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IMPORTANTINSTRUCTIONSREADall.docx

IMPORTANT INSTRUCTIONS READ ALL THAT IS BELOW

WE are RECREATING the NFL PRO BOWL GAMES WEEKEND

That meaning we have to change up some things that happen during that weekend an some of the games that are played

Down below is everything needed to know and Bid process that we used

Location where we want to host it

Inglewood California ( in new football stadium being built )

-BID process to why

Where the NFL all-Pro games weekend will be held and why we think this city is best for the events and game to take place.

1. Inglewood has City of champions transport from LAX to the stadium to get athletes, families, and fans to the stadium smoothly and quickly

1. There is Parking near stadium but if trouble having parking close is a problem then issue eliminated with LAX airport transportation

1. There is Entertainment nearby the stadium so on the way to the stadium you have things to look at an enjoy

-Some cool things around the stadium is that they have Hollywood park racetrack along with a Aquarium of the pacific.

-The Inglewood park cemetery is also a historic area to visit.

-You also are Close enough to the water where water events could be held outside of the LAX airport and enjoy the beach as well.

There is Plenty of housing in the city which includes 36 hotels in Inglewood for champions, their families, and fans.

1. Having a Close airport provides an easy way to get everyone there (fans, athletes, and families)

- having a Public transport takes away the stress of having to find parking near the stadium or stressing being close so you don’t have to walk far

What to Include is below read all

SPM 332 Sport Marketing Event Project Items to include: • Mission statement for the event • Program Goals • History- keep it brief but up beat • SWOT Analysis • Target Market • Marketing Mix- 4P’s • Marketing Strategy: (examples: fundraisers, events to market the Big Event, merchandise, etc.) • Create a Prezi or Power point to target all of this (similar to a commercial) • Pre-event marketing {capture the interest of consumers} o Blogs or Social Media samples o Sponsors o Tourism ▪ Who? ▪ What ? ▪ How? • Event itself o Emails o Press releases o Blogs o Sponsors

Rubric

Your assignment will be graded based on this rubric.

Group Presentations Rubric

100 possible points

Awesome

4 points

Admirable

3 points

Acceptable

2 points

Unacceptable

1 point

Critical Thinking

--/5 points

Thoughtfully and accurately interprets results, show in-depth understanding of major ideas.

(5 points)

Identifies relevant arguments, justifies results, offers reasons

(3.75 points)

Usually justifies results and offers reasons

(2.5 points)

Misinterprets data, gives unjustified arguments

(1.25 points)

Quality of Information

--/30 points

Information is based on Sport Event, Marketing, Advertising, Location, Cost/Fees, Sponsorship, Bid Processes, or other

Covers topic thoroughly, includes details that support the topic.

Lists the three APA cited sources

(30 points)

Includes essential information, includes some supporting details.

Lists the three APA cited sources

(22.5 points)

Includes most essential information, details are somewhat sketchy.

Is missing one or more of the three APA cited sources

(15 points)

Lacks essential information.

Is missing the three APA cited sources

(7.5 points)

Organization

--/5 points

Well organized and coherent, topics are in logical sequence, includes clear introduction and conclusions

(5 points)

Organized, some topics are out of logical order, conclusions are generally clear

(3.75 points)

Some organization, topics jump around, conclusions are unclear

(2.5 points)

Not organized, topics make no sense

(1.25 points)

Grammar and Spelling

--/5 points

All grammar and spelling are correct

(5 points)

Only one or two errors

(3.75 points)

More than two errors

(2.5 points)

Very frequent grammar and spelling errors

(1.25 points)

Visual Design

--/5 points

Visually appealing, clean simple layout, text is easy to read, graphics enhance understanding of ideas

(5 points)

Visually attractive, text is easy to read, colors enhance readability, graphics and special effects do not distract from understanding ideas

(3.75 points)

Text is sometimes hard to read, sometimes graphics or special effects distract from understanding

(2.5 points)

Text is very difficult to read and layout is cluttered and confusing

(1.25 points)

Oral Presentation

--/10 points

Well prepared, speaks clearly, makes eye contact with audience, delivers with ease, invites questions

(10 points)

Engages audiences, fluid delivery, uses different approach other than simply reading screen, invites questions

(7.5 points)

Clear and understandable, uses limited delivery techniques

(5 points)

Not clear, not understandable

(2.5 points)

Teamwork

--/10 points

Willingly accepts and fulfills individual role in group, sensitive to feelings and needs of group members

(10 points)

Fulfills individual role within group without prompting, respectful of others

(7.5 points)

Works toward group goals with occasional prompting, maintains positive attitude

(5 points)

Works toward group goals only when prompted, needs occasional reminders to be sensitive to others

(2.5 points)

Class Interaction

--/10 points

Group has the class' attention and includes activity

(10 points)

Group has some of the class' attention and included activity

(7.5 points)

Group has limited class' attention and brief activity

(5 points)

Group does not have the class' attention, nor activity

(2.5 points)

Presentation Length

--/20 points

Presentation does meet the time limit of 15 full minutes

(20 points)

Presentation does not meet the time limit of 15 full minutes by 1 minute

(15 points)

Presentation does not meet the time limit of 15 full minutes by 2 minutes

(10 points)

Presentation does not meet the time limit of 15 full minutes, is short more than 2 minutes

(5 points)