fashion 490 essay
Industry Challenges Individual Assignment
The Apparel Industry continues to face significant challenges on many levels. Governments,
companies and consumers will need to be part of the solutions as the industry evolves. These
challenges are not limited to technology but include other macro-environmental issues as well.
It is important for industry stakeholders to have a comprehensive understanding of these issues
and prepare to address them collectively.
Assignment
Identify three challenges you believe are most pressing within the Apparel Industry. These
challenges can be associated with any part of the industry including fiber creation, textiles,
apparel manufacturing, retail sector, consumption, sustainability, and consumer categories.
You are limited to one issue related to sustainability.
Research each challenge and provide support for your choices.
Why do you believe it is a pressing challenge?
How has this issue impacted the industry?
Can you quantify the impact?
What has contributed to the problem/issue?
Why does it persist?
Determine industry player(s) who are currently addressing the problem/issue.
Who is driving change related to this issue? (Identify at least one company)
o Provide some background/historic information about the company
Why have they taken steps to solve the problem/issue?
What have they done and how have they implemented change?
How have their actions affected change?
Recommendations going forward…
Identify a company that is, by appearance, not addressing the challenge but is one you
believe is would benefit by addressing the issue.
Provide some concrete steps the company can take to begin implementing change.
What challenges would the company expect to encounter?
What do you believe would result if the company continues to ignore the challenge?
Project Parameters
Paper should be at least 8 pages in length, double-spaced, 12 point font.
o Appendix, title page, APA bibliography do not count toward the minimum page
number
Minimum of 10 sources
Use headings to organize information
Paper should be proofread
Include a title page
Number all pages
Save as a pdf.
GRADING RUBRIC
Capstone 4
Milestones 3 2
Benchmark 1
Selection of issues Identified issues that are significant, well-thought out and comprehensive
Identified issues that were relevant. Additional support was needed
Issues were not supported. More research needed
Topics were too general/broad.
Research Comprehensive research utilizing varying sources to provide an in-depth understanding of the issue
Utilized a variety of sources to provide a good foundation for the chosen topics.
Limited sources. Information could have been better supported.
Very little substantiation. Sources were not ideal in providing structure for viewpoint.
Analysis Organized and synthesized evidence to reveal insightful viewpoints and meaningful evidence.
Organized evidence to reveal important viewpoints related to topics.
Analysis lacks organization and support.
Very little analysis.
Current companies Provided substantial support and clear evidence as to why the companies were selected.
Identified companies and provided some support as to why they were chosen.
Identified companies but very little substantiation provided.
Identified companies but almost no foundation was communicated.
Recommendations States recommendations that are logical, grounded and thoroughly supported.
States recommendations that are logical, grounded but lack support.
Recommendations are somewhat illogical and unsupported.
Almost no recommendations and/or completely unsubstantiated.
Mechanics Professionally written, proofread, well- organized, APA bibliography
Some part of mechanics less developed
Mechanics were lacking in some capacity.
Mechanics were sub-par