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Exhibit 2 IFAS Table for Best Buy Co., Inc. 2009
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Internal Factors
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Weight
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Rating
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Weighted Score
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Comments
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Strength
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1. Customer-Centricity
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0.20
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5.0
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1.00
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Extensive research and analysis of its customer base help Best Buy in configuring its stores and training its workforce to cater to the individual needs.
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2. Best Buy quality culture
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0.05
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3.0
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0.15
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Best Buy's salespeople don’t receive a commission which helped to create a low-pressure shopping experience.
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3. Knowledgeable sales staff
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0.05
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2.5
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0.13
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Expert in their related fields
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4. Provides services which not provide by competitors
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0.15
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3.0
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0.45
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Products installation and repairs (Geek Squad team)
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5. Difference strategy
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0.15
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5.0
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0.75
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Key to success
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Weaknesses
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1. Financial position
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0.15
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3.0
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0.45
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High accounts receivable and inventory
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2. High dependence on local (U.S) market
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0.05
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3.0
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0.15
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The global markets are growing fast, and competitors like Wal-Mart are building their business.
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3. High costs of maintaining stores and employees
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0.05
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2.0
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0.10
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Affects profitability
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4. Global positioning
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0.10
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3.0
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0.30
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Best Buy must increase its global presence quickly to avoid losing out to its competitors in the global markets
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5. Inconsistent top management
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0.05
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2.5
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0.13
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Constant adjustment
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Total Scores
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1.00
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3.60
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esession81
IFASTableforBestBuyCo.docx
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