Marketing Research Design

profilebrooke_vasquez
individualmarketingNFL.docx

1. Please watch the video case about NFL.

https://screencast-o-matic.com/watch/cbee3U6tcp

2. Read the background of the case attached

3. Answer the following questions and submit your response in a 2-page report based on the video and case:

· Define a marketing research problem

· Develop three specific research questions along with hypotheses

· Recommend research designs to address the research problem and questions