| Porter Forces Analysis Logic |
| | | Characteristics of Entry Elements | This force will make rivalry | | Impact on Industry Profitabiltiy |
| Threat of New Entry | High | | Greater | | More Competitive (harder to make profits) |
| | Low | | Less | | Less Competitive (easier to make profits) |
| | | Prices and demand in this Industry | This force will make rivalry | | Impact on Industry Profitabiltiy |
| Power of BUYERS | High | | Greater | | More Competitive (harder to make profits) |
| | Low | | Less | | Less Competitive (easier to make profits) |
| | | Cost and avalability of supply in this industry | This force will make rivalry | | Impact on Industry Profitabiltiy |
| Power of SUPPLIERS | High | | Greater | | More Competitive (harder to make profits) |
| | Low | | Less | | Less Competitive (easier to make profits) |
| | | Products that can substitute and their relative price | This force will make rivalry | | Impact on Industry Profitabiltiy |
| Threat of Substitutes to Industry Products | High | | Greater | | More Competitive (harder to make profits) |
| | Low | | Less | | Less Competitive (easier to make profits) |
| OVERALL CONCLUSION REGARDING the INDUSTRY |
| Favorable? | Why: |
| Unfavorable? | Why: |
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IndustryAnalysisTable.xlsx
