Community Bases Organization Powerpoint

CBO PSA 2

Community Based Organization (CBO) Public Service Announcement (PSA)

Purpose:

This assignment will address the following Health Science Learning Objectives, related to the NCHEC Health Educator Responsibilities:

1. Develop Cultural competence necessary to work within diversity and account for contextual influences that impact health equity.

2. Written and oral communication skills in order to serve as an effective health resource person as well as facilitate development and maintenance of collaborative relationships.

Skills

After completion of this assignment you will be able to

1. Create an educational online presentation engaging for the adult learner

2. Evaluate presentations for content and structure.

1. Present current and accurate information about a CBO.

2. Demonstrate understanding of how CBOs operate.

3. Demonstrate effective communication skills in an educational format.

4. Use Healthy People 2030 to identify objectives related to a population and health issue.

Knowledge

This assignment will also help you to become familiar with the following important content knowledge in this discipline:

1. Understand vocabulary of community health

2. Describe the structure of a CBO

3. Recognize cultural competence within a CBO

4. Select a CBO based on criteria

Tasks

1) Selection of a Health Education CBO

A CBO is a non-profit organization that provides social services at the local level, whose activities are based primarily on volunteer efforts. This means that CBOs depend heavily on voluntary contributions for labor, material and financial support. Part of the assignment is to identify a CBO that meets the criteria, it is up to the student to determine if the CBO meets the assignment requirements.

To be a CBO and qualified for this assignment it must be:

A. A community based, non-profit [tax exemption 501(c)(3)] that provides health education to the community (you need to evaluate a health education program).

B. Primary focus of the organization is health education or advocacy, NOT health care services

C. A non-governmental nor quasi-governmental agency (Planned Parenthood & Red Cross are not allowed). CANNOT be a government sponsored program such as WIC, or a branch on any government agency such as a county office of health.

D. Based in California, preferably Southern CA, local to where you live, work or attend school (it may be a national organization with a local/state chapter).

E. It may NOT be your place of employment

F. Choose a CBO that serves a community/population and health need that interests you. Look for one that you may want to work with or for in the future or use for internship. Local is preferred, somewhere you could visit will improve your understanding of the CBO (not all CBOs have a location) (Not required). You may also contact the CBO by phone to gain information.

2) Sign up

Once you have selected your CBO sign up in BeachBoard CBO sign up Discussion Board. Check that no other student has posted the CBO (duplication of another students CBO will result in a point reduction). Post the name of your CBO in the Title of the discussion post (do NOT abbreviate use the full name, even if the CBO generally just uses its acronym).

3) Research the CBO

Accessing the CBO: Information on the CBO needed for the PSA may be obtained online, in person and/or by phone. Visiting the site of the CBO is preferred and arranging an interview with a key contact for the organization can help you gain cultural competence with the population.

4) Create the PSA

Content of PSA

Introduction.

A. Identify the health behavior and population/community that the CBO targets

B. Briefly explain the scope of the problem and its relationship to negative health outcomes

C. Identify the specific (#) Healthy People 2030 objectives (not goals) related to the behavior/population that the CBO serves.

Overview of Community Based Organization.

A. Type of organization and where funding comes from

B. Organization Mission/Vision and History

C. Utilization of Volunteers/Staff/student internships

D. Types of programs/education/services offered

E. How the CBO markets their programs to the community

F. Strengths and weaknesses of the CBO

Current Health Education Program.

Provide specific details on a health education program currently being implemented by the CBO:

A. Program goals & objectives

B. How the program operates

C. How long the program has/will run

D. Data on the effectiveness of the program in reaching its objectives

Cultural Competence.

A. If you were to work for this organization and this particular health program, what behaviors, attitudes, and skills will be necessary in order to interact effectively with the target population?

B. How has the CBO worked on cultural competence for this population/community? Not all of the following may apply, they are examples only, to start your thinking.

· Language and reading level

· Transportation or childcare

· Board members, volunteers, and/or employees that represent the community/population

· Community/population input on program development

· Use of color and design on publications/website

Leadership/Key Contacts.

A. Identify key contacts in the CBO and the specific health program

B. Provide contact information for the key contacts

PSA Requirements

· PSA needs to be 4-6 minutes long uploaded to YouTube. Must be publicly available.

· Use the third person perspective, avoid generalizations.

· The presentation must have an audio component that is the student’s voice, visual of self is optional.

· Images should be used to enhance the presentation, all video images should be developed by the student, the student may use PowerPoint, Animaker PowToons, or any other video capture programs. Do not use any copyrighted images in your presentation (with water marks). You may include the logo of the organization under the fair use clause, when used for commentary (the instructor is not a resource on how to use the technology, there are many tutorials online to help you use the video capture software you have selected).

· Creativity is encouraged and professionalism is required.

