Tesla Inc. Mission Statement/Business-Level Strategy/Functional-Level Strategy Analysis Assignment

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Tesla, Inc. Mission Statement, Business-Level Strategy, and Functional-Level Strategy

Analysis Assignment

Assignment Instructions

1. This is a TEAM/INDIVIDUAL ASSIGNMENT (You may complete this assignment individually or in teams of no more than three students). I expect your answers to be

your own thoughts and written in your own words! Different teams/individuals within

the class or between the two sections of the class should not collaborate on their answers to

this assignment. (See the discussion in your Syllabus regarding ECU’s Academic Integrity

Policy.) In addition, use only the information from your textbook, chapter outlines,

lectures, and other instructor provided materials (if any) when completing the chapter

assignments. DO NOT LOOK UP INFORMATION ON THE INTERNET OR SOME

OTHER EXTERNAL SOURCE UNLESS OTHERWISE INSTRUCTED.

2. Save your file as a Word 2016 or more recent (“.docx”). DO NOT SAVE YOUR FILE IN ANY OTHER FORMAT. I WILL NOT BE ABLE TO ACCESS YOUR FILE AND

THEREFORE WOULD HAVE TO GIVE YOU A GRADE OF “0.”

3. Save the file as “TeslaMSBLFL” and then the last name, first name initial, and middle initial of the person submitting the assignment. For example, if I was submitting the

assignment as an individual or for my team, I would name my file

“TeslaMSBLFLJonesCC.” DO NOT LEAVE SPACES IN YOUR FILENAME because

it prevents me from properly archiving your file. Points will be deducted from your

assignment if you use an improper filename.

4. Type your answers according to the instructions in the Assignment Answer Format section below. IT IS IMPERATIVE THAT YOU FORMAT YOUR PAPER AS SHOWN IN

THE “WRITING TOOLS” ITEM AT THE TOP OF THIS FOLDER. (Instructor’s

Note: Failure to follow the instructions or properly format your assignment can cost you a

significant number of points, including resulting in a zero on your paper.)

5. Proofread your paper before you submit it. VIEW THE FILES IN THE “WRITING TOOLS” ITEM AT THE TOP OF THIS FOLDER. (Instructor’s Note: Grammatical

errors in your assignment can cost you significant points, including resulting in a zero on

your paper.)

6. Save your file according to instructions 2 – 3 above, and submit it BEFORE the deadline as explained in instruction 7 below.

7. Submit your file by clicking on the Assignments/Cases Submissions Tab in the left frame in Blackboard. Then click on the “Tesla MSBLFL Analysis Assignment” and scroll down

until you see the words “Attach File” and the “Browse My Computer” button. Click the

Browse My Computer Button and attach your file (DO NOT type your answer to this

assignment in the “Submission” text box). When you see that your file has been

properly attached, click the “Submit” button.

8. Make sure you are able to access your answers in class on the day we are scheduled to discuss this assignment.

Assignment

I. Read Case 07: Tesla, Inc. which is found in the section, “The 12 Most Popular Cases” on the McGraw-Hill Connect site in the Tesla, Inc. July 2020 pdf file that has been provided

by your instructor. (DO NOT use any other information about Tesla Inc. from external

sources on this assignment.) Then complete the following areas of the case analysis

assuming it is July 2020. Format your answers as given in the Assignment Answer Format

section below.

II. Analysis A. Using information from the case and article above, Chapter 1 of your textbook,

Chapter 1/5.2/12.1/12.3’s outline and lecture, Chapter 2 of your textbook, Chapter

2/11.4/12.2’s outline and lecture, and the Goals/Objectives/Strategies/Tactics

Assignment, analyze Tesla’s PRESENT vision, mission, values, and at least five

goals and/or objectives.

B. Using information from the articles above, Chapter 6 of your textbook, and Chapter 6/11.1/11.2/FS’s outline and lecture, identify Tesla’s PRESENT generic business-

level strategy, and at least one PRESENT functional-level strategy in the functions

given in the Assignment Answer Format section below.

III. Citations for This Assignment A. Case 07: Tesla, Inc. Example: (TC p. 2 or TC pp 2 – 3) B. Tesla, Inc. July 2020 Example: (TI p. 2 or TI pp 2 – 3) C. Assumption Example: (Assumed)

Assignment Answer Format

Assignment Body

Use APA writing rules subject to the following specific modifications:

• Use Times New Roman font, 12 point.

• In general, single space within the document using left alignment subject to the instructions below.

• Use one-inch margins and tab stops at 0.35 inches.

• Page numbers should be in a footer 0.7 inches from the bottom of each page except any cover page.

• Use page breaks instead of multiple lines when starting a new page.

• Paragraphs are written in block paragraph form, left aligned

• Lists are sequentially numbered or lettered indented lines that are left aligned and formatted using the Word multilevel list tool. Single space between lines in your lists.

• Section headings are 12 point bold, centered. Double space after these headings.

• First subsection headings are 12 point underlined, left aligned. Single space after these headings.

• Second subsection headings are 12 point followed by a colon. Single space after these headings.

Assignment Outline and Headings

Header: [Team Member 1], [Team Member 2], [Team Member 3]

Present Vision, Mission, Values, and Strategic Goals/Objectives Analysis

Present Vision

[Tesla vision with citation.]

[Block paragraph discussing strengths and weaknesses of Tesla’s vision.]

Present Mission

[Tesla mission with citation.]

[Block paragraph discussing strengths and weaknesses of Tesla’s mission.]

Present Mission Elements

I. Present Customer Groups A. [One sentence statement identifying first customer group and geographic domain.]

1. [One sentence statement from material supporting your answer with citation.] 2. [One sentence statement from material supporting your answer with citation.] 3. …

B. [One sentence statement identifying second customer group and geographic domain.] 1. [One sentence statement from material supporting your answer with citation.] 2. [One sentence statement from material supporting your answer with citation.] 3. …

C. … II. Present Customers’ Needs

A. [Customer group identified in part I. A. above.] 1. [One sentence statement identifying the first customer need being satisfied.]

a. [One sentence statement from material supporting your answer with citation.]