Strategic Plan Research

Strategic Plan Research – Part 1

Reference Figure 1.1 “Identifying a Company’s Strategy—What to Look For” in Ch. 1 of your text.

Actions to strengthen the firm’s bargaining position with suppliers, distributors and others

Actions to gain increased market share or profitability via lower costs

Actions to gain market share via more performance features better design, quality of Customer service, wider product selection

Actions to strengthen

Actions to strengthen market standing and reputation through corporate responsibility and environmental sustainability or programs

Actions to strengthen corporate culture motivate employees and create a productive working environment

Actions to strengthen competiveness via strategic alliances and collaborative partnerships, mergers or acquisitions

Actions and approaches used in managing R&D production, sales & Marketing, finance and other key activities

Actions to upgrade, build, or acquire competitively important resources and capabilities

Actions to capture emerging market opportunities and defend against external threats to the company’s business prospects

Actions to enter new product or geographic markets or to exit existing ones

THE PATTERN OF ACTIONS THAT DEFINE A COMPANY”S STRATEGY