· If you are visible be aware of eye contact, body language, vocal tone (show enthusiasm), background, and professional dress.

· Practice your presentation prior to video/audio taping, do not read your notes.

· As the presentation will be posted publicly please be sure NO personally identifying information is included in your presentation, use only your first name in your introduction.

· Text should be minimal; your voice should provide most of the information. Reminder when posted on YouTube the size is smaller than when you are reading your screen.

Hints

· Start EARLY.

· Practice before you record your full presentation; test a small sample to be sure you can load to YouTube, and that the audio quality is good.

· If you have never posted on YouTube before, create an account and try the technology you plan to use to be sure you know how to create a product that will work.

· Avoid background noise and distracting moving backgrounds.

5) Upload your video to YouTube

The following links are provided for your convenience. There are many tutorials and YouTubes on how to upload to YouTube. Use a search engine to find up-to-date help and specific to the tools you are using (PowerPoint, Camtasia, computer, phone, android, iOS, etc.).

Be sure to set your YouTube to allow public viewing.

Links

https://www.youtube.com 

https://support.google.com/youtube/answer/57407?co=GENIE.Platform%3DDesktop&hl=en

6) Submission YouTube posted on Discussion Board

1. Post a link to your YouTube video on the CBO PSA Discussion Board with a brief introduction of which CBO was reviewed.

2. Check that your link works and that your settings on YouTube allow public viewing (suggestion: try someone else’s computer to see if it works). Failure to have the video accessible to the instructor may result in it being considered late or no credit. You may take it down or make it private after receiving a grade.

7) Peer Review PSAs

1. Review five other students CBO PSAs, if you see that a student already has five review you must do another student. You will not be able to see other students’ postings until you have posted.

2. Fill out the rubric in word. Critically evaluate each category and score accordingly, delete the text from categories not used (see example) and add up the total points Include a sentence or two on what you liked, and one area of improvement in the comments box. Giving identical scorings, incomplete forms and lack of comments will result in deduction of points.

3. Cut and paste the rubric into the discussion board thread for the student you reviewed.

Peer Review Rubric

Presenter’s name:
CBO:
Evaluator’s name:
Category	2 points: Good	1 point: Average	0 Points: Inadequate
Effectives of teaching	PSA is clear and complete with the required elements	PSA is a little unclear and/or is missing 1 of the required elements	PSA is confusing and/or > 1 of the required elements are missing.
Design/aesthetic appeal	Use of visual images is appealing and adds to the presentation	Visuals are adequate	Design/aesthetic appeal is lacking
Creativity	PSA is expressed in a creative fashion	Some creativity is expressed	PSA significantly lacks creativity
Professionalism	Presentation is polished, rehearsed and well thought out	Presentation is inconsistent in polish	Presentation looks last minute thrown together with little consideration
Overall Impression	Loved it! I felt that I learned as well as was entertained.	It was ok. I felt that I learned something though the presentation was average.	I felt the presentation was not worth my time. I did not learn anything of value.
Total out of 10
Comments :

Example of Completed Peer Review Rubric:

Presenters’ name: Jane student
CBO: The Community Center
Evaluator’s name: Me Student
Category	2 points: Good	1 point: Average	0 Points: Inadequate
Effectives of teaching	PSA is clear and complete with the required elements
Design/aesthetic appeal		Visuals are adequate
Creativity	PSA is expressed in a creative fashion
Professionalism		Presentation is inconsistent in polish
Overall Impression	Loved it! I felt that I learned as well as was entertained.
Total out of 10	8 (you must calculate the total)
Comments : Great research is presented. The organization of your presentation and the overall presentation style was successful in presenting the content. I like that you included reviews from the community that the organization has served. Some of the slides were a bit bland and could have had less information and organized with bullet points instead of paragraphs and more visuals to further illustrate the main points.

Criteria for Success

This rubric shows the highest level of expectations for the assignment.

Criteria	points	Exceeds expectations
Selection of CBO	5	Justification for selection was compelling & based on recent & sound epidemiological data
Introduction:	10	Health topic & population were clearly identified Scope and HP 2030 are detailed & relevant
Overview of CBO	10	All required elements are presented with detail and clarity
Current Health Program	10	Specific health program was identified Details about health program were provided in a clear & effective manner
Cultural Competence	10	Correctly summarize behaviors, attitudes, & skills necessary in order to interact effectively with the target population
Leadership/Key Contacts	5	Identify key contacts in the CBO and the specific health program Provide contact information for the key contacts
Delivery of Presentation is	10	Professionalism, clear transitions, evidence of practice
Timing	5	Within time frame 4-6 minutes
Design/aesthetic Appeal	5	Approaching professional standards in use of visual images
Ratings by Peers	10	Average 9-10 points
Peer Review	10	All 5 peer reviews are complete and professional in style of critique
Total	90

Rev 3/21