Marketing

Interview Project

Can you give us a brief introduction to your work experience before you start!

1. Introduce yourself (education background and growing experience, etc.)

2. Please answer the following questions:

· How did you start your own business?

· What makes you passionate about this work?

· What qualities do you think marketing managers need?

· What is the difference between a junior marketing manager and a senior marketing manager?

· What is the most fulfilling thing about the marketing you are responsible for?

· What was the worst experience in your career? How did you overcome it?

· What do you think is the most important thing for the growth of marketing managers?

· How do you feel about managing and motivating your marketing team? Is there a specific method?

· Finally, do you have anything else to tell us? Any suggestions?

1. Introduce yourself (education background and growing experience, etc.)

Daneng Wu

UCI Student

2. Please answer the following questions:

· How did you start your own business?

I started this business with a partner who has experience.

· What makes you passionate about this work?

To make everyone enjoy our bobas.

· What qualities do you think marketing managers need?

The priority of a manager is to make our customer happy.

· What is the difference between a junior marketing manager and a senior marketing manager?

The responsiveness of handling the emergencies

· What is the most fulfilling thing about the marketing you are responsible for?

When I hear consumers compliment of our products.

· What was the worst experience in your career? How did you overcome it?

The worst experience was getting many licenses from the city. But at the same time it was worthy since there were a lot to learn from it.

· What do you think is the most important thing for the growth of marketing managers?

A marketing manager should understand what the costumers need.

· How do you feel about managing and motivating your marketing team? Is there a specific method?

Communication is very important to get our business going. Sometimes the managers are not always right, that’s why we listen to the suggestions from our employees.

· Finally, do you have anything else to tell us? Any suggestions?

It is always a good idea to plan ahead before any action.

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Interview record :

1. Introduce yourself (education background and growing experience, etc.)

Daneng Wu

UCI Student in Managerial Economics

I run a Boba Milk Tea shop（Boba Plus）with my partner.

My cultural background has been influenced by my parents. I have been taught strictly since childhood and my parents have some traditional education methods. Therefore, I was influenced by my family ’s culture since my childhood. Optimistic attitude makes me do everything with an optimistic attitude. My parents are in business and affected by them, I am also very interested in business.

2. Please answer the following questions:

· How did you start your own business?

I started this business with a partner who has experience. Cooperation is actually a collaborative effort by everyone to achieve a common goal through joint efforts. In the process of cooperation, inviting experienced people to join in the struggle together is to achieve win-win development.

· What makes you passionate about this work?

To make everyone enjoy our Bobas. I think the most important condition for generating enthusiasm for work is interest. Even if you are engaged in work you are interested in, sometimes enthusiasm will decay, which requires finding appropriate ways to stimulate and consolidate enthusiasm in the work.

· What qualities do you think marketing managers need?

The priority of a manager is to make our customer happy. He must mobilize all employees to fully stimulate everyone's potential to produce maximum productivity. Then he must have a positive and enthusiastic working attitude; Superb persuasion, influence and appeal and extensive social skills, good communication skills.

· What is the difference between a junior marketing manager and a senior marketing manager?

The responsiveness of handling the emergencies. One of the most critical reasons for being able to deal with things in an emergency is that they are not afraid of danger. When they encounter problems, they can always be more calm than others. problem solved. So when there is something, people around them always like to ask them for help, and they will not let each other down.

· What is the most fulfilling thing about the marketing you are responsible for?

When I hear consumers compliment of our products. Because this is the customer's recognition of our products, our brand and our product quality. Their praise is our greatest support and encouragement, and it will also be our driving force for continuous progress.

· What was the worst experience in your career? How did you overcome it?

The worst experience was getting many licenses from the city. But at the same time, it was worth it since there was a lot to learn from it.

· What do you think is the most important thing for the growth of marketing managers?

A marketing manager should understand what the costumers need. The better you understand, the more you can meet your customers ’needs, and the more your customers trust you.

· How do you feel about managing and motivating your marketing team? Is there a specific method?

Communication is very important to get our business going. Sometimes the managers are not always right, that’s why we listen to the suggestions from our employees.

· Finally, do you have anything else to tell us? Any suggestions?

It is always a good idea to plan ahead before any action. Success comes from thinking, there are thoughts before actions, and any actions are based on your thoughts.