a chance of utilizing its talent effectively?

4. How has the sports associations helped in ensuring the sports industry is up to date with the current technology?

5. Is there any company that has tried in addressing the problems found in the sports industry?

6. How well is sports broadcaster in the available sports networks that are available?

Results

During the interview, I learned that there was a very huge business gap in the sports industry and there were a number of different ways in which we utilize the available opportunity. I found that everyone felt that there is something that needed to be changed in order for this world of sport to be effective, and I also learned that the existing networks did not address the issues that the majority of sports fans had.

Iteration

My next course of action is to interview more people to hear their perception and after that compare with the hypothesis, I already put in place before, it was a way of trying to understand how the people in the industry thought of how technology was being used to address the problem they had, it would have helped in gaining new insight of the problem.