Marketing Plan and PowerPoint Presentation

Final Marketing Plan

The final paper includes the three Milestone papers, and adds an implementation and evaluation plan, a table of contents, and an executive summary. Your final submission should be a polished, integrated paper that incorporates previous feedback. The final touches will be a title page and a consolidated References list. Paper length: 10-12 pages. not including title page, table of contents, and references.

Required structure and content:

· Title Page

· Table of Contents

· Executive Summary

· Company Profile

· Situational Analysis

· Marketing Objectives

· Research

· Target Markets

· Marketing Mix: product, promotion, distribution, pricing

· Implementation and Evaluation Plan

· References

Final Marketing Plan PowerPoint Presentation

You will prepare no more than 15 slides summarizing the findings from your paper. Please cite your sources and use in-text citation if necessary. You can use graphs, pictures, talking points and videos but make sure to provide 13 slides of content without these supplements